Hispanics account for almost half of annual U.S. population growth, largely through U.S. births rather than immigration (25.8% of kids aged 9 and under are Hispanic). Totaling 57.5 million people, Hispanics are 17.8% of the U.S. population and growing.That's some of the key information in Ad Age's fourteenth-annual Hispanic Fact Pack, distributed with the Aug. 21 issue of the print magazine. It includes data about marketers, ad spending, demographic change and how Hispanics use digital media. Rankings in the 32-page 2017 guide include the top 50 Hispanic advertisers, the 50 largest U.S. Hispanic ad agencies and the 15 biggest Hispanic media agencies. And a creative roundup highlights the most-awarded campaigns of the year.A further selection: Hispanic major-media spending edged up 1.2% to $9.6 billion in 2016, but the only category that grew significantly was digital, estimated in Ad Age's Hispanic Fact Pack to be up 16.9% to $2 billion. TV spending -- network, spot and cable-- was down slightly to $6 billion in 2016 from $6.2 billion the previous year. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-08-28 00:00:00 UTC ]
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ABA executive director Oren Teicher said sales at independent bookstores rose 5% in 2018 over 2017, helped by the addition of 95 new stores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-17 00:00:00 UTC ]
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Bestselling YA author Holly Smale returns with a new series that explores perception and reality in the age of social media. Continue reading at The Bookseller
[ The Bookseller | 2019-01-15 00:00:00 UTC ]
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HarperCollins will publish the debut book of broadcaster and Financial Times contributing editor Camilla Cavendish, Extra Time: Ten Lessons for an Ageing Society, in May. Continue reading at The Bookseller
[ The Bookseller | 2019-01-12 00:00:00 UTC ]
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Social network brings in independent charity in attempt to tackle misinformationFacebook’s fact-checking operation is launching in the UK, with the independent charity Full Fact selected to be the first British publisher to review and rate the accuracy of content on the social network.Posts,... Continue reading at The Guardian
[ The Guardian | 2019-01-11 00:00:00 UTC ]
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Prepare for some cuteness overload. BETC Paris has created an ad star who takes the adorable meter to 11 in a lovely new spot for Disneyland Paris. The setup is both simple and charming: a duckling stumbles across a Donald Duck comic book and becomes infatuated with the Disney icon, even... Continue reading at AdWeek
[ AdWeek | 2019-01-08 00:00:00 UTC ]
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Burningham, who was married to fellow children’s writer Helen Oxenbury, created beloved picture books including Mr Gumpy’s Outing and Avocado BabyJohn Burningham, the children’s author and illustrator behind some of the 20th century’s most enduring children’s books, has died at the age of 82.The... Continue reading at The Guardian
[ The Guardian | 2019-01-07 00:00:00 UTC ]
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Bestselling author Judy Turner, who wrote historical and romantic fiction under the pseudonyms Katie Flynn and Judith Saxton, has died at the age of 82. Continue reading at The Bookseller
[ The Bookseller | 2019-01-04 00:00:00 UTC ]
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Bestsellers including Michelle Obama’s Becoming cited as reasons for success, with industry voices praising sector for fourth consecutive year of growthFormer first lady Michelle Obama’s memoir, Becoming, which sold more than half a million copies in less than two months, has helped the UK book... Continue reading at The Guardian
[ The Guardian | 2019-01-03 00:00:00 UTC ]
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In 2017 the 29 member countries of the Federation of European Publishers (FEP) generated €22.2 billion ($25.3 billion) in total sales, a figure up slightly from 2016 after accounting for exchange rate effects. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
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No combination of settings can stop location data being used by advertisers, says reportFacebook targets users with location-based adverts even if they block the company from accessing GPS on their phones, turn off location history in the app, hide their work location on their profile and never... Continue reading at The Guardian
[ The Guardian | 2018-12-19 00:00:00 UTC ]
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A painting provided the inspiration for Lucy Strange’s second children’s book, about a family struggling with the outbreak of the Second World War. Continue reading at The Bookseller
[ The Bookseller | 2018-12-18 00:00:00 UTC ]
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The range of purpose, positioning, and public access comes into focus for 16 leading annual book fairs and trade shows of Europe in Aldus' third report on its network. The post Aldus Network’s Facts and Figures 2018 Report: Book Fairs in Europe appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-12-13 00:00:00 UTC ]
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The demise of Mic has become a cautionary tale for media that relied too heavily on Facebook and tried to be everything to everyone. The post Ad buyers: Don’t blame us for the death of the publishing middle class appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-12-06 00:00:00 UTC ]
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Among the week’s headlines: Tributes pour in for former Librarian of Congress James Billington; a new report suggests library ebook lending generates reader awareness and sales; and it took just two weeks for Michelle Obama's 'Becoming' to become the year's bestselling book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-30 00:00:00 UTC ]
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Facebook says it will stop including some publishers' advertising in its political ad archive following months of criticism from news organizations.Next year the social media giant will no longer require publishers who want to buy ads boosting exposure to their articles on politics to go through... Continue reading at Advertising Age
[ Advertising Age | 2018-11-29 00:00:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayGlamour, long a mainstay in Cond... Continue reading at Advertising Age
[ Advertising Age | 2018-11-21 00:00:00 UTC ]
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Amazon is taking a bigger piece of ad sales on Fire TV, its connected TV devices, by requiring TV networks and digital publishers to hand over 30 percent of their commercial space for it to sell, according to new terms from the e-commerce giant.Until last month, Amazon let the publishers sell... Continue reading at Advertising Age
[ Advertising Age | 2018-11-20 00:00:00 UTC ]
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Samantha Harvey's novel 'The Western Wind' is set in 1491 in England. She needed for there to be a private confession box; her plot hinged on it. One problem: private confession boxes didn't exist. Here's how she solved the puzzle. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
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Facebook's plans to topple TV advertising have come to a halt as it shut down key programs that delivered commercials to TV networks and publishers online.Ads are no longer being served to connected TV devices like smart TVs, Apple TV and Roku, the company confirmed. The reason, according to... Continue reading at Advertising Age
[ Advertising Age | 2018-11-15 00:00:00 UTC ]
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Pop culture fans are today mourning the death of Stan Lee, the comic book legend who helped bring to life such iconic superheroes as Spider-Man, Iron Man, the Incredible Hulk and X-Men. Much like the characters he created, Lee appeared in commercials from time to time over the years. He also had... Continue reading at Advertising Age
[ Advertising Age | 2018-11-13 00:00:00 UTC ]
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