Amid Crowded Q3 Events Slate, Farm Journal Targets an “Industry Institution”

Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like a fire drill. In the course of due diligence, the company assessed its own events scheduled for the spring, including a two-day produce expo originally set for May, but also those of its competitors, such as the Informa-owned Farm Progress Show, the nation's oldest and largest outdoor agricultural expo, alternating between Decatur, Ill. and Boone, Iowa just prior to Labor Day each year. "We’ve competed with that. It’s an institution in the industry," Weber tells Folio:. "I wondered, what are they going to do about it? Meanwhile, we’re thinking, this is a chance to put a template out on the future of what events are going to be. By the first of second week in April, we decided to go after Farm Progress." As it has been for many organizers, the solution for Farm Journal Media was a "mostly virtual" multi-day hybrid event called Farm Journal Field Days, taking place over three days in late August, on the heels of its own annual Pro Farmer Crop Tour and a mere one week prior to the scheduled dates for Informa's Farm Progress Show. The program will feature hours of live-streamed educational content for farmers,  a series of half-hour sessions with live Q&A, surrounding two days of... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
News tagged with: #newly released #farm journal

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Inside BookCon: where literature lovers give hope to the industry

The convention’s throngs of teenagers prove there’s still an appetite for reading, raising spirits of publishers who are starting to realize the importance of fandomLast Saturday and Sunday at the Javits Center, on the far western edge of Manhattan, the newly popular book lovers’ convention,... Continue reading at The Guardian

[ The Guardian | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #main stage #mindy kaling #nick offerman #favorite characters


Jonathan Franzen Draws Big Crowd at BookExpo America

In a year that has had failed to produce a new superstar literary author, old standby Jonathan Franzen took the stage at BEA 2015 to fill the role. The post Jonathan Franzen Draws Big Crowd at BookExpo America appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america


BEA 2015: ‘PW’ Hosts Event-Filled Librarians Lounge

PW is hosting this year’s BEA Librarians Lounge, and it has a lot in store for our librarian peeps. Librarians who are looking for a place to actually lounge (and/or grab a snack or fuel up on coffee) will be able to do so in the exclusive area in booth R420. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Folio: Top Women in Media – Industry Leadership

Folio:'s annual Top Women in Media Awards were created to celebrate, inspire and bring together the women who make magazine media such a dynamic industry. The post Folio: Top Women in Media – Industry Leadership appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post folio #top women #dynamic industry


The 52-Storey Treehouse comes out on top at Australian book industry awards

Bestselling children’s fantasy series recognised, David Walsh beats Julia Gillard to biography prize, while fiction winner Brooke Davis also picks up new writer award, established in honour of publisher Matt RichellA children’s book has taken home the top prize for the first time in Australia’s... Continue reading at The Guardian

[ The Guardian | 2015-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top prize #bestselling children #biography prize #writer award #matt richell


How Journalism Schools Are Adjusting to the Digital Age

David Remnick, the longtime editor of The New Yorker, recently recounted a meeting during the early days of online publishing when the veteran sports essayist Roger Angell said he would always “want to be able to describe, in English, how t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #journalism schools #digital age #david remnick #longtime editor #early days #online publishing


Industry seconds Franklin’s fears for further cuts to libraries

Libraries, publishers and bookshops will suffer under a Conservative government, a leading independent publisher has warned. When collecting the Independent Publisher of the Year trophy at the Bookseller Industry Awards on Monday (11th May), Profile Books m.d. Andrew Franklin gave a strong... Continue reading at The Bookseller

[ The Bookseller | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publisher #year trophy #profile books #majority government


Royalties and industry image debated at PA a.g.m

Publishers should start to spread money from the sale of ebooks fairly between themselves and authors, and not make assumptions when they start to experiment with new channels that “an author is going to be thrilled with it”, Association of Authors’ Agents president Sam Edenborough has... Continue reading at The Bookseller

[ The Bookseller | 2015-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make assumptions #speaking today


S&S Tries Geo-Targeting in New Marketing Outreach

Using location-based wireless technology, S&S is offering a complimentary selection of full-text frontlist titles to visitors at airports, hotels and museums around the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
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CNL makes a stand on event fees

The French National Book Centre (Centre National du Livre, CNL) will cut subsidies for the 90-plus book fairs and literary festivals it supports next year if organisers do not agree to pay authors for giving talks and participating in debates.  Meetings are being held with organisers, none of... Continue reading at The Bookseller

[ The Bookseller | 2015-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fairs #literary festivals #pay authors


At ABA Spring Forum Concerns Aired About Kobo, Winter Institute

At the final Spring Forum of the season in Cambridge, Mass., ABA CEO Oren Teicher fielded questions about Kobo, why Winter Institute is so small, and when IndieCommerce will improve its search capabilities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #winter institute


Bookings deadline for Bookseller Industry Awards

Table and seat bookings for The Bookseller Industry Awards will close in one week’s time (Tuesday 5th May 2015 at 5pm). There are a very few tables and seats left for the event, which takes place at the Hilton Park Lane on May 11th. Continue reading at The Bookseller

[ The Bookseller | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #takes place


What Two Media Outlets Think of Facebook and Its Relationship With the Industry

Facebook drives 25 per cent of all social referrals online, and its algorithm changes can boost or blast a publishers' figures almost overnight.   The social network is also reportedly in talks with news outlets inluding the New York Times a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media outlets


AOL Unveils Massive Slate of New Programming and Partnership With NBCU

For those who thought AOL might be shifting away from big content plays and heading into pure ad tech, the media company proved this week it still has plenty in store for digitally savvy audiences. Announcing a licensing distribution deal with NBCUniversal and a hefty slate of original and... Continue reading at AdWeek

[ AdWeek | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world today


Digital Solutions Industry: Then, Now and the Future: Digital Solutions in India 2015

Over the last decade, publishers have seen many external factors impacting their business models. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital solutions #business models


Markup Standards for Books and Journals: Digital Solutions in India 2015

In any standards landscape, there is diversity and not likely to be a single or permanent solution. Because content often has to connect to bibliographic and business metadata, integration with other standards can be a requirement and a challenge. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital solutions


Lots to Do at Children's Institute

Booksellers praised the first full day of programming, which included practical sessions, a tour of Vroman's, and signings with over 50 authors, as "fabulous" and "fantastic." Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full day


Gannett to Name Broadcast, Digital Unit TEGNA Amid Print Spinoff

Gannett, the media company that is spinning off its publishing business, said Tuesday it'll run its broadcasting and digital units under the new corporate name TEGNA. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media company #publishing business #ll run #digital units


Publishers take ad-targeting cues for Facebook posts

Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday

[ Digiday | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing ecosystem #tv shows #critics argue