For 30 glorious days each year, brands in every category reach out to LGBTQ+ consumers and say, "We see you (and your wallets)." By July, the media and marketing industries have usually abandoned their rainbow-tinted Pride goggles. This year though, the LGBTQ+ community was gifted a brief, unofficial encore, courtesy of the United States Women’s National Soccer Team. This unstoppable force—led by audacious, political, out co-captain Megan Rapinoe—captured the attention of a global audience on the way to their fourth consecutive World Cup win and beyond. It was the feel-good story of the year, particularly for LGBTQ women and sports fans, because Rapinoe and five other USWNT players are among the 42 out players in the league. The media’s unequivocal embrace has rewarded digital publishers with a page-view bump for their sports sections. Deadspin’s viral headline, “Purple-haired lesbian goddess flattens France like a crepe,” garnered 578,200 page views alone. But using keyword blocking to avoid terms like “gay,” “lesbian,” “queer,” or “LGBTQ+” are missing out on all those enthusiastic eyeballs. I’ve been an out gay man for most of my professional life, the past eight as a technology partner to marketers. During that time, the advertising and marketing industry has significantly dialed up positive depictions of the LGBTQ+ community year-round and across categories, so much so that media watchdogs GLAAD told me they have stopped keeping score. Every June, brands pour... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-03 22:13:52 UTC ]
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Even the most passionate bibliophile gets annoyed by aspects of books and the book world sometimes. Here are some examples. Continue reading at Book Riot
[ Book Riot | 2023-03-22 10:34:00 UTC ]
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As if starring in three seasons of Sex Education wasn’t enough, Gillian Anderson’s embarking on a brand new project set to get our pulses racing. At Bloomsbury, Anderson is leading an update of Nancy Friday’s My Secret Garden, a groundbreaking 1973 book that collected anonymous sexual fantasies.... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-16 08:54:18 UTC ]
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Ob-gyn and best-selling author Dr. Jen Gunter is advocating for women's health education. She spoke to CBC's Michelle Eliot about how women can navigate health information online. Continue reading at CBC
[ CBC | 2023-03-08 22:24:00 UTC ]
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The new PublisHer pavilion at Bologna International Book Fair co-hosts an International Women's Day breakfast with Kids Can Press. The post International Women’s Day: PublisHer’s Bologna Stand appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-08 06:52:38 UTC ]
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According to data, women are now publishing more books than men are, and it's affecting the publishing world in a big way. Continue reading at Book Riot
[ Book Riot | 2023-03-07 17:36:00 UTC ]
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The book publishing trade show produced by 'Publishers Weekly,' now in its second year, will run as a hybrid event May 22-25. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-07 05:00:00 UTC ]
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When Alice Winn stumbled on the archives of her British boarding school’s newspaper, she discovered a world, only to see it “destroyed and dismantled” during World War I. She brought it back in her novel, “In Memoriam.” Continue reading at The New York Times
[ The New York Times | 2023-03-05 14:54:05 UTC ]
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Tracey Rose Peyton is the guest. She is the author of the debut novel Night Wherever We Go, available from Ecco Books. Subscribe and download the episode, wherever you get your podcasts! From the episode: Brad Listi: This book really brought into focus for me the awful risks and costs of... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-03 09:53:42 UTC ]
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Malorie Blackman advises budding authors to pick up on news stories, but Julia Donaldson warns of pitfalls – and Alan Moore says you should read terrible books as well as good onesThe key to being a good writer? It’s being a good reader, authors including Carol Ann Duffy and Alan Moore have said... Continue reading at The Guardian
[ The Guardian | 2023-03-02 15:43:52 UTC ]
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More important than culture-war noise are the multiple threats to British children learning to love books of any kindBack in the days when everything took place on Zooms and Teams, I was part of a World Book Day event that was livestreamed from the set of the hit musical Matlida. The set is... Continue reading at The Guardian
[ The Guardian | 2023-03-02 11:42:37 UTC ]
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Media mogul’s admission in Dominion Systems election case that he let cable network broadcast falsehoods stuns observersIn his 71 years as a media executive, Rupert Murdoch has proved himself to be a grand master in the arts of survival. He has weathered bruising battles with British trade... Continue reading at The Guardian
[ The Guardian | 2023-02-28 21:09:35 UTC ]
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Almost four years after it was announced, Pokémon Sleep, a mobile game that tracks your sleep, is finally on the way. According to yesterday's Pokémon Presents event, it’ll arrive sometime this summer, after it was meant to debut in 2020. It features Snorlax (of course) and Professor Neroli, a... Continue reading at Engadget
[ Engadget | 2023-02-28 12:15:44 UTC ]
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The SMH and the Age’s Peter Falconio story made headlines around the world but quickly fell apart, while the Weekend Australian stuck to safer ground with a flattering profile of its own starFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free... Continue reading at The Guardian
[ The Guardian | 2023-02-24 14:00:26 UTC ]
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Distributed to the trade by Publishers Group West, the publisher will release six new books this fall, and plans to publish twelve books a year starting in 2024. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-22 05:00:00 UTC ]
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The Black, Indigenous, and people of color-focused bookstore in Pasadena, California opened to customers lined up around the block. Continue reading at Book Riot
[ Book Riot | 2023-02-20 14:38:53 UTC ]
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So many libraries, so little time! As writers and readers, we here at Electric Literature know there’s nothing quite like stepping into a space that has been specifically designed to invoke and perpetuate a love of reading. With book-banning efforts escalating across the country and funding for... Continue reading at Electric Literature
[ Electric Literature | 2023-02-17 12:05:00 UTC ]
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Plex now has the capability to skip intros and credits, so you don't have to sit through them if you don't want to. The streaming media service has introduced its new "Skip Credits" feature, a couple of years after a similar feature debuted for intros, and it shows up as a button at the bottom... Continue reading at Engadget
[ Engadget | 2023-02-16 12:45:54 UTC ]
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Texas Bookman, a division of Half Price Books, will hold its second annual Texas Remainder Expo (T-Rex), March 7-9, in Carrollton, Tex., just outside Dallas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-15 05:00:00 UTC ]
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Book "trends" are not what the world needs; we present here an extremely comprehensive overview of what the book world could really use. Continue reading at Book Riot
[ Book Riot | 2023-02-13 11:37:00 UTC ]
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Study from Women in Media finds men still dominate newsrooms and gender parity will not be achieved for at least a decadeFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastWomen in media are still vastly... Continue reading at The Guardian
[ The Guardian | 2023-02-13 01:49:08 UTC ]
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