Williams leaves Bounce to set up marketing firm

Bounce trade marketing manager Graeme Williams is leaving the company to set up his own venture. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-09-26 22:16:56 UTC ]

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Mobile Marketing Startup Taps Data Firm to Measure Sales Impact

Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek

[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app publishers #weather channel #big player #consumer data


APSS Sets Its Sights on Special Markets

Since Brian Jud took over as executive director of SPAN (Small Publishers Association of North America) at the start of 2013, he has moved quickly to carve a new niche for the association, which was renamed the Association of Publishers for Special Sales (APSS)on July 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #special markets #moved quickly


Goldsmith Row Book Market set for Sunday launch

Booksellers including Foyles, Newham Books, Pages of Hackney and The Book Box will be among those... Continue reading at The Bookseller

[ The Bookseller | 2012-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book box


Furniss to leave WME to set up agency

Eugenie Furniss, one of the UK’s most high-profile literary agents, is leaving William... Continue reading at The Bookseller

[ The Bookseller | 2012-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eugenie furniss


Marmion Launches Marketing Firm

Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


Digital marketeers set for busy Christmas Day

Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns


Salon CEO Richard Gingras Leaves, Set to Join Google

Richard Gingras, who acted as CEO of the Salon Media Group for the past two years, is leaving the company to join search giant Google as global head of news products. Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #join google #richard gingras #global head #news products


Hearst sets eyes firmly east with Lagardère deal

The decision by the owner of Cosmopolitan to buy Lagardère's international portfolio, and the rights for Elle, reflects the shifting sands of the magazine marketplace. Continue reading at Media Week

[ Media Week | 2011-02-17 00:00:00 UTC ]
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Krump, Williams, DiPreta Up at William Morrow

Emily Krump and Jessica Williams have each been promoted to v-p and editorial director for William Morrow Fiction, while Mauro DiPreta has been promoted to senior v-p and editorial director for William Morrow Nonfiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #william morrow


The Publisher Who Transformed the Careers of Wallace Stevens and William Carlos Williams

Late in 1942 a Buddhist monk living in Los Angeles carefully inscribed his name in a recently published book by the poet Wallace Stevens. The Buddhist monk had moved to Los Angeles from Japan a year earlier. The book was Notes Toward A Supreme Fiction, published by the Cummington Press, a small... Continue reading at Literrary Hub

[ Literrary Hub | 2021-03-04 09:49:49 UTC ]
More news stories like this | News stories tagged with: #buddhist monk #year earlier #small press #published book


Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #industry professionals #bestselling author


What to Leave In, What to Leave Out: My Conversations with David Foster Wallace

When you’re writing a memoir, you find that you’re obliged to confront your own ideas about the nature of memory. In Gore Vidal’s own splendid memoir Palimpsest, he suggests that when we remember an event, we don’t remember it as it actually happened, but rather that we remember our memory of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-02-11 09:48:31 UTC ]
More news stories like this | News stories tagged with: #gore vidal #memoir


Garnons-Williams, Killingbeck and Kelly step up at 4th Estate and William Collins

A round of promotions has been revealed across 4th Estate and William Collins with Helen Garnons-Williams promoted to associate publisher across the two HarperCollins imprints and Tom Killingbeck appointed to William Colllins' editorial director, while Anna Kelly will become editorial director... Continue reading at The Bookseller

[ The Bookseller | 2019-07-02 10:55:24 UTC ]
More news stories like this | News stories tagged with: #4th estate #william collins #harpercollins #associate publisher


Best Practices: Three Ways Marketers Can Go Back to Basics to Regain Market Share

When Led Zepplin wrote its iconic rock anthem in 1970, "Dazed and Confused," it could've been describing today's marketing landscape. I believe many marketers are simply scratching their heads about the right ways to reach consumers today. Billions of ad dollars are being thrown at a wide... Continue reading at Advertising Age

[ Advertising Age | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #disappointing results #things digital #simply isn #holy grail


7 Short Story Collections Set in Nigeria

I have always loved the versatility of the short story, how it can so easily take on the forms of other things. There are playlist short stories, recipe short stories, diary and epistolary-style short stories. There are flash fiction stories, short short stories, and long short stories that... Continue reading at Electric Literature

[ Electric Literature | 2024-04-15 11:00:00 UTC ]
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Bologna 2024: War Leaves a Mark

As expected, this year’s Bologna Children’s Book Fair is itself touched by and reflective of the global political scene, particularly the wars in the Middle East and in Ukraine. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children #book fair #middle east #bologna children’s book fair


Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
More news stories like this | News stories tagged with: #book markets #nielsen