Amid Crowded Q3 Events Slate, Farm Journal Targets an “Industry Institution”

Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like a fire drill. In the course of due diligence, the company assessed its own events scheduled for the spring, including a two-day produce expo originally set for May, but also those of its competitors, such as the Informa-owned Farm Progress Show, the nation's oldest and largest outdoor agricultural expo, alternating between Decatur, Ill. and Boone, Iowa just prior to Labor Day each year. "We’ve competed with that. It’s an institution in the industry," Weber tells Folio:. "I wondered, what are they going to do about it? Meanwhile, we’re thinking, this is a chance to put a template out on the future of what events are going to be. By the first of second week in April, we decided to go after Farm Progress." As it has been for many organizers, the solution for Farm Journal Media was a "mostly virtual" multi-day hybrid event called Farm Journal Field Days, taking place over three days in late August, on the heels of its own annual Pro Farmer Crop Tour and a mere one week prior to the scheduled dates for Informa's Farm Progress Show. The program will feature hours of live-streamed educational content for farmers,  a series of half-hour sessions with live Q&A, surrounding two days of... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
News tagged with: #newly released #farm journal

Other Publishing stories related to: 'Amid Crowded Q3 Events Slate, Farm Journal Targets an “Industry Institution”'


Winter Institute 11: Small Presses Take the Spotlight on Day Three

On the final day of the show, small and university presses promoted their offerings to booksellers at a luncheon and closing reception. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small presses #final day


Publishing industry is overwhelmingly white and female, US study finds

Survey of workforce at 34 book publishers and eight review journals in US reveals 79% of staff are white and 78% female – with UK numbers still unmonitoredMan Booker winner Marlon James: ‘Writers of colour pander to the white woman’A survey of American publishing has found that it is blindingly... Continue reading at The Guardian

[ The Guardian | 2016-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #study finds #colour pander #american publishing #brown people


Winter Institute 11: Kwame Alexander Becomes the 'Say Yes Guy' at the Show

"I'm the 'say yes guy,' the inspiration guy," said Kwame Alexander, Newbery Medalist for 'The Crossover,' on the third and final day of WI 11 in Denver, at a breakfast keynote. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kwame alexander #final day


Winter Institute 11: Authors United Still Wants DoJ Probe of Amazon

“The central problem is still with us,” Authors United founder Douglas Preston said, referring to Amazon, at a Winter Institute session called Authors, Agents, and Booksellers--United for a Fair Marketplace. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors united #fair marketplace


Winter Institute 11: Report Finds $1 Billion Tax Gap Caused by Amazon

The American Booksellers Association and Civic Economics released a report on the devastating impact of online retailing on American communities in terms of lost state and local tax revenues. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #devastating impact #online retailing #american communities


Storm Jonas No Match for Winter Institute 11

Despite the weather, the Denver bookseller gathering had few cancellations, and the tone has been upbeat in the wake of what ABA president Betsy Burton called “an absolutely record-breaking year for many stores.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-25 00:00:00 UTC ]
More news stories like this |


Authors United event to discuss Amazon's 'misuse of power'

Campaign group Authors United is set to hold an event to discuss Amazon’s “enormous market power” and the "misuse" of that power, in Washington DC next week. The event, to be held on Wednesday 27th January at the New American Foundation, is entitled Amazon's Book Monopoly: A Threat to Freedom... Continue reading at The Bookseller

[ The Bookseller | 2016-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free flow


The Bookseller launches British Book Industry Awards

The Bookseller has expanded its industry awards, with the 2016 ceremony to celebrate the books of the year as well as the wider trade. Continue reading at The Bookseller

[ The Bookseller | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #industry awards #wider trade


Earnings soar for UK's bestselling authors as wealth gap widens in books industry

New study reveals Julia Donaldson, David Walliams and JK Rowling lead the top 1% of authors, who account for nearly a third of all UK book salesThe gap between publishing’s rich and poor continues to widen, as figures from Nielsen BookScan reveal that the top 50 authors account for more than 13%... Continue reading at The Guardian

[ The Guardian | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sixth year #jk rowling #joel morris #jason hazeley #writing duo #bestselling series #ladybird parodies #jamie oliver


How Slate, The Washington Post, Bloomberg fight ad blocking

There's no panacea to combat ad blocking, but that hasn't stopped publishers from trying a variety of approaches. Several detailed their strategies at Digiday's one-day WTF Ad Blocking course Jan. 14. While Forbes and The Washington Post have tried to make people disable their ad blockers,... Continue reading at Digiday

[ Digiday | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user experience #huffington post #ad blockers


Creative industries and the division of labour: Emma Barnes

"There is a neat parallel between the best way to design a systems landscape, and the best way to design a network of people." All ears? Me, too. Continue reading at The Bookseller

[ The Bookseller | 2016-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative industries #emma barnes


ABA Winter Institute 2016: Big Plans for April’s Independent Bookstore Day

Last year’s inaugural national Independent Bookstore Day, which coincided with Free Comic Book Day on May 2, was a huge success. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big plans #huge success


ABA Winter Institute 2016: Conversations with Keynoters

As part of his Sunday morning presentation, consumer expert Martin Lindstrom, author of the soon-to-be-published Small Data: The Tiny Clues That Uncover Huge Trends, selected five booksellers for an onstage business review. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this |


ABA Winter Institute 2016: Next Stop Denver

To accommodate increased demand, the American Booksellers Association is growing its annual postholiday gathering, which this year takes place in Denver from January 23 to 26. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this |


ABA Winter Institute 2016: Authors and Books to Watch for at WI 11

A selection of adult and children’s authors to meet at this year’s Winter Institute—and what makes their books notable. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this |


ABA Winter Institute 2016: Conversations with Keynoters: ‘Small Data,’ Big Impact, With Martin Lindstrom

“The way people buy books today is completely different from how they bought them five or 10 years ago,” Martin Lindstrom says. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big impact


ABA Winter Institute 2016: Bookselling Peaking in Colorado

Denver is “a real boomtown right now,” says Len Vlahos, who with his wife, Kristen Gilligan, is the new owner of Tattered Cover Book Store, which has four branches in the greater Denver metropolitan area and three at Denver International Airport. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #len vlahos #kristen gilligan


ABA Winter Institute 2016: Conversations with Keynoters: Power Posing, with Amy Cuddy

Three years ago Amy Cuddy, a social psychologist and associate professor at the Harvard Business School, garnered a lot of attention for a TED Talk on body language and power posing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate professor #ted talk #body language


ABA Winter Institute 2016: A Look at Bookselling Trends

Over the past year, Peter Hildick-Smith, founder and CEO of the Codex Group, and Kristen McLean, director of new business development for Nielsen Book, have been following several industry developments that could well shape book sales going forward. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookselling trends #codex group #kristen mclean #business development #nielsen book