John Wiley has launched subscription e-learning resource www.digitalclassroom.com, combining... Continue reading at 'The Bookseller'
[ The Bookseller | 2013-03-19 00:00:00 UTC ]
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The Delta Faucet Company has launched a new, cross-platform marketing campaign called HappiMess. In addition to airing on network television and cable programming, and appearing in Southern Living, HGTV, and Real Simple magazines, HappiMess' campaign will have a heavy digital presence.... Continue reading at AdWeek
[ AdWeek | 2014-08-12 00:00:00 UTC ]
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#user-generated content
Speaking with a wide variety of publishers at the San Diego Comic-Con revealed different reactions to DRM-free comics, in-app purchasing, storytelling and more as the industry adapts to Amazon's acquisition of Comixology. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-11 00:00:00 UTC ]
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Will Newsquest adopt the same editorial titles (with different pay rates)?Gannett, the largest US newspaper publisher, has created new job titles for editorial staff along with revised descriptions of their duties, as Jim Romenesko reveals.He cites a series of job titles now on offer at one of... Continue reading at The Guardian
[ The Guardian | 2014-08-11 00:00:00 UTC ]
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Second-quarter advertising revenue at Time Inc., the nation's largest magazine publisher, increased 3% compared to the second quarter of 2013, the company said Tuesday in its first quarterly earnings announcement since spinning off from Time Warner in June. Growth was driven partly by a 12%... Continue reading at Advertising Age
[ Advertising Age | 2014-08-05 00:00:00 UTC ]
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By Robert M. Sacks There is an odd form of delusion in the publishing world, characterized by a resistance to reason in the face of actual facts. This inability to recognize modern business trends is easy for most... Continue reading at Publishing Executive
[ Publishing Executive | 2014-08-01 00:00:00 UTC ]
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#watershed moment
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Advertising technologies such as real-time bidding and automated auctions are driving digital revenue downward at Meredith Corp.'s National Media Group, which includes the company's magazines like Better Homes & Gardens as well as websites such as AllRecipes.com.Digital ad revenue fell 4% at... Continue reading at Advertising Age
[ Advertising Age | 2014-08-01 00:00:00 UTC ]
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#digital landscape
#tom hardy
#procter gamble
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PEN American Center, the largest branch of the world’s leading literary and human rights organization, today announced the winners of the 2014 PEN Literary Awards. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-31 00:00:00 UTC ]
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Amazon Publishing and Alloy Entertainment have partnered on a new digital-first imprint called Alloy Entertainment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-29 00:00:00 UTC ]
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Amazon Publishing in the US has partnered with Alloy Entertainment, a division of Warner Bros, to... Continue reading at The Bookseller
[ The Bookseller | 2014-07-29 00:00:00 UTC ]
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Kensington announced that it will merge its two digital imprints, eKensington and Lyrical Press, into one entity under the Lyrical Press banner. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-28 00:00:00 UTC ]
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#digital imprints
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BitLit has landed a deal with the publisher to allow readers to get their print books into an ebook format. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-23 00:00:00 UTC ]
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#print books
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The 67-year-old Golf World magazine is closing its print edition and shifting entirely to digital media, where it will be part of the Golf Digest website, the magazine said Wednesday. A spokeswoman for the magazine said nearly 10 employees were laid off as a result of the move, which combines... Continue reading at Advertising Age
[ Advertising Age | 2014-07-23 00:00:00 UTC ]
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While the rate of sales growth for digital comics has declined, pop culture trade news site ICv2 reports the category is 10x the size of the e-comics market in 2010. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-22 00:00:00 UTC ]
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Yahoo and other online publishers are embracing the term "magazine." Here's why that's not as backwards as its sounds. The post Why digital publishers want to be in the magazine business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-21 00:00:00 UTC ]
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Consumer ebook sales rose 10% in the first quarter of 2014, according to the Publishers... Continue reading at The Bookseller
[ The Bookseller | 2014-07-21 00:00:00 UTC ]
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After 18 months clearing rights and nearly $250k invested, the Museum of Modern Art has put out the first interactive ebook featuring the work of Picasso. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-07-17 00:00:00 UTC ]
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#modern art
There is a long-held belief among content publishers -- including many we are partnered with -- that they shouldn't pay to amplify their content. Their clear aversion most often comes from some dogmatic belief that quality content doesn't require paid promotion. For them, paying to promote... Continue reading at Advertising Age
[ Advertising Age | 2014-07-17 00:00:00 UTC ]
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#core part
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The Princeton Legacy Library will give new life to over 3,000 out-of-print titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-15 00:00:00 UTC ]
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Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages,... Continue reading at Advertising Age
[ Advertising Age | 2014-07-14 00:00:00 UTC ]
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#price tag
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In recent years, a debate has raged on among publishing and advertising industry insiders over “sponsored content”—more recently called “native advertising” and once known as & ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-07-10 00:00:00 UTC ]
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