'Imprints have an important role as trade brands'

The announcement of a new imprint might seem like another corporate PR exercise. Why bother when few - if any - readers buy a book because of a logo on a spine? Of course, while the launch of Trapeze - our new imprint under the Orion umbrella - is a positive news story about the wider company, it is so much more than that. It’s about challenging ourselves, about being innovative and instigating change, the only way we can remain relevant. Continue reading at 'The Bookseller'

[ The Bookseller | 2016-04-07 00:00:00 UTC ]
News tagged with: #important role #wider company #remain relevant

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DC Entertainment launches YA and MG graphic novel imprints in UK

DC Entertainment will this spring launch DC Ink and DC Zoom – imprints for YA and MG graphic novels – in the UK. Continue reading at The Bookseller

[ The Bookseller | 2019-01-24 00:00:00 UTC ]
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Iron Stream Media Launches Three New Imprints

Alabama-based publisher Iron Stream Media, which recently acquired New Hope Publishers, is launching three new imprints for the Christian marketplace: Ascender Books, Iron Stream Books, and New Hope Kidz. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-23 00:00:00 UTC ]
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Abraha joins Jacaranda in newly created role

Magdalene Abraha is leaving Bloomsbury to join Jacaranda Publishers in a newly created role as group editorial and marketing manager. Continue reading at The Bookseller

[ The Bookseller | 2019-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing manager


Trade warns May's Brexit defeat leaves industry 'limbo'

Trade leaders have warned Theresa May needs to “urgently” come up with a Plan B after MPs rejected the government’s Brexit deal in an historic defeat last night. Continue reading at The Bookseller

[ The Bookseller | 2019-01-17 00:00:00 UTC ]
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Tom Fickling takes on role of m.d. at DFB

Tom Fickling has taken on the role of m.d. at Oxford-based publisher David Fickling Books. Continue reading at The Bookseller

[ The Bookseller | 2019-01-16 00:00:00 UTC ]
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Cheiffetz's New Imprint at S&S to be Called Signal Press

Julia Cheiffetz joined Atria Books last year to head a then-unnamed imprint. Since that time she has acquired a slate of new titles for the line, called Signal Press, that will address the current public debate around feminism, politics and social justice. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social justice


American Market StatShot Report: Double-Digit Trade Growth in November

Hardback books benefitted the most from the uptick in trade book revenue, with 28.5-percent growth compared to November 2017. The post American Market StatShot Report: Double-Digit Trade Growth in November appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-16 00:00:00 UTC ]
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Trade gets behind new Female Leadership in Publishing newsletter

A new digital platform and newsletter called The FLIP (Female Leadership in Publishing), launched by three Transworld colleagues to showcase "brilliant, inspiring, courageous and creative" women who work in the publishing industry, has been "inundated" with support, collecting hundreds of... Continue reading at The Bookseller

[ The Bookseller | 2019-01-15 00:00:00 UTC ]
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Industry Notes: Europa Editions’ New Imprint; Chicago Press Buys Council Oak

Winter moves among independent publishers: Nonfiction works are the focus in Europa Compass, and Chicago Review Press buys Oklahoma's Council Oak Books. The post Industry Notes: Europa Editions’ New Imprint; Chicago Press Buys Council Oak appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-01-15 00:00:00 UTC ]
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German book trade's Christmas saved by last-minute high street surge

Germany’s book market narrowly avoided another major disappointment when a last-minute surge in the high street before Christmas pushed sales marginally ahead of 2017. Continue reading at The Bookseller

[ The Bookseller | 2019-01-11 00:00:00 UTC ]
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Review: Animated import ‘Tall Tales’ may cause even the little ones to nod off

Even the preschool-aged fans of French picture-book writer-illustrator Antoon Krings will likely be bored by “Tall Tales,” a funny-animal movie with a convoluted plot. Set in an insect kingdom, this flat-looking, computer-animated feature follows a traveling performer named Apollo (voiced in the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-11 00:00:00 UTC ]
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Lingwood joins Octopus to launch new narrative non-fiction imprint

Jake Lingwood, who left Ebury in October after more than 20 years, is joining Hachette's Octopus Publishing to launch a new non-fiction imprint specialised in first-person narratives. Continue reading at The Bookseller

[ The Bookseller | 2019-01-09 00:00:00 UTC ]
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International sales 'increasingly important in 2019', predict publishers

Publishers will increasingly look to international territories for growth this year in the face of a stable but flat domestic market, according to industry leaders giving The Bookseller their predictions for what 2019 holds for the trade. Continue reading at The Bookseller

[ The Bookseller | 2019-01-08 00:00:00 UTC ]
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Greek publisher Papadopoulos sets up UK children’s imprint

Papadopoulos Publishing, an Athens-based publisher that has been running for more than 70 years, is setting up an imprint in the UK to publish children’s books. Continue reading at The Bookseller

[ The Bookseller | 2019-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk children #publish children


All the Magazine Brands That Moved Away From Print This Year

It's a tumultuous time in the media industry, and this year saw multiple publications change ownership and some--including, most recently, conservative magazine The Weekly Standard--shutter operations entirely. So it perhaps came as no surprise when a number of brands across three leading... Continue reading at AdWeek

[ AdWeek | 2018-12-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine brands #print products #tumultuous time #media industry #conservative magazine


Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage

Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-24 00:00:00 UTC ]
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Scholastic Trade Sales Rose 16% in Q2

Revenue in Scholastic's trade division increased 16% in the second quarter ended November 30, 2018, over the comparable period a year ago. For the entire company, revenue in the quarter rose 1% over last fiscal year’s second quarter and net income jumped 25.4%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-20 00:00:00 UTC ]
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Zaffre launches new website to galvanise Wilbur Smith brand

Bonnier Books UK imprint Zaffre has launched a new website for brand author Wilbur Smith in a joint venture with his creative team at Wilbur Smith Enterprises. Continue reading at The Bookseller

[ The Bookseller | 2018-12-19 00:00:00 UTC ]
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Lucy Strange | 'I think it’s so important not to underestimate readers of that age, the complexity of their inner world'

A painting provided the inspiration for Lucy Strange’s second children’s book, about a family struggling with the outbreak of the Second World War. Continue reading at The Bookseller

[ The Bookseller | 2018-12-18 00:00:00 UTC ]
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Poisoned Pen Press Will Become Sourcebooks’ Mystery Imprint

Sourcebooks has acquired most of the assets of Poisoned Pen Press and said that the mystery publisher will become Sourcebooks' mystery imprint. In addition, most of the PP staff, including editor-in-chief Barbara Peters and founder Robert Rosenwold, will become Sourcebooks employees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-18 00:00:00 UTC ]
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