ABC, GfK MRI Step Up Audience Measurement Efforts

The magazine industry now has more avenues when it comes to quantifying its total reach—both the Audit Bureau of Circulations, and media research company GfK MRI, have introduced new tools for publishers that can help provide a clearer picture of who readers are, and how many of them exist.  Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-05-22 00:00:00 UTC ]
News tagged with: #magazine industry

Other Publishing stories related to: 'ABC, GfK MRI Step Up Audience Measurement Efforts'

Magazine ABCs: Home and garden titles surge but GQ and Hearst suffer

Actively purchased copy figures show Immediate Media benefitting as readers turn to domestic and children’s magazines. Continue reading at Media Week

[ Media Week | 2022-02-17 16:49:49 UTC ]
More news stories like this | News stories tagged with: #magazine abcs #readers turn #hearst

Spike Trotman Steps Away from Kickstarter for Her Next Crowdfunder

Concerned about Kickstarter's plans to migrate its platform to blockchain technology, Spike Trotman, publisher of the indie graphic novel house Iron Circus Comics, is stepping away from Kickstarter to launch a new independent crowdfunding platform to fund a new volume of her Poorcraft frugal... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #blockchain technology #spike trotman #indie graphic #graphic novel

Roku Adds Nielsen’s Digital Ad Ratings Audience Guarantees Ahead of Upfront

When Roku and Nielsen struck a strategic alliance last March, users of connected TV's most popular platform were promised a major advertising upgrade. Roku, whose platform now has 56.4 million active accounts, is adding Nielsen's Digital Ad Ratings audience guarantees to its ad platform OneView,... Continue reading at AdWeek

[ AdWeek | 2022-02-01 14:00:00 UTC ]
More news stories like this | News stories tagged with: #popular platform #strategic alliance #connected tv #nielsen

Bradley Graham Steps Down as ABA Board President

Bradley Graham, co-owner of Politics and Prose bookstore, has stepped down as president of the American Booksellers Association's board after assuming the position in May 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-01 05:00:00 UTC ]
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Braybrooke joins Bonnier to launch new imprint as Slight steps up at Scribe

Scribe UK publisher and m.d. Sarah Braybrooke is to join Bonnier Books UK, becoming the publishing director of a new non-fiction imprint. Her departure sees Molly Slight, Adam Howard and Aoife Datta all promoted at Scribe, with Slight appointed publisher at the firm. Continue reading at The Bookseller

[ The Bookseller | 2022-01-31 18:30:02 UTC ]
More news stories like this | News stories tagged with: #non-fiction imprint #publishing director #bonnier

Hitting the Books: The decades-long fight to bring live television to deaf audiences

The Silent Era of cinema was perhaps its most equitable with both hearing and hearing-impaired viewers able to enjoy productions alongside one another, but with the advent of "talkies," deaf and hard-of-hearing American's found themselves largely excluded from this new dominant entertainment... Continue reading at Engadget

[ Engadget | 2022-01-29 16:30:45 UTC ]
More news stories like this | News stories tagged with: #public affairs #important step #super bowl #tv shows #fairfax

Recurrent Ventures’ Refurbished Outdoor Titles See 70% Audience Growth

Two legacy titles that the venture equity firm Recurrent Ventures purchased from Bonnier Corp. in October 2020, Field & Stream and Outdoor Life, have seen audience, revenue and staff growth since their acquisition, making a positive case for private equity-backed media. Year over year... Continue reading at AdWeek

[ AdWeek | 2022-01-20 11:26:48 UTC ]
More news stories like this | News stories tagged with: #outdoor life #recurrent ventures #bonnier corp #field stream #bonnier

Lawton steps up to managing director at the Soho Agency

Rowan Lawton will take on the role of m.d. at the Soho Agency following Philippa Milnes-Smith’s decision to focus on her agenting role.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-18 02:02:50 UTC ]
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Dobrin to step down as c.e.o. of Creative Access

Josie Dobrin is stepping down from her c.e.o. role at Creative Access as the social enterprise celebrates its 10-year anniversary.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 05:50:09 UTC ]
More news stories like this | News stories tagged with: #creative access #10-year anniversary

New leadership team at The FLIP as co-founders step down

Cassie Rocks, Farzana Khan, Hannah Beeson, Omara Elling-Hwang (pictured) and Yanmin Zhuchen will take over the running of The FLIP (Female Leadership in Publishing) platform later this month. Continue reading at The Bookseller

[ The Bookseller | 2022-01-09 18:47:31 UTC ]
More news stories like this | News stories tagged with: #leadership team #publishing platform

Nielsen’s TV Measurement Woes Continue As It Admits OOH Undercounting Since 2020

On Tuesday, Nielsen was excitedly looking ahead to its future, touting next month's rollout of Nielsen One Alpha, the first version of its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. With Disney and Magna among... Continue reading at AdWeek

[ AdWeek | 2021-12-23 13:56:54 UTC ]
More news stories like this | News stories tagged with: #cross-platform tool #enable publishers #single metric #digital platforms #nielsen

Moss steps down at Wordery as Johnson becomes managing director

Rob Moss has announced he will be stepping down from his role as m.d. at online bookseller Wordery.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-21 12:03:25 UTC ]
More news stories like this | News stories tagged with: #bookseller

Bloomsbury Buys ABC-CLIO for $22.3 Million

U.K-based Bloomsbury Publishing has expanded its presence in the U.S. with the acquisition of the academic and reference publisher ABC-CLIO for a purchase price of $22.3 million. Headquartered in Santa Barbara, ABC-CLIO had sales of $14.7 million in 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #purchase price #santa barbara #bloomsbury

Bloomsbury acquires US academic publisher ABC-CLIO in £17.3m deal

Bloomsbury has acquired California-based academic publisher ABC-CLIO in a $22.9m (£17.3m) deal, expanding its academic and digital publishing presence in North America. Continue reading at The Bookseller

[ The Bookseller | 2021-12-15 16:09:02 UTC ]
More news stories like this | News stories tagged with: #bloomsbury acquires #digital publishing #bloomsbury #academic publisher

PRH Fires Back at the DoJ's Effort to Stop Its S&S Purchase

Penguin Random House is disputing the U.S. Department of Justice's main argument in the government's lawsuit to block PRH’s acquisition of S&S, namely that the merger would lead to "substantial harm to authors of anticipated top-selling books and ultimately, consumers.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ss purchase #block prh #substantial harm #penguin random house

Binc Fundraising Efforts Head to Finish Line

The Book Industry Charitable Foundation says that it has reached its $100,000 goal in its matching gift challenge, but is still $200,000 short of its annual fundraising target. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #finish line #book industry

Highton steps down as publisher at Two Roads

Lisa Highton is stepping down from her role as publisher at John Murray Press imprint Two Roads. Continue reading at The Bookseller

[ The Bookseller | 2021-12-01 12:04:50 UTC ]
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Future of TV Briefing: How the TV ad measurement landscape has changed since summer

The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday

[ Digiday | 2021-11-24 05:01:00 UTC ]
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AAP to Amp Up Sustainability, Diversity Efforts

Following a recent board meeting, the Association of American Publishers has committed itself to amplifying its activities fostering sustainable publishing and diversity, equity, and inclusion efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
More news stories like this | News stories tagged with: #diversity efforts #american publishers #inclusion efforts