Ad Lib podcast: Inside Bleacher Report's 'turf war, land grab'

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!March Madness is well underway and if you're a sports fan of a certain age, chances are you're tracking your decimated bracket along with Bleacher Report.The 13-year-old sports site for millennial fans scaled up quickly on the back of a massive contributor network. Today Bleacher Report, which claims to reach 40 million readers on its site and app alone, creates all of its own content in-house. The publisher was early to the distributed model and as a result boasts 6.5 million followers on Twitter, nearly 7 million on Instagramnot counting an additional 8.5 million on House of Highlights, which it acquired in 2016and 8 million followers on Facebook. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-03-22 00:00:00 UTC ]
News tagged with: #google play #rss feed #march madness #sports fan #bleacher report

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Marvel Merges Its Universes With 'Secret Wars'

In a huge shakeup for their publishing program, Marvel is combining its fictional universes and rebooting most of its titles starting with the May event 'Secret Wars.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-21 00:00:00 UTC ]
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Lib Dems pledge to end child illiteracy by 2025

The Liberal Democrat 2015 election manifesto will include a commitment to end child illiteracy by 2025, Nick Clegg announced yesterday (18th January). The party leader said the Lib Dems was the only party which could ensure all children who leave primary school in 2025 will be able to read and... Continue reading at The Bookseller

[ The Bookseller | 2015-01-20 00:00:00 UTC ]
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Ad fraud: The oldest trick in the media book

Ad fraud has been going on for decades. However, the sophistication of today’s ad fraud is something that puts sticky fingered program managers of yore to shame. The post Ad fraud: The oldest trick in the media book appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-16 00:00:00 UTC ]
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Burton lands top spot for second week

Jessie Burton's The Miniaturist (Picador) tops the UK book chart for a second week.  With 25,268 copies sold in the seven days leading to the 10th January, Burton achieved the highest one week sales figure of her career to date and was up in volume terms by 16% week to week. The novel has now... Continue reading at The Bookseller

[ The Bookseller | 2015-01-15 00:00:00 UTC ]
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Charlie Hebdo: London shops report demand for 'survivors' edition – but no supply

French bookshop in South Kensington has had more than 400 calls from people wanting a copy of the magazine, but has no idea how many will be delivered on FridayWhere can I buy a copy of Charlie Hebdo?Review: what’s inside the ‘survivors’ edition Continue reading... Continue reading at The Guardian

[ The Guardian | 2015-01-14 00:00:00 UTC ]
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Senate 'torture report' gets second printing

'The Senate Intelligence Committee Report on Torture,' which was released as a paperback and ebook by publisher Melville House, is getting a second printing of 10,000 copies. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-01-14 00:00:00 UTC ]
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Ad Age's 2014 Magazine A-List: See All the Winners

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[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

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[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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Industry insiders give their predictions for 2015

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[ The Bookseller | 2015-01-10 00:00:00 UTC ]
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Download this Report on Children’s Ebooks and Fanfiction

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[ Publishing Perspectives | 2015-01-09 00:00:00 UTC ]
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News Corp magazine's provocative ad for interns an 'error in judgment'

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[ The Guardian | 2015-01-09 00:00:00 UTC ]
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Shandler Lands Top Spot at New Harper Imprint

Former Little, Brown editor-in-chief Geoff Shandler will be overseeing the nonfiction side of a new line featuring nonfiction and literary fiction under HC's William Morrow division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-05 00:00:00 UTC ]
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5 things we learned about native ads in 2014

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[ Digiday | 2014-12-31 00:00:00 UTC ]
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Melville House Sells Out of 'Torture Report'

Announced earlier this month and officially on sale today, Melville House's edition of the document known as the Senate Torture Report, is going back to press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-30 00:00:00 UTC ]
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More Top Media Publications Trust Programmatic For Premium Ad Inventory

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[ AdWeek | 2014-12-24 00:00:00 UTC ]
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German newspaper publisher wants reporters to use English

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[ The Guardian | 2014-12-23 00:00:00 UTC ]
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‘Amazon-free’ Christmas campaign diverts reported £5m worth of sales from online retailer

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[ The Guardian | 2014-12-23 00:00:00 UTC ]
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Facebook favoured over TV and radio, claims Ofcom report

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[ The Guardian | 2014-12-15 00:00:00 UTC ]
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[ Publishers Weekly | 2014-12-15 00:00:00 UTC ]
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Senate's 'torture report' will be published as a paperback aimed at a wide audience

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[ The Christian Science Monitor | 2014-12-11 00:00:00 UTC ]
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