Why We Oppose Do Not Track and How to Fix It

The industry conversation about data tracking and collection practices generally keeps to a dull roar, but recently, with the World Wide Web Consortium (W3C) working to push its "Do Not Track" (DNT) specification to final adoption, the volume has picked up. Adding heat but no light, Jason Kint, the chief executive of the Online Publishers Association, recently published an article that criticized the growing efforts on behalf of data-driven companies like Turn to stop DNT. Kint was right about one thing: We absolutely do oppose DNT. Here's why -- and why you should, too.First, Do Not Track does not support, but rather undermines, consumer privacy. The point of DNT is to empower customers to understand what personal information is being collected about them and to control how that personal information is subsequently used. This is built into the name itself; the regulation is intended to allow a consumer who does not want to be tracked by companies to click a button on her browser that says "Do Not Track." But the proposed specification does not give consumers that control, and that is unfair and deceptive.The DNT proposal from the W3C does not actually stop personal information from being collected and used. In fact, the companies that collect the most data and the most sensitive data -- Facebook, Google, AOL, Yahoo and Amazon -- will, under the proposed standards, be allowed to continue collecting massive amounts of personal information about their users, even those... Continue reading at 'Advertising Age'

[ Advertising Age | 2014-07-25 00:00:00 UTC ]
News tagged with: #personal information

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Big Five named as defendants in US e-book price-fixing suit

US publishing's Big Five–Hachette, HarperCollins, Macmillan, Penguin Random House and Simon & Schuster–have now been named as defendants in an amended class suit originally brought against Amazon alone for anti-competitive behaviour in relation to e-books in the US.  Continue reading at The Bookseller

[ The Bookseller | 2021-02-07 12:47:23 UTC ]
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The debate about fixing America’s information ecosystem

Last week, Margaret Sullivan, a media critic at the Washington Post, argued that we need to get the “Fox News monster” under control. “I do not believe the government should have any role in regulating what can and can’t be said on the air, although I often hear that proposed. That would be a... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-02-01 13:29:07 UTC ]
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Tracking the Vocabulary of Sci-Fi, from Aerocar to Zero-Gravity

The new online Historical Dictionary of Science Fiction probes the speculative corners of the lexicographic universe. Continue reading at The New York Times

[ The New York Times | 2021-01-26 12:01:06 UTC ]
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Bracing for Another E-book Price-Fixing Case

On January 14, a prominent class-action law firm announced it was suing over alleged price-fixing in the e-book market—the second such suit in a decade. What should we make of the news? Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-22 05:00:00 UTC ]
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Umberto Eco tracking down a book in his massive library is your new competence porn.

The late Umberto Eco—professor, novelist, children’s book author—was a man of many talents. One of which, as seen in a video clip posted on Twitter by writer Ted Gioia, was quickly finding books in his famously massive personal library. I once got to meet Umberto Eco—who was very memorable. But... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-21 20:36:32 UTC ]
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Class suit filed against Amazon for e-book price fixing in US

Amazon is being sued for anti-competitive behaviour in the United States by the same law firm that successfully sued Apple and five major publishers for colluding to fix e-book prices in 2011. Continue reading at The Bookseller

[ The Bookseller | 2021-01-17 12:13:54 UTC ]
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Amazon.com and 'Big Five' publishers accused of ebook price-fixing

Class action lawsuit filed in US claims the houses have colluded with the online giant to keep prices artificially highAmazon.com and the “Big Five” publishers – Penguin Random House, Hachette, HarperCollins, Macmillan and Simon & Schuster – have been accused of colluding to fix ebook... Continue reading at The Guardian

[ The Guardian | 2021-01-15 13:04:33 UTC ]
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Amazon Hit with E-book Price Fixing Suit

The law firm that successfully sued Apple and five major publishers for colluding to fix e-book prices in 2011 has filed a class action against Amazon, accusing the company of colluding with the Big Five publishers to eliminate price competition from the e-book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-14 05:00:00 UTC ]
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Atkinson’s Life After Life on track for BBC One adaptation

BBC One has commissioned a four-part adaptation of Kate Atkinson’s Costa Award-winning Life After Life from House Productions. Continue reading at The Bookseller

[ The Bookseller | 2020-12-17 01:13:20 UTC ]
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In Lieu of the Olympics: A Reading List For Your Sports Fix

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[ Literrary Hub | 2020-07-08 08:48:16 UTC ]
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Hachette tracks uplift in BAME staff numbers but pay gap widens

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[ The Bookseller | 2020-07-06 04:28:27 UTC ]
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EDC on Track for Record First Quarter

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[ Publishers Weekly | 2020-05-22 04:00:00 UTC ]
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Scott's Treachery of Spies on track for TV drama

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[ The Bookseller | 2020-05-19 05:02:51 UTC ]
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USF creates coronavirus tracking map to show cases and deaths throughout Florida

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[ Silicon Valley Business Journal | 2020-03-26 11:30:43 UTC ]
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Firm Behind Apple E-books Case Now Suing Amazon for Price Fixing

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[ Publishers Weekly | 2020-03-23 04:00:00 UTC ]
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Publishing attempts to keep things on track after the coronavirus outbreak

Publishers are exploring flexible working arrangements with their staff as fears over the coronavirus grow, with the Booksellers Association warning that it is “extremely concerned” about the impact on bookshops.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 11:24:40 UTC ]
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Tracking Reality’s “Fuckedness Quotient”: An Interview with William Gibson

WILLIAM GIBSON NOTICES THINGS others miss. While his science fiction novels are often described as prescient, what defines Gibson’s body of work is the extraordinary refinement of his focus on the present. When everyone is talking about the features of the latest Silicon Valley gadget, he might... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2020-01-25 13:30:33 UTC ]
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The Digital Media Industry Is on Track for a Jolt to the System

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[ AdWeek | 2019-12-30 14:28:27 UTC ]
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Analytics Firm Parse.ly Expands to Track How Content Drives Conversions

The content analytics company Parse.ly has long captivated publishers with its intuitive dashboard to track how articles perform. In October, the 10-year-old company added functionality that tracks conversions. Parse.ly clients can now analyze the type of content people read before they... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-11 21:36:26 UTC ]
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