Going viral used to be a digital equivalent of winning the lottery, but today's hottest content creators have cracked the code for bringing fans back again and again. For some, this consistent success has opened up brand opportunities, book deals and other new avenues for growth. For others, it's simply enabled them to do what they love and see where their next ideas take them. As part of Adweek's Creative 100, we look at 10 viral content creators who prove that, while tech may change, one thing that remains the same is the power of addictive storytelling. Continue reading at 'AdWeek'
[ AdWeek | 2015-07-20 00:00:00 UTC ]
News tagged with:
#digital equivalent
#book deals
Harry Potter's appeal continues, with huge sales numbers coming out from the release of 'Harry Potter and the Cursed Child,' a book version of the script used in the West End play. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#explosive sales
#harry potter
#appeal continues
#cursed child
#book version
Harry Potter's appeal continues, with huge sales numbers coming out from the release of 'Harry Potter and the Cursed Child,' a book version of the script used in the West End play. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#explosive sales
#harry potter
#appeal continues
#cursed child
#book version
As you enjoy the last of the summer sun, you need a great book to bring out to the lawn chair or for the weekend trip. Need some inspiration? These are the titles Amazon editors say are the best to be released this month. Here's the full list with thoughts from Amazon senior editor Chris Schluep. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#great book
#full list
Scholastic estimated Wednesday morning that 'Harry Potter and the Cursed Child Parts One and Two' sold more than two million copies in North American in its first two days of sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#million copies
#cursed child
#harry potter
#north american
Learn the ins and outs of Windows 10 with this Introduction to Windows 10 Bundle. For $19.99, you’ll get lifetime access to four e-Books and hundreds of video tutorials.If you have any questions on this popular operating system, you’re sure to find the answer here. Flip through the books to... Continue reading at PC World
[ PC World | 2016-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video tutorials
#personal computer
As native advertising gains prominence, publishers may find themselves competing not just with one another, but with the ad agencies that already exist. Continue reading at The New York Times
[ The New York Times | 2016-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sponsored content
#ad agencies
Hodder & Stoughton is promoting Miranda Hart's new book, Peggy & Me, by collating stories about her fans' pets into a free companion ebook. Continue reading at The Bookseller
[ The Bookseller | 2016-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#miranda hart
Jojo Moyes’ Me Before You duology has sold over a million copies across all editions, as sequel After You (Penguin) spent a third week running as the Official UK Top 50 number one. Continue reading at The Bookseller
[ The Bookseller | 2016-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jojo moyes
#million copies
#week running
A tweet from theatre data analyst Victoria O'Brien showing how she met and married former Waterstones bookseller Jonathan O'Brien has gone viral with over 24,000 favourites. Continue reading at The Bookseller
[ The Bookseller | 2016-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#waterstones bookseller
Blackwell's is running a photo competition to celebrate the launch of Pokémon Go, a mobile game that allows users to catch Pokémon in real life using gps technology. Continue reading at The Bookseller
[ The Bookseller | 2016-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#real life
Vintage has acquired debut novel The Mermaid and Mrs Hancock by Imogen Hermes Gowar following a 10-publisher auction. Continue reading at The Bookseller
[ The Bookseller | 2016-07-16 00:00:00 UTC ]
More news stories like this |
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended July 10, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
Many digital media businesses chase readers on the largest scale possible, all the better to attract advertisers that want to spread their messages widely. But big reach comes at a cost -- in quality, in resources -- that isn't always justified by the ad rates online.Unfortunately the niche game... Continue reading at Advertising Age
[ Advertising Age | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big reach
#smaller publishers
#global economy
#thousand impressions
#editorial products
Creating original editorial content is expensive. That’s why modern publishing is as much an exercise in dusting off and repurposing old articles as it is creating new ones. The approaches range from BuzzFeed applying the listicle format to new topics and repurposing video as text to The New... Continue reading at Digiday
[ Digiday | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#content appeared
#modern publishing
#good stories
JK Rowling's Harry Potter series tops a BBC Local Radio poll of books that adults say children should read. Continue reading at BBC News
[ BBC News | 2016-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#awesome authors
#jk rowling
The event, held over the July 4 weekend at the L.A. Convention Center, attracted more than 100,000 Japanese pop culture fans, and welcomed top manga artists visiting from Japan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#convention center
PopJam, the social app for children, now has more than one million users, according to owner SuperAwesome. Continue reading at The Bookseller
[ The Bookseller | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#million users
Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the... Continue reading at AdWeek
[ AdWeek | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#top priority
#research suggests
#digital publishing
#marketing strategies
Windows 10 is a great desktop operating system, and for the most part, OEMs have manufactured some solid hardware to showcase it. Respectable companies like HP and Dell have done Microsoft proud with some truly satisfying touch-friendly laptops. Unfortunately, Microsoft has been a bit deficient... Continue reading at Betanews
[ Betanews | 2016-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#huawei matebook
Company signs over $50 million in deals with 140 companies and celebrities for Facebook Live content. The post Facebook Pays Publishers Over $50 Million to Start Using Live Video appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#$50 million
#live video