Adland Vet Mitchell Caplan Joins IBT Media as First CMO

IBT Media, the company perhaps best known for buying and reviving Newsweek, hired Mitchell Caplan, the chief marketing officer at creative agency Olson, as its first CMO, the company announced today.The addition of Mr. Caplan marks the latest step forward for this digital publisher, which is hiring so quickly it "literally cannot build cubicles fast enough," according to one staffer. IBT Media has about 210 employees, up from 150 in 2014, a spokeswoman for the company said.Unlike many of its competitors in the digital media world -- such as Business Insider, Vox and BuzzFeed -- IBT Media has not taken on venture capital and instead funded itself entirely on ad revenue. A spokeswoman did not respond to Ad Age's inquiry about the company's 2014 revenue. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-06-24 00:00:00 UTC ]
News tagged with: #ad revenue #ibt media #digital publisher #business insider #venture capital

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Rothwell joins Arrow as fiction editor

Jennie Rothwell has left Bonnier Books UK to join Cornerstone imprint Arrow as fiction editor. Continue reading at The Bookseller

[ The Bookseller | 2019-10-21 17:02:20 UTC ]
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Stiles joins Amazon Publishing’s global rights team

Hatty Stiles has joined Amazon Publishing’s global rights team as senior rights manager. Continue reading at The Bookseller

[ The Bookseller | 2019-10-21 04:56:01 UTC ]
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The 2019 Publishing Hot List: The Print and Digital Media Brands Paving a Way to Profitability

Media is dying? Don't tell that to the winners of this year's Publishing Hot List. Whether legacy media outlets or digital upstarts, these publishers are creating groundbreaking work, finding new revenue streams and otherwise nimbly adapting to an unstable landscape. Even as the president... Continue reading at AdWeek

[ AdWeek | 2019-10-21 00:00:55 UTC ]
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'It gets late early out there': Sports Media Brief

Welcome to a special calamity edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast / cable / streaming, sponsorships, endorsements, gambling and tech. Welp Perhaps the primary function of sports, that... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 21:21:01 UTC ]
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Media experts on the future of publishing: Hear from Condé Nast, Essence, NYT, Vox, WSJ and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 16:17:19 UTC ]
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Betches' Aleen Kuperman on explaining new media to immigrant parents—and not wanting to write about 'The Bachelor' again

Aleen Kuperman is co-founder and CEO at Betches Media. The company has grown from a blog created in a dorm room at Cornell in 2011 to a sprawling media network including nine podcasts, New York Times-bestselling books and millions of Instagram followers. In this episode of the “Ad Block”... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 09:01:00 UTC ]
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‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020

Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-18 04:01:51 UTC ]
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Mitchell Beazley gets 'groundbreaking' Foodpairing Company book

Mitchell Beazley has acquired a "ground‐breaking" new book from the Foodpairing Company. Continue reading at The Bookseller

[ The Bookseller | 2019-10-17 04:49:40 UTC ]
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How Digital Media Could Help Decide the 2020 Election Winner

Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek

[ AdWeek | 2019-10-16 15:10:26 UTC ]
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Picador’s Paul Baggaley to join Bloomsbury as editor-in-chief

Paul Baggaley is to join Bloomsbury as editor-in-chief for its adult consumer publishing. Continue reading at The Bookseller

[ The Bookseller | 2019-10-16 04:03:59 UTC ]
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Pavilion owner Powell joins Quarto in advisor role

Pavilion Books owner and publisher Polly Powell has started working for the Quarto Group as an advisor to its c.e.o. CK Lau. Continue reading at The Bookseller

[ The Bookseller | 2019-10-15 23:52:34 UTC ]
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What’s Next for American Media, LLC? | News & Notes

After nearly two years of ongoing scrutiny related to the alleged activities of its CEO, David Pecker, and chief content officer, Dylan Howard, the company now known as American Media, LLC is moving on to life after The National Enquirer, the cornerstone upon which Pecker built his tabloid... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-15 20:27:22 UTC ]
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Catherine Cho to join Madeleine Milburn Literary Agency

Catherine Cho will join the Madeleine Milburn Literary, TV & Film Agency as an additional agent in the adult fiction and non-fiction department later this month. Continue reading at The Bookseller

[ The Bookseller | 2019-10-15 16:05:38 UTC ]
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This is how the world ends, not with a bang but a tweet: Sports Media Brief

Welcome to the another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The Undoing Project One day soon, when we’re living in some... Continue reading at Advertising Age

[ Advertising Age | 2019-10-15 11:00:00 UTC ]
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Bowen to join Ebury’s new Self hub

Ebury has appointed Anna Bowen as head of campaigns for its newly formed Self hub, running marketing and publicity across Vermilion and Rider. Continue reading at The Bookseller

[ The Bookseller | 2019-10-15 07:49:49 UTC ]
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Ronan Farrow’s dark memoir puts the media at the center of intersecting conspiracies

‘Catch and Kill’ follows a reporter’s noirish road to uncovering alleged sexual misconduct at NBC and in Hollywood. Continue reading at The Washington Post

[ The Washington Post | 2019-10-14 16:12:00 UTC ]
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Media Mergers Aren’t New. So Why Are Publishers Consolidating Now?

Perhaps it was promising, years ago, to see the media industry booming thanks to investments by venture capital-backed funders and large media conglomerates hoping to cash in early on promising new digital media titles. But now, it's the time in the industry's life cycle for those same flashy... Continue reading at AdWeek

[ AdWeek | 2019-10-14 15:22:42 UTC ]
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Buonaguidi, Cartwright and Angel join FutureBook Live line-up

The next two panels announced at FutureBook Live 2019 will include speakers ranging from PFD boss Caroline Michel, to advertising guru Dave Buonaguidi, and from author Rose Cartwright to rapper Shauna O’Briain, a.k.a. MC Angel. Continue reading at The Bookseller

[ The Bookseller | 2019-10-14 07:48:09 UTC ]
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Tiger Oak Media Files for Chapter 11 Bankruptcy

Citing mounting vendor debt and declining revenue, Tiger Oak Media—the publisher of more than 30 regional and bridal magazines around the country—has filed for Chapter 11 bankruptcy protection, according to documents filed in U.S. Bankruptcy Court in Minnesota on Monday. The 26-year-old... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-10 14:55:27 UTC ]
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