Ad Age's Magazine A-List: Bon Appetit is Magazine of the Year

When Conde Nast closed Gourmet in 2009, the company staked much of its epicurean business on Bon Appetit, a staid magazine with a big circulation but little traction outside the food category. But soon enough Conde Nast took another risk, assigning the title's reinvigoration to a pair of leaders just coming up: GQ Style Editor Adam Rapoport, who became Bon Appetit's editor in chief, and Glamour Associate Publisher Pamela Drucker Mann, who took over as Bon Appetit's VP-Publisher."The feeling was it had to succeed," said Mr. Rapoport.No pressure. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-21 00:00:00 UTC ]
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PW Notables of the Year: Suzanne Nossel

Watching attacks against free speech mount in the Western Hemisphere, Suzanne Nossel will not sit idly by. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-16 00:00:00 UTC ]
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English PEN reports 'challenging year'

English PEN has reported a deficit of close to £90,00 in its annual report for the year ending 31st March 2016, describing it as "a challenging year". Continue reading at The Bookseller

[ The Bookseller | 2016-12-16 00:00:00 UTC ]
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Solar Bones named Irish Book of the Year 2016

One-sentence novel Solar Bones (Tramp Press) by Mike McCormack has been named the Bord Gáis Energy Irish Book of the Year 2016. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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Bridget Jones makes the Woman's Hour Power List

Bridget Jones has made the Woman's Hour Power List - despite being a fictional character.  Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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Kate Williams to chair Costa Book of the Year judges

Author, historian and broadcaster Professor Kate Williams has been selected to chair the nine-member judging panel that selects the overall winner of the 2016 Costa Book of the Year. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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‘Apps are the new magazines’: Why Bloomberg’s doubling down on apps

Bloomberg thinks apps are the key to its mobile future. The publisher has redesigned its mobile apps to feature day-parted content as well as quicker access to videos, market data and other relevant content. It’s the first in a series of apps Bloomberg’s 20-person apps team is working on,... Continue reading at Digiday

[ Digiday | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #apps appeared #relevant content #live video


London Book Fair Awards Add Rights Professional of the Year

The London Book Fair's International Excellence Awards has added a Rights Professional of the Year category. Winners will be announced in March 2017. The post London Book Fair Awards Add Rights Professional of the Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-12 00:00:00 UTC ]
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The Books of the Year 2016

The newspapers’ books of the year round-ups yielded some intriguing results, with Hisham Matar proving the most popular pick; indie publishers taking a healthy share of the recommendations; and a familiar tale being told regarding reviewers’ and writers’ diversity. Continue reading at The Bookseller

[ The Bookseller | 2016-12-12 00:00:00 UTC ]
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Our Favorite Books and Gifts of the Year

In the Slate Plus bonus segment of Thursday’s edition of the Political Gabfest, hosts Emily Bazelon, John Dickerson, and David Plotz discuss their favorite books and gifts of the year. If there were a Slate Plus Gabfest gift guide, what would be on it? Continue reading at Slate

[ Slate | 2016-12-10 00:00:00 UTC ]
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Flipboard Is Debuting a Swipeable 'Promoted Roundup' Ad That Looks Like Instagram Carousel

Flipboard has launched another native ad unit that lets brands promote multiple pieces of branded content or traditional advertising simultaneously in a carousel. The format, which the mobile magazine is calling "Promoted Roundup," shows a main image that when clicked brings up a full story... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
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The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads

One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
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Complex Shuts Down Print Magazine

Months into Hearst/Verizon co-ownership, the pop culture magazine goes all-digital to focus on growing video presence. The post Complex Shuts Down Print Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-07 00:00:00 UTC ]
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Bloomberg Pursuits Ends Print Magazine

The once-exclusive luxury brand goes digital-first and consumer-facing. The post Bloomberg Pursuits Ends Print Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-12-05 00:00:00 UTC ]
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Google Says Faster Mobile Ads Are Boosting Clickthrough Rates Up to 200 Percent

As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek

[ AdWeek | 2016-12-03 00:00:00 UTC ]
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Transworld debut The Couple Next Door named W H Smith's Book of the Year

Debut thriller The Couple Next Door by Shari Lapena (Transworld) has been named as W H Smith's Book of the Year for 2016. Continue reading at The Bookseller

[ The Bookseller | 2016-12-02 00:00:00 UTC ]
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More than a magazine: Digiday Pulse is expanding

For those who know how crucial it is to stay ahead of digital media’s ongoing evolution, we're pleased to announce a new, premium tier for our subscribers. It turns out, rich, long-view editorial content can only tell part of the story of digital. The post More than a magazine: Digiday Pulse is... Continue reading at Digiday

[ Digiday | 2016-12-01 00:00:00 UTC ]
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BBC eyes vertical ads to boost mobile monetization

The BBC has joined the growing throng of publishers to embrace vertical video on its mobile apps. And it plans to monetize its international app with vertical video ads. The format, made popular due to Snapchat, is becoming a larger part of other publisher video plans including The Sun, Mail... Continue reading at Digiday

[ Digiday | 2016-12-01 00:00:00 UTC ]
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Foyles picks The Sellout as book of the year

Retailer Foyles has chosen Paul Beaty’s Man Booker Prize-winning The Sellout as its book of the year, so will promote the title heavily online and in-store in the run up to Christmas. Continue reading at The Bookseller

[ The Bookseller | 2016-11-30 00:00:00 UTC ]
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Rogers Media Cuts 60 Staffers, Shutters LouLou Magazine

After selling off B2B magazines, the Canadian publisher swings the axe at its Francophone titles. The post Rogers Media Cuts 60 Staffers, Shutters LouLou Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-30 00:00:00 UTC ]
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Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue

Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts... Continue reading at Digiday

[ Digiday | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revenue #display advertising #content studios