Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like a fire drill. In the course of due diligence, the company assessed its own events scheduled for the spring, including a two-day produce expo originally set for May, but also those of its competitors, such as the Informa-owned Farm Progress Show, the nation's oldest and largest outdoor agricultural expo, alternating between Decatur, Ill. and Boone, Iowa just prior to Labor Day each year. "We’ve competed with that. It’s an institution in the industry," Weber tells Folio:. "I wondered, what are they going to do about it? Meanwhile, we’re thinking, this is a chance to put a template out on the future of what events are going to be. By the first of second week in April, we decided to go after Farm Progress." As it has been for many organizers, the solution for Farm Journal Media was a "mostly virtual" multi-day hybrid event called Farm Journal Field Days, taking place over three days in late August, on the heels of its own annual Pro Farmer Crop Tour and a mere one week prior to the scheduled dates for Informa's Farm Progress Show. The program will feature hours of live-streamed educational content for farmers, a series of half-hour sessions with live Q&A, surrounding two days of... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
News tagged with:
#newly released
#farm journal
Ovum’s new Digital Consumer Publishing Forecast is published tomorrow. It takes a five year view at how this sector will change. Ahead of publication, Ovum analyst Charlotte Miller gives TheMediaBriefing an exclusive look at some of t ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing industry
#published tomorrow
Publisher merges brands to more closely align with its trade show. The post Why Informa Is Putting Events at the Center of Its Media Brands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media brands
#closely align
#trade show
The Jaipur Literature Festival is to hold its first ever US event, with writers including Jung Chang and Simon Sebag-Montefiore, later this year. The event will run between 18th and 20th September in Boulder, Colorado, and will be called JLF@Boulder. It will feature more than 100 writers,... Continue reading at The Bookseller
[ The Bookseller | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#20th september
#events held
After a downturn in fiction sales, Abingdon is closing its fiction program and broadening its Christian Living line. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fiction sales
Motor Trend holds some 15 tentpole events a year. Like most publisher events, they are editorially independent, created at scale and easily packaged for sponsorships. The format is predictable, repeatable and reliably monetized. In other words, they are safe. Custom events, like this one, are... Continue reading at Digiday
[ Digiday | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#editorially independent
#motor trend
#publishing platform
#sponsor content
#enthusiast network
Tackling an outdated image of publishing as a closed world unreceptive to the digital future is a key challenge Joanna Prior has set herself as president of the Publishers Association for the coming year. In an interview in this week's issue of The Bookseller, the Penguin General m.d. has said... Continue reading at The Bookseller
[ The Bookseller | 2015-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital future
#publishers association
#coming year
#penguin general
#good stories
The Publishers Weekly Stock index fell 1.1% in June, a slightly better performance than the Dow Jones Industrial Average, which dropped 2.2% in the month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#industry stocks
It is "incredibly blinkered" to only target traditional newspaper reviews for books, The Pool c.e.o. and co-founder Sam Baker has said. Speaking at The Bookseller's Marketing and Publicity conference yesterday (30th June), Baker also admonished the industry for its obsession with the hardback,... Continue reading at The Bookseller
[ The Bookseller | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers needed
Exam preparation app Gojimo has reached its £500,000 crowdfunding target. The app offers 50,000 free curriculum specific quiz questions, and content from publishers such as Oxford University Press and McGraw-Hill Education is available through in-app purchases. Gojimo, which says it has... Continue reading at The Bookseller
[ The Bookseller | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mcgraw-hill education
#in-app purchases
#raise half
60 titles launch, 23 close through the first half of 2015. The post Magazine Industry Growth Slows appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-01 00:00:00 UTC ]
More news stories like this |
As part of its global restructuring, The Wall Street Journal (WSJ) is trimming down its India operations and eventually close its India edition, according to a media report. The New-York based news publisher will merge its India-specific websi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-29 00:00:00 UTC ]
More news stories like this |
Google and its lobbyists have had more meetings with European Commission officials than any other company, according to figures published by Transparency International on Wednesday.With 32 meetings logged between December and June, Google’s lobbying is topped only by that of BusinessEurope,... Continue reading at PC World
[ PC World | 2015-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#european commission
#figures published
#local authorities
E L James will be holding a live Q&A from the Twitter head office in London's Piccadilly next Monday (29th June). The bestselling author of the Fifty Shades of Grey series will hold the live #AskELJames Q&A at 6pm. The five best questions on the day will win a signed copy of the latest... Continue reading at The Bookseller
[ The Bookseller | 2015-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#grey series
#bestselling author
#fifty shades
#signed copy
#latest instalment
#christian cornerstone
Sequel to Fifty Shades of Grey, told from Christian’s perspective, is Amazon.co.uk’s most pre-ordered book of the year Related: EL James to publish Fifty Shades sequel telling story from hero's point of view An independent bookshop in Texas that opened its doors for the first time earlier this... Continue reading at The Guardian
[ The Guardian | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#year related
#fifty shades
#pre-ordered book
#el james
#independent bookshop
#time earlier
#literary events
From innovative restaurants on every corner to foodies clamoring for the next trend, the Bay Area has one of the nation’s hottest culinary scenes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bay area
Total sales in the U.S. book publishing industry rose to $27.98 billion, according to figures released by the Association of American Publishers. Trade sales were up 4.2%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#total sales
#figures released
#american publishers
#trade sales
All of the company’s adult imprints will now be published under a new division, Penguin Random House Canada Publishing Group, while the company's children's divisions have been united under Tara Walker. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#adult imprints
#tara walker
Hodder & Stoughton is to publish the life story of an 82-year-old woman chosen as Farming Hero 2015 by BBC’s “Countryfile”. Joan Bomford, who lives near Evesham in Worcestershire, has been farming since the 1930s. She is still active on the farm, driving tractors, feeding the farm’s beef... Continue reading at The Bookseller
[ The Bookseller | 2015-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#life story
#hodder signs
#hodder stoughton
Your backlist content is a goldmine of licensing revenue. Michael Healy offers three tips for publishers to increase their revenue from permissions. The post Licensing Solutions for a Changing Publishing Industry appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-04 00:00:00 UTC ]
More news stories like this |