Amid Crowded Q3 Events Slate, Farm Journal Targets an “Industry Institution”

Being a 144-year-old information provider to the agricultural industry, Farm Journal Media typically likes to stage its development deliberately. But when the COVID-19 pandemic rendered all-important live events off-limits, CEO Andy Weber describes the ensuing weeks at the company as more like a fire drill. In the course of due diligence, the company assessed its own events scheduled for the spring, including a two-day produce expo originally set for May, but also those of its competitors, such as the Informa-owned Farm Progress Show, the nation's oldest and largest outdoor agricultural expo, alternating between Decatur, Ill. and Boone, Iowa just prior to Labor Day each year. "We’ve competed with that. It’s an institution in the industry," Weber tells Folio:. "I wondered, what are they going to do about it? Meanwhile, we’re thinking, this is a chance to put a template out on the future of what events are going to be. By the first of second week in April, we decided to go after Farm Progress." As it has been for many organizers, the solution for Farm Journal Media was a "mostly virtual" multi-day hybrid event called Farm Journal Field Days, taking place over three days in late August, on the heels of its own annual Pro Farmer Crop Tour and a mere one week prior to the scheduled dates for Informa's Farm Progress Show. The program will feature hours of live-streamed educational content for farmers,  a series of half-hour sessions with live Q&A, surrounding two days of... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-06-25 13:36:08 UTC ]
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Industry Accelerator: ContentShift’s Shortlisted Startups Are Frankfurt-Bound

Six shortlisted startups are headed to Frankfurt Book Fair, where they're in contention for a €10,000 award as part of the newly devised ContentShift accelerator program led by Germany's Börsenverein. The post Industry Accelerator: ContentShift’s Shortlisted Startups Are Frankfurt-Bound appeared... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-20 00:00:00 UTC ]
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SIBA 2016: Attendance Jumps Amid Debate to Move the Show to Spring

Attendance at SIBA's September 16-18 show was up 25% over 2015 and one of the main topics of conversation was the plan to move the event to the spring in 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-19 00:00:00 UTC ]
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How to spend $70 million entertaining the under-35 crowd

Good news for people who like funny dogs, sexy NFL quarterbacks and innovations pertaining to macaroni and cheese. Online publisher Defy Media, which attracts millions of young adults and teenagers to such goofy information, announced last week that it picked up $70 million from investors. And... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-09-19 00:00:00 UTC ]
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The FTC Is Cracking Down on Predatory Science Journals

The FTC is suing predatory journal publishing company, OMICS Group, for hiding fees and deceiving researchers. It's a first for the largely unregulated industry. The post The FTC Is Cracking Down on Predatory Science Journals appeared first on WIRED. Continue reading at Wired

[ Wired | 2016-09-19 00:00:00 UTC ]
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Government opens inquiry into Brexit's impact on creative industries

Creative industries insiders are being invited to contribute to a government inquiry into the implications of Brexit on the creative industries and the digital single market. Continue reading at The Bookseller

[ The Bookseller | 2016-09-17 00:00:00 UTC ]
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The PW Publishing Industry Salary Survey, 2016

PW's annual salary and jobs survey found that pay improved slightly in 2015, and that the industry is still overwhelmingly white. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-16 00:00:00 UTC ]
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Industry players back The Booksellers Network

Shop-floor booksellers are being invited to join a new group called The Booksellers Network, which has been backed by significant players from across the industry. Continue reading at The Bookseller

[ The Bookseller | 2016-09-12 00:00:00 UTC ]
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At Industry Conference, Publishers Vent About Power of Social Media Companies

The angst was palpable at Digital Media Strategies 2016, an annual industry conference held on Wednesday and Thursday at a hotel in Times Square.While there are myriad challenges facing the media companies of today, combatting the power and market share of the social media giants -- often called... Continue reading at Advertising Age

[ Advertising Age | 2016-09-09 00:00:00 UTC ]
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Industry Stocks: August 2016 Performances

The Publishers Weekly Stock Index inched up 0.5% in August, besting the Dow Jones Industrial Average, which had a 0.2% dip in the month. However, without the $10.35-per-share increase posted by Amazon, the PWSI would have fallen 2.4%. There were five winners and five losers in the month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-02 00:00:00 UTC ]
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Waterstones hires Preston to relaunch Gower Street events

Waterstones Gower Street in London is set to be "rejuvenated" with a fresh programme of events after the company has hired former Simon & Schuster publicity manager Elizabeth Preston to its team. Continue reading at The Bookseller

[ The Bookseller | 2016-09-02 00:00:00 UTC ]
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Here's What Top Industry Execs Think About the Future of Video

  brightcove.createExperiences(); With the goal of surfacing best-in-class thought leadership on the convergence of video and television, Adweek, along with sponsor and partner NCC Media, convened a half-day Video 2020 Executive Lab late last month in New York for media buyers and... Continue reading at AdWeek

[ AdWeek | 2016-09-01 00:00:00 UTC ]
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International Industry Notes: Frankfurt’s Guest of Honor Kickoff, PEN America’s ‘M Word’

In September, kickoffs will occur in New York, one for a new showcase of writers on Muslim identity, and the other for Frankfurt Book Fair's 2016 Guest of Honor program featuring Flanders and The Netherlands. The post International Industry Notes: Frankfurt’s Guest of Honor Kickoff, PEN... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-30 00:00:00 UTC ]
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Berlin’s International Literature Festival: Citywide Events, Worldwide Reading

More than 216 authors from more than 30 countries have been engaged for the 2016 edition of Internationales Literaturefestival Berlin, which opens September 7. By Porter Anderson, Editor-in-Chief | @Porter_Anderson September 7 through 17 ith issues in freedom of expression driving much of its... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-29 00:00:00 UTC ]
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Helping children succeed: how the publishing industry can engage reluctant readers

David Salariya, founder of The Salariya Book Company, gives tips on how publishers can engage reluctant readers. Continue reading at The Bookseller

[ The Bookseller | 2016-08-27 00:00:00 UTC ]
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EC criticised for targeting US companies over tax avoidance

The European Commission has been criticised by the US Treasury Department over its investigations into American companies' alleged tax avoidance, it has been reported. Continue reading at The Bookseller

[ The Bookseller | 2016-08-26 00:00:00 UTC ]
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UK’s Publishers Association Reports on Journals in China

China 'is funding 20 new English-language journals a year,' according to the UK's Publishing Association report out this week. At the same time, concern is expressed about 'ideological control.' The post UK’s Publishers Association Reports on Journals in China appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-25 00:00:00 UTC ]
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Growing Chinese journals market 'too big to ignore', PA report says

The Chinese journals market is experiencing a huge shift to digital, while more English-language journals are being produced by Chinese publishers and Chinese researchers are beginning to make a deeper impact abroad, according to a report. Continue reading at The Bookseller

[ The Bookseller | 2016-08-25 00:00:00 UTC ]
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London Review Bookshop to host Turkish events season

The London Review Bookshop is to host a “mini Turkish season” in response to the recent events that have occurred in Turkey. Continue reading at The Bookseller

[ The Bookseller | 2016-08-23 00:00:00 UTC ]
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International Industry Notes: Beijing Book Fair, Japan’s Mobile Games, Scotland’s Indie Publishers

Zhejiang University Press has events at BIBF this week, as Japan's Toto Serkan looks at Japan's mobile gaming market, and Scotland's Society of Young Publishers weighs the industry's interest in new skills. The post International Industry Notes: Beijing Book Fair, Japan’s Mobile Games,... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-23 00:00:00 UTC ]
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International Industry Notes: Shopping at Nielsen, Wiley’s Purchase

In the UK, Nielsen's ISBN program has stepped into the digital age with what it describes as sure-footed grace. In the US, an internationally placed STM content platform is bought by a customer. The post International Industry Notes: Shopping at Nielsen, Wiley’s Purchase appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-08-19 00:00:00 UTC ]
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