Going viral used to be a digital equivalent of winning the lottery, but today's hottest content creators have cracked the code for bringing fans back again and again. For some, this consistent success has opened up brand opportunities, book deals and other new avenues for growth. For others, it's simply enabled them to do what they love and see where their next ideas take them. As part of Adweek's Creative 100, we look at 10 viral content creators who prove that, while tech may change, one thing that remains the same is the power of addictive storytelling. Continue reading at 'AdWeek'
[ AdWeek | 2015-07-20 00:00:00 UTC ]
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Contently has purchased Docalytics for an undisclosed sum to ramp up its data offerings for publishing-minded, business-to-business clients. In the increasingly competitive content marketing space, Contently hopes to offer customers better actionable results. "Data is key to B2B marketers, and... Continue reading at AdWeek
[ AdWeek | 2016-02-18 00:00:00 UTC ]
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The ‘Real Housewives of New Jersey’ star and recent ex-convict, Teresa Giudice, landed at #7 on the latest iBooks bestsellers list with her new memoir, ‘Turning the Tables.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-18 00:00:00 UTC ]
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The Grammy Awards averaged 24.95 million viewers on CBS, off slightly from last year's telecast, according to Nielsen. The TV audience for the ceremony held at the Staples Center, which featured performances by Taylor Swift, Lady Gaga, Adele and Kendrick Lamar, was 1.5% below the 25.3 million... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-02-17 00:00:00 UTC ]
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For a 10th year, IPG Independent Publishing Awards will recognize the work of UK independent publishers and offer a business boost for the winners. The post Celebrating 10 Years of IPG’s Independent Publishing Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-12 00:00:00 UTC ]
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Romance author Nicholas Sparks’ lifetime of faith, a book intended for the "spiritual but not religious," and how to use books during Lent are some of the news items creating a buzz today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-10 00:00:00 UTC ]
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Sally Lloyd-Jones’s retelling of the Bible from Zonderkidz found a surprising readership beyond children, with teens and adults among its millions of fans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-10 00:00:00 UTC ]
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The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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Facebook is lowering the price it costs advertisers to join Anthology, which matches brands and top publishers like Vice and Vox, which help create content for promotion in the news feed. Anthology had set the minimum advertising commitment at several million dollars, according to sources, but... Continue reading at Digiday
[ Digiday | 2016-01-18 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended January 10, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
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Jesse DeWitt is the digital director of language learning products at Merriam-Webster. And as you may surmise from his title, DeWitt does not devote the lion's share of his time to the dictionary publisher's social marketing—he wears many hats for the New York-based company. In fact, he shares... Continue reading at AdWeek
[ AdWeek | 2016-01-14 00:00:00 UTC ]
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"The Girl on the Train," J. K. Rowling's "Fantastic Beasts and Where to Find Them," and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-11 00:00:00 UTC ]
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The original hashtag, created after the World Book Night failed to include BAME authors on its giveaway list, has rebranded as #ReadDiverse2016 to ‘celebrate diversity in all its forms’ for the whole year#DiverseDecember, last month’s celebration of writers of colour, was “hugely popular”... Continue reading at The Guardian
[ The Guardian | 2016-01-07 00:00:00 UTC ]
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Here are the 10 most-read technology stories published by Adweek in 2015: 10. These Are the Digital Trends Everyone in Tech and Advertising Needs to Know Mary Meeker runs digital investments for top Silicon Valley venture capital firm Kleiner Perkins Caufield and Byers, and every year she... Continue reading at AdWeek
[ AdWeek | 2015-12-29 00:00:00 UTC ]
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In this week's episode of the 'Geek's Guide to the Galaxy' podcast, author Fred Nadis talks about his book on sci-fi writer and editor Ray Palmer. The post When Good Science Fiction Fans Go Bad appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-12-26 00:00:00 UTC ]
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Michael Bond’s literary estate is asking fans to send videos and photos of themselves wishing him a happy birthday to celebrate his 90th next month. Continue reading at The Bookseller
[ The Bookseller | 2015-12-24 00:00:00 UTC ]
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There are still some people who believe it's better to give than receive. And thousands of them joined together this week to raise $1 million for Syrian refugees in just 31 hours, through a donation drive arranged by five bestselling authors. The Compassion Collective, comprised of writers Cheryl... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-12-23 00:00:00 UTC ]
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Tastemade has had quite a year. The company, known for its quirky short-form videos about food, travel and lifestyle topics, hit the 100 million monthly active users mark, with more than 1 billion monthly views. On Facebook alone, Tastemade grew its audience from around 100,000 fans to more... Continue reading at AdWeek
[ AdWeek | 2015-12-17 00:00:00 UTC ]
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Media Reform Coalition says meetings between mogul’s executives and the government show little has changed since hacking scandal and Leveson inquiryRupert Murdoch and senior News Corp executives met government ministers 10 times in the year to the end of March 2015, more than any other newspaper... Continue reading at The Guardian
[ The Guardian | 2015-12-15 00:00:00 UTC ]
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Books-A-Million has officially completed the purchase of the retailer by executive chairman Clyde Anderson and members of the Anderson family. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
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HelLLOooo! Despite—and perhaps because of—incredible advancements in technology, we're constantly romanticizing the analog and near-obsolete. Turntables are perennially en vogue, physical books are having a good year and vinyl record sales continue to climb. In a recent article in the New York... Continue reading at Fast Company
[ Fast Company | 2015-12-11 00:00:00 UTC ]
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