4 Steps Toward Harnessing The Power of Your Audience Data

[Sponsored] The age of publishing atomization is upon us. In this era, anything and everything is niche. Audiences are smaller and more specific, content is more consumable, data is more meticulous The post 4 Steps Toward Harnessing The Power of Your Audience Data appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-11-18 00:00:00 UTC ]
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PW Notable: David Unger and Retha Powers

Cofounded in 1998 by bestselling novelist Walter Mosley and founding director David Unger, the Publishing Certificate Program at the City College of New York is designed to take advantage of the school’s diverse student body to recruit and train a new generation of publishing professionals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-18 05:00:00 UTC ]
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Elliott & Thompson bag The Power of Geography

Elliott & Thompson has acquired world rights to Tim Marshall’s latest book, The Power of Geography, the long-awaited sequel to Prisoners of Geography. Continue reading at The Bookseller

[ The Bookseller | 2020-12-08 20:07:48 UTC ]
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Okayama City libraries let patrons sterilize their books with the power of UV light.

Another win for technology! Library users in Okayama City are able to check out library books without fear of illness, thanks to a high-tech ultraviolet light sterilizer that cleans books thoroughly. The sterilizer also blows air on the books to clear off potential dust. Said one library-goer,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-08 16:44:03 UTC ]
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BBC director of arts Claypole to step down

BBC director of arts Jonty Claypole is stepping down from his role and leaving the corporation in April 2021. Continue reading at The Bookseller

[ The Bookseller | 2020-12-07 18:10:33 UTC ]
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P.E.I. announces 4 new COVID-19 cases; restrictions on schools, restaurants, shopping

Prince Edward Island has decided that restaurants will be shut to indoor dining, organized sports will be suspended and libraries and gyms will close for at least the next two weeks in an attempt to slow the spread of the coronavirus. Continue reading at CBC

[ CBC | 2020-12-06 22:51:28 UTC ]
More news stories like this | All news stories tagged with: #libraries #covid-19 cases


Emma Glass’s ‘Rest and Be Thankful’ powerfully describes what it means to be a health-care worker

Glass’s protagonist, like the author, is a nurse, veering between the emotional highs and enervating lows of emergency medicine. Continue reading at The Washington Post

[ The Washington Post | 2020-12-02 13:00:00 UTC ]
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BBC Radio 4 adaptation of Gaiman's fairytale to be released as digital download

BBC Audio will release the BBC Radio 4 adaptation of Neil Gaiman’s The Sleeper and the Spindle as a digital download in January 2021, with an exclusive introduction from the author.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-30 14:33:55 UTC ]
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Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

Publishing partners pay no out-of-pocket fees for the company’s “white-glove” service. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-30 05:00:00 UTC ]
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Herbert steps down at Forward Arts Foundation

Forward Arts Foundation executive director Susannah Herbert has announced she is stepping down after eight years in the role. Continue reading at The Bookseller

[ The Bookseller | 2020-11-25 04:48:33 UTC ]
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William Heinemann lands 'masterpiece' from Richard Powers

William Heinemann will publish Bewilderment, Richard Powers' first novel since his Booker-shortlisted and Pulitzer Prize-winning The Overstory (William Heinemann, 2018).  Continue reading at The Bookseller

[ The Bookseller | 2020-11-24 19:27:03 UTC ]
More news stories like this | All news stories tagged with: #first novel #william heinemann #richard powers


BA boss Halls named FutureBook Person of the Year following bold pandemic steps

When Meryl Halls took over as managing director of the Booksellers Association in April 2018, she wondered what would define her time at the top of the trade body. “My predecessor Tim Godfray’s signature thing was keeping VAT off books, and he was very proud of that. I’ve had a bloody global... Continue reading at The Bookseller

[ The Bookseller | 2020-11-23 21:12:32 UTC ]
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Ex-PMs unite in Australia in bid to curb power of Murdoch empire

Former rivals to star in Leveson-style inquiry into mogul’s near-monopoly of the country’s mediaIn high public office, both men lived and died at the word of the world’s most influential media mogul, Rupert Murdoch. But now two former Australian prime ministers are at the vanguard of a campaign... Continue reading at The Guardian

[ The Guardian | 2020-11-22 07:30:15 UTC ]
More news stories like this | All news stories tagged with: #news corp #malcolm turnbull #kevin rudd #rupert murdoch #murdoch empire


Use the 'great power' of comms to reach more readers, industry PRs advise

The publishing industry should trust and listen to its communications teams to see greater change and audience growth, PR professionals said at The Bookseller's FutureBook conference on Tuesday (17th November). Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 06:55:46 UTC ]
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Code Name Bananas keeps top spot as lockdown hits data

David Walliams and Tony Ross' Code Name Bananas (HarperCollins) has swung into a second week in the UK Official Top 50 number one spot.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 15:53:00 UTC ]
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Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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Fastest-Growing Companies 2020: #18 Audience Synergy LLC

Audience Synergy LLC provides digital publishing and advertising tools to reach physicians and nurses. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-11-14 02:38:07 UTC ]
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‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy

At least 60% of Slate's podcast audience also visits its site, giving the news publisher a strong foundation for its new first-party data strategy. The post ‘We seized on podcasts’: How Slate used audio as the foundation of its first-party data strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-06 05:01:12 UTC ]
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The Skillset Podcast #4: Academic Libraries in the Wake of Covid-19 with Clemson University’s Christopher Cox

Host David Lankes catches up with Christopher Cox, Dean of Libraries at Clemson University, to talk about the lessons Clemson—and academic libraries more broadly—are learning in the wake of the Covid-19 pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-06 05:00:00 UTC ]
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‘There Are Tons of Brown Faces Missing’: Publishers Step Up Diversity Efforts

The push in book publishing for more authors and workers of color hasn’t abated, and companies are increasingly making lasting changes to the way they do business. Continue reading at The New York Times

[ The New York Times | 2020-10-29 16:18:17 UTC ]
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4 higher education experts on how COVID-19 is upending the college experience

Leaders from 2U, Global Citizen Year, Minerva, and Pearson reveal which elements of the higher-ed ecosystem are getting stronger and which are poised to collapse. For Fast Company’s Shape of Tomorrow series, we’re asking business leaders to share their inside perspective on how the COVID-19 era... Continue reading at Fast Company

[ Fast Company | 2020-10-27 07:00:15 UTC ]
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