The Motor Trend guide to kick-ass custom events

Motor Trend holds some 15 tentpole events a year. Like most publisher events, they are editorially independent, created at scale and easily packaged for sponsorships. The format is predictable, repeatable and reliably monetized. In other words, they are safe. Custom events, like this one, are anything but. To create this event for BF Goodrich, Motor Trend's event unit pulled in editors to help design the track, recruited enthusiastic amateurs via their publishing platform, then put them head to head in the California desert. Sponsor content by The Enthusiast Network. The post The Motor Trend guide to kick-ass custom events appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-07-07 00:00:00 UTC ]
News tagged with: #editorially independent #motor trend #publishing platform #sponsor content #enthusiast network

Other Publishing stories related to: 'The Motor Trend guide to kick-ass custom events'


The Motor Trend guide to kick-ass custom events

Motor Trend holds some 15 tentpole events a year. Like most publisher events, they are editorially independent, created at scale and easily packaged for sponsorships. The format is predictable, repeatable and reliably monetized. In other words, they are safe. Custom events, like this one, are... Continue reading at Digiday

[ Digiday | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorially independent #motor trend #publishing platform #sponsor content #enthusiast network


Customers Race to Support Chicago Bookstore Shut by Holiday NASCAR Event

NASCAR's Chicago street race during the holiday weekend shut down many businesses along the route, including Exile in Bookville, which sustained thousands of dollars in losses. Some of that loss was alleviated by a spike in online orders by customers wanting to support the store. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #online orders #bookstore


Your guide to free virtual literary events this November.

We love to be active and engaged members of the literary community. We also love to not leave our bed. Now you can do both! * 2022 Brooklyn Public Library Book Prize Celebration November 2 @ 7pm EST Hosted by Isaac Fitzgerald, this event will celebrate the winners of this year’s BPL Book Prize... Continue reading at Literrary Hub

[ Literrary Hub | 2022-11-02 13:30:38 UTC ]
More news stories like this | News stories tagged with: #literary community #isaac fitzgerald #book prize


Literature event accessibility guide hits funding target after industry support

A project to develop a guide to make literature events accessible for disabled people has reached its research and development phase target budget following support from the industry. Continue reading at The Bookseller

[ The Bookseller | 2021-11-25 01:08:21 UTC ]
More news stories like this |


IPA and Frankfurt Partner on Trend-Driven Events at Book Fair

The International Publishers Association and Frankfurter Buchmesse are planning a series of events for the fair's professional program to address global challenges and opportunities. The post IPA and Frankfurt Partner on Trend-Driven Events at Book Fair appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-17 12:05:00 UTC ]
More news stories like this | News stories tagged with: #post ipa #professional program #book fair #frankfurter buchmesse #publishers association


Netflix buys comic book company behind Kick-Ass and Kingsman

Streaming giant aims to copy Marvel owner Disney’s superhero strategy with Millarworld, its first ever acquisitionNetflix has made its first acquisition, buying the Glasgow-based comic book company behind Kick-Ass and Kingsman, as it looks to imitate Marvel-owner Disney’s superhero... Continue reading at The Guardian

[ The Guardian | 2017-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business today #morning shot


A YouTube billionaire, Motor Trend revs up for Facebook Live

TEN, the parent company of Motor Trend and other sports magazines and websites, plans to produce 20 hours of live programming per month on Facebook. With Motor Trend, this means bringing viewers closer to the action at industry car shows, as well as interviews with top personalities and athletes... Continue reading at Digiday

[ Digiday | 2016-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #motor trend


Buyer's Guide: Diversifying Revenue with Video, Webinars, and Events

By John Parsons This article is from the  Publishing Executive  Buyer's Guide   which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: ... Continue reading at Publishing Executive

[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #guide sections #emerging technology #media industry #digital publishing


A Week of Comics Events Kicks off MoCCA Arts Fest 2014

This year Comic and Cartoon Art Week, a series of comics-related events starting April 1 in New York City, will serve as an introduction to the MoCCA Arts Fest, an annual festival of small press comics, held April 5 and 6 at the Lexington Avenue Amory. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annual festival


Butler drama beats Kick-Ass in US

Lee Daniels' The Butler, inspired by an African-American who served as a White House butler to eight presidents, proves more popular at US cinemas than comic book sequel Kick-Ass 2. Continue reading at BBC News

[ BBC News | 2013-08-19 00:00:00 UTC ]
More news stories like this |


When Custom Publishing Is Not Custom Publishing

Douglas Elliman Real Estate launches two lifestyle magazines that give established titles a run for their money. The post When Custom Publishing Is Not Custom Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #custom publishing


Ryan Gosling and Miller/Lord’s Project Hail Mary could be the sci-fi event of 2026

Do you like rip-roaring science fiction books? Do you like movies? Then you are in for a treat in, well, two years. Amazon MGM Studios just set a release date of March 20, 2026 for Project Hail Mary, according to Deadline. It’s based on the Andy Weir novel of the same name, which was one of our... Continue reading at Engadget

[ Engadget | 2024-04-19 17:44:40 UTC ]
More news stories like this | News stories tagged with: #tv shows #ve read #book called #science fiction


Remembering India’s Asoke Ghosh: ‘Friend, Mentor, and Guide’

Called by some 'the father of Indian publishing,' publisher Asoke Ghosh was active in the International Publishers Association's work. The post Remembering India’s Asoke Ghosh: ‘Friend, Mentor, and Guide’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-06 23:12:12 UTC ]
More news stories like this | News stories tagged with: #indian publishing #publishers association's


Zibby Media Invests in Events—With a Touch of Glam

Zibby Media has invested heavily in a traditional means of promoting books: live events. The company has hosted a range of splashy gatherings across the country to bring its readers together, and later this month, founder Zibby Owens will embark on a 24-state tour to promote her debut novel,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-06 05:00:00 UTC ]
More news stories like this | News stories tagged with: #live events #invested heavily #traditional means #promoting books


WAWOG Protestors Disrupt PEN America Event with Mayim Bialik

Protesters from Writers Against the War on Gaza disrupted a PEN America event featuring actor and outspoken Israel supporter Mayim Bialik in Los Angeles on January 31. One protestor, author Randa Jarrar. was physically removed from the scene. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-05 05:00:00 UTC ]
More news stories like this | News stories tagged with:


Palestinian-American writer Randa Jarrar was dragged out of a PEN event.

Despite mounting objections from within the American literary community (as well as public condemnation from two prominent novelists who recently cut ties with the organization), on Wednesday evening PEN America’s Los Angeles branch went ahead with its hosting of a conversation between stand-up... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-02 19:14:45 UTC ]
More news stories like this | News stories tagged with: #prominent novelists #novelists #literary community


Two novelists have cut ties with PEN over its Mayim Bialik event and Gaza silence.

Two prominent novelists have broken with PEN America over the organization’s decision to platform controversial actor and outspoken ceasefire opponent Mayim Bialik, as well as its relative silence on the unfolding genocide in Gaza (which so far has claimed the lives of at least 120 writers,... Continue reading at Literrary Hub

[ Literrary Hub | 2024-01-31 20:56:06 UTC ]
More news stories like this | News stories tagged with: #pen america #cut ties #national book award #novelists


Simon & Schuster Kicks Off Its Centennial Celebration

The country's third largest trade publisher will mark its 100th anniversary with a series of events, starting with the release of the Simon & Schuster 100, a selection of titles that the company says reflects the scope of its publishing program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #100th anniversary #publishing program #trade publisher #schuster