On mobile phones, health, and fitness are rapidly becoming big business. The latest idea? A concept from researchers at Cornell which demonstrates how your phone could be used to check your cholesterol levels, no visit to the lab required. In a paper published in the medical technology journal Lab on a Chip, the researchers describe a simple test strip that users drop a bit of blood on. You then snap a photo of this strip (using a special flash diffuser to correct for light levels) and use an app to analyze the results. Because blood changes colors ever so slightly based on the amount of cholesterol in it, the app can determine your cholesterol level through a simple image analysis of the picture of the test strip. That's good news, since Yahoo! reports that up to 60 percent of American adults suffer from high cholesterol. Presumably a good portion of them aren't even aware of it and don't want to undertake the hassle of a doctor visit. As Bloomberg Businessweek notes in the above story, cholesterol testing is hardly the first example of a medical or health-related technology being developed into app form. Today's app-based heart rate monitors make old-fashioned finger clips look like medieval gear, and you can now download an app that diagnoses what's wrong with your sleep patterns. Expectant mothers can get a daily report on their fetus's development, and that's not even mentioning the scads of apps that let you manage your workout and diet routines. Medical related... Continue reading at 'PC World'
[ PC World | 2013-12-21 00:00:00 UTC ]
Perhaps the biggest question to come from Pierre Leval’s written opinion in the extraordinary case of Google Books, is how it might ripple into the day-to-day application of fair use in higher education. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-30 00:00:00 UTC ]
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Execs from Cornelsen Schulverlage, Scholastic India, Capstone's myON, and Microsoft Education share thoughts about various edtech business models. The post 4 Views of Evolving Edtech Business Models appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-27 00:00:00 UTC ]
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Publisher Booth-Clibborn is publishing Charles Saatchi’s latest book in December. Continue reading at The Bookseller
[ The Bookseller | 2015-10-23 00:00:00 UTC ]
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Penguin Random House (PRH) UK has released a second app based on Roald Dahl’s The Twits, featuring the first ever rendering of Mr and Mrs Twit in 3D, entitled "Roald Dahl’s House of Twits". Continue reading at The Bookseller
[ The Bookseller | 2015-10-23 00:00:00 UTC ]
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Founder Evan Williams unveiled a slew of new features and new publishing partners at an event in San Francisco last night.Recognizing that people are increasingly on their mobile devices, Medium yesterday launched a slew of new features and major updates to its iOS and Android apps that make it... Continue reading at Fast Company
[ Fast Company | 2015-10-08 00:00:00 UTC ]
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Facebook is instituting something akin to employee performance reviews for app publishers in its ad network, grading how well their inventory achieves advertiser objectives like driving downloads or selling product.The company already uses that information to decide which ad buys it doles out to... Continue reading at Advertising Age
[ Advertising Age | 2015-10-06 00:00:00 UTC ]
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The trend for medical graphic novels continues with Bloomsbury’s The Inflatable Woman by Rachael Ball. Continue reading at The Bookseller
[ The Bookseller | 2015-10-05 00:00:00 UTC ]
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A new Disney Research project can make coloring books more exciting for those of us with limited art skills. The team has built an interactive Android and iOS coloring book app using the Unity game engine that can take a colored drawing and turn it... Continue reading at Engadget
[ Engadget | 2015-10-04 00:00:00 UTC ]
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The U.S. Copyright Office is soliciting public comments on a massive 234-page report and legislative proposal dealing with one of copyright’s central problems—orphan works. But with a week left in the comment period, librarians and archivists—groups that once supported orphan works... Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-02 00:00:00 UTC ]
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Experience on the buy side and sell side of media brought David Katz to where he is today, running ad solutions at Hearst's Core Audience, the programmatic ad buying division of the publishing giant. The senior director of ad solutions works with hundreds of salespeople, arming them with data... Continue reading at Advertising Age
[ Advertising Age | 2015-09-30 00:00:00 UTC ]
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Hitting digital bookshelves this week: an interactive way to explore space with a cat. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-29 00:00:00 UTC ]
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Virgin Books has acquired a title by the founder of Medical Detection Dogs, in a “hotly contested auction”. Continue reading at The Bookseller
[ The Bookseller | 2015-09-26 00:00:00 UTC ]
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The Environmental Protection Agency should have listened to Ron Weasley’s dad. In the Harry Potter books and films, Arthur Weasley is a bureaucrat in the British magical world’s chief regulatory agency, the Ministry of Magic, where his job is to protect people from dangerous devices. He is known... Continue reading at Slate
[ Slate | 2015-09-23 00:00:00 UTC ]
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Oyster, an ebook subscription service inspired by Netflix and Spotify, is shuttering—and Google has scooped up its top execs.Oyster, the ebook subscription service and would-be Amazon competitor, is calling it quits. In a blog post published Monday, the Oyster team announced that, in the coming... Continue reading at Fast Company
[ Fast Company | 2015-09-22 00:00:00 UTC ]
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Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth... Continue reading at The Guardian
[ The Guardian | 2015-09-22 00:00:00 UTC ]
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French app BookWeather is a social network that rates books as you might describe the weather, that also offers a bespoke physical book subscription service. The post France’s BookWeather App Offer’s Unique Take on Book Discovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-21 00:00:00 UTC ]
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With publishers large and small putting on road shows, holding minifairs, and participating in major book events, and with chain bookstores and remainder sellers holding their own shows, there are plenty of opportunities for book lovers and content creators to congregate across Malaysia. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the... Continue reading at AdWeek
[ AdWeek | 2015-09-18 00:00:00 UTC ]
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Once the publishing leader of the U.S. “manga revolution,” Tokyopop has been making plans for a return to publishing since it shut down U.S. operations in 2011. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-15 00:00:00 UTC ]
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