Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like a fire drill. In the course of due diligence, the company assessed its own events scheduled for the spring, including a two-day produce expo originally set for May, but also those of its competitors, such as the Informa-owned Farm Progress Show, the nation's oldest and largest outdoor agricultural expo, alternating between Decatur, Ill. and Boone, Iowa just prior to Labor Day each year. "We’ve competed with that. It’s an institution in the industry," Weber tells Folio:. "I wondered, what are they going to do about it? Meanwhile, we’re thinking, this is a chance to put a template out on the future of what events are going to be. By the first of second week in April, we decided to go after Farm Progress." As it has been for many organizers, the solution for Farm Journal Media was a "mostly virtual" multi-day hybrid event called Farm Journal Field Days, taking place over three days in late August, on the heels of its own annual Pro Farmer Crop Tour and a mere one week prior to the scheduled dates for Informa's Farm Progress Show. The program will feature hours of live-streamed educational content for farmers, a series of half-hour sessions with live Q&A, surrounding two days of... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
News tagged with:
#newly released
#farm journal
In 2016, German publisher Bastei Lübbe will launch Oolipo, a streaming platform that aims to attract millennials with serialized digital content. The post Bastei Lübbe Targets Millennials With New Mobile Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile platform
Sales at Houghton Mifflin Harcourt’s trade publishing division fell 7% in the third quarter ended September 30, 2015 and net income dropped to $164,000 from $3.5 million in the third quarter of 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-05 00:00:00 UTC ]
More news stories like this |
All six editors and all 31 editorial board members of research journal Lingua have resigned last week in protest over publisher Elsevier's high subscription rates and failure to embrace open access. Continue reading at The Bookseller
[ The Bookseller | 2015-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publisher elsevier
Market research companies Nielsen and GfK announced a partnership on Monday with the aim of providing insights about global book publishing. The post Nielsen and Germany’s GfK to Partner on Book Industry Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post nielsen
Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches. Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
More news stories like this |
New Yorker editor David Remnick on the magazine’s magic formula, a new weekly radio show – and caution over Facebook contentDavid Remnick is meant to be talking about the New Yorker’s weekly radio show, which launched this weekend. Yet his answer to my opening gambit, asking why the venerable... Continue reading at The Guardian
[ The Guardian | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magic formula
#opening gambit
#venerable weekly
#economic impact
#willie sutton
#robbed banks
#huge numbers
Academic booksellers and presses are gearing up for the inaugural Academic Book Week, backed by the Publishers Association, the Booksellers Association and the British Library, with a raft of fresh events unveiled for the occasion. Continue reading at The Bookseller
[ The Bookseller | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#academic booksellers
#publishers association
#booksellers association
#british library
Despite media reports to the contrary, Spain’s publishing industry is robust and diverse, and investing for the future, writes Antonio María Ávila. The post Spain’s Publishing Industry: Positioned to Fight for the Future appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post spain
#future appeared
#publishing industry
#media reports
A federal appeals court in New York City dismissed a copyright infringement lawsuit Friday filed against Mountain View-based Google Inc. alleging that the technology giant's program to create digital copies of books should not be allowed. The decision is a loss to the authors whose books are... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#technology giant
Retains HOW magazines and HOW University as part of refocusing effort. The post F+W sells off HOW Design Events to Emerald Expositions appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-10-16 00:00:00 UTC ]
More news stories like this |
Our annual salary survey drew responses from a younger group than in years past, though the industry still is very white, with 89% of respondents reporting as caucasian. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#predominantly white
#years past
Fairfax High School will be the site for a one-day basketball event on Saturday featuring top teams for the coming season. Action begins at 9:30 a.m. with El Segundo taking on Torrance. At 11 a.m., Mater Dei will play Loyola. At 12:30 p.m., it's Maranatha vs. Long Beach Poly. At 2 p.m., Fairfax... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#one-day event
#coming season
#mater dei
From editorial assistants to senior VP’s, this is how much people who work in publishing reported earning last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing industry
#senior vp
The magazine industry, which has been increasingly emphasizing its digital reach, is making a new play to backstop advertising in its print editions, forging an "industry-wide" guarantee that ad pages will achieve sales results for marketers. If those results don't materialize, qualifying... Continue reading at Advertising Age
[ Advertising Age | 2015-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine industry
#print editions
#ad pages
#magazine media
#conde nast
Deputy leader of the Labour Party, Tom Watson will address United, We Publish, an evening of workshops hosted by Unite and BookMachine. Watson will discuss his role in exposing the phone-hacking scandal at News International and his book Dial M for Murdoch: News Corporation and the Corruption... Continue reading at The Bookseller
[ The Bookseller | 2015-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#tom watson
#labour party
#phone-hacking scandal
#news international
#news corporation
Traditional publishers, tired of competing with Facebook and Google for digital ad dollars, are taking steps to get more personal with their advertising. Among the big topics discussed during Advertising Week was how media companies like News Corp and Condé Nast are getting into the ad tech... Continue reading at Digiday
[ Digiday | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers step
#traditional publishers
#taking steps
#media companies
#ad targeting
The Publishers Weekly Stock Index slipped 2.5% in September, a slightly worse performance than the Dow Jones Industrial Average, which dipped 1.5% in the month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#industry stocks
Neighbors at a sprawling apartment complex in Torrance thought it was odd a few years ago when they saw Chris Harper Mercer and his mother carrying black cases that they suspected held firearms. At a community barbecue, some asked Mercer whether he owned guns. Mercer deflected the question, but... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-10-02 00:00:00 UTC ]
More news stories like this |
Josh Tyrangiel, who oversees all media content for Bloomberg—including digital, TV, radio—and is editor of Bloomberg Businessweek magazine, is leaving the company. "I've spent 6 years working with some of the smartest and most creative people in journalism, and it's time for me to take some... Continue reading at AdWeek
[ AdWeek | 2015-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#investigative unit
#early september
#people don
#ve chosen
Labour’s shadow chancellor John McDonnell has said the party has “aggressive” plans to make corporations such as Amazon, Google Starbucks and Vodafone pay their “fair share of taxes”. In his first speech as shadow chancellor at the Labour Conference taking place in Brighton this week, McDonnell... Continue reading at The Bookseller
[ The Bookseller | 2015-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#aggressive plans
#fair share