Why Uproxx is betting big on Facebook video (hint: 20 million views in a month)

Woven Digital, the publisher behind Uproxx, views Facebook as its primary video-distribution vehicle. It drew more than 20 million views across 10 videos in April, far more than on YouTube or its own site. While Facebook has yet to introduce a video ad product for publishers, Woven CEO Scott Grimes expects Facebook video “will become highly profitable sooner rather than later.” The post Why Uproxx is betting big on Facebook video (hint: 20 million views in a month) appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-30 00:00:00 UTC ]
News tagged with: #month appeared #betting big #woven digital

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Charlie Hebdo row leads to Facebook fallout between Salman Rushdie and Francine Prose

Satanic Verses author refuses to back down after being accused of using ‘McCarthy era’ language in attack on six writers who withdrew from PEN gala over award to satirical magazineSalman Rushdie and Francine Prose have clashed publicly on Facebook over Charlie Hebdo, with the author of The... Continue reading at The Guardian

[ The Guardian | 2015-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #goodale freedom #recent memory


What Two Media Outlets Think of Facebook and Its Relationship With the Industry

Facebook drives 25 per cent of all social referrals online, and its algorithm changes can boost or blast a publishers' figures almost overnight.   The social network is also reportedly in talks with news outlets inluding the New York Times a ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media outlets


Apocalypse never: Facebook’s actually getting more predictable for publishers

Pundits have speculated for two years that the Facebook Apocalypse will arrive any day now. The newest roll-out may take several weeks to see completion. And data is still rolling in. But the battle for news feed space is competitive, and the reach of a typical fan will diminish over time as... Continue reading at Digiday

[ Digiday | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #organic reach #publishers appeared #successful publisher


New Mobile Ads Recommend Videos Based on the News You're Reading

Nailing mobile video is a major goal for marketers this year, as exemplified at this week's Digital Content NewFronts presentations. And as Snapchat and Facebook lure advertising dollars away from TV with new video options, smaller ad companies are following suit. A GIF showing the new video... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive traffic #developing products #banner ad #sales strategy #media companies


Bloomberg's New Publishing Platform Is 'Like Tinder for Video'

Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting like... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #convincing brands


5 Takes on the Challenges and Opportunities of Digital Video

In advance of the fourth annual Digital Content NewFronts, Adweek, in partnership with the Interactive Advertising Bureau, convened a panel of five industry thought leaders to discuss the challenges and opportunities Web- and mobile-based video pose for traditional media companies, digital... Continue reading at AdWeek

[ AdWeek | 2015-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #two-week period #constant state


Google and Facebook offer support after Nepal earthquake

When disaster strikes, technology can often be put to good use. Following the devastating earthquake that struck Nepal this week, Google and Facebook are among the companies helping those in the area, as well as people looking for friends and relatives. Google's People Finder does very much what... Continue reading at Betanews

[ Betanews | 2015-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enables people #disaster strikes #devastating earthquake #mobile devices


Books-A-Million Continues to Add More Items

The sale of nonbook items rose at Books-A-Million in 2014, compared to 2013, as the retailer continued to diversify its inventory mix in response to a decline in print books, the company reported in its 10-K filing with the Securities & Exchange Commission. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print books #company reported


VIDEO: India's tough market for booksellers

One of India's most influential publishers tells the BBC that it's 'very hard' to make money in the Indian book industry. Continue reading at BBC World

[ BBC World | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tough market #make money


Facebook Tweaks Cause Concern Among Marketers, but Not Necessarily Panic

Facebook today unveiled changes to the way its news feed algorithm distributes page posts, giving more credence to posts by users' friends than from publishers. For instance, news articles with many likes and comments have typically appeared high up in users' news feeds, but that is being... Continue reading at AdWeek

[ AdWeek | 2015-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #menlo park #advertising program #evolve media #start paying #elite daily


Random House Raises First Printing of New Dr. Seuss to 1 Million

Random House Children’s Books will increase the first printing for previously undiscovered Dr. Seuss title 'What Pet Should I Get?' to 1 million copies. The post Random House Raises First Printing of New Dr. Seuss to 1 Million appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-21 00:00:00 UTC ]
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International Hot Book Properties: Week of April 20, 2015

A Hungarian director's novel about his parents' 145 courtship, in Sweden's refugee camps, emerges as a hot book at last week's London Book Fair; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hot book


Like it or not, autoplay video won

The Internet hates autoplay video, but it will become even more ubiquitous as media companies aim to generate more video ad revenue. Facebook is leading that charge, driving 3 billion daily video views serving users autoplay video; Twitter and YouTube are testing various forms of autoplay; and... Continue reading at Digiday

[ Digiday | 2015-04-21 00:00:00 UTC ]
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Anti-Hillary books may be this season's new genre (+video)

A bevy of upcoming books take aim at former Secretary of State and presumptive Democratic presidential nominee Hillary Clinton. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anti-hillary books #upcoming books


Is Facebook Trying to Edge Out YouTube?

On April 30, Popsugar will announce a daily show called Popsugar Rush at its Digital Content NewFronts presentation. But rather than have viewers catch the program on its women's lifestyle channel on YouTube, they'll be directed to Facebook where it will run exclusively for 24 hours. "In every... Continue reading at AdWeek

[ AdWeek | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #universal mccann #media director #starcom mediavest #autoplay feature


VIDEO: Fighting IS with comic strips

Jordanian entrepreneur Suleiman Bakhit produces superhero comic books for the Arab youth, to counter radical Islamist ideologies. Continue reading at BBC World

[ BBC World | 2015-04-20 00:00:00 UTC ]
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Publishers take ad-targeting cues for Facebook posts

Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday

[ Digiday | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing ecosystem #tv shows #critics argue


You’ve sold 17 million albums and you want to pay me nothing? Pat Pope’s row with Garbage

When the managers of indie giants Garbage asked photographer Pat Pope to use his pictures for no fee, he made a standA professional photographer for more than 20 years, and published in Q, Melody Maker and Rolling Stone, Pat Pope has worked with many of the biggest names in pop and rock music,... Continue reading at The Guardian

[ The Guardian | 2015-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest names #david bowie


News Briefs: Week of April 20, 2015

HC, Amazon reach terms agreement and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-17 00:00:00 UTC ]
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Channel 4 creates its own video game publishing arm

Channel 4 is gearing up to launch its own video game publisher. The UK broadcaster has commissioned mobile games before, but they've often been specific projects that relate to its most popular programming. Now, it wants to offer additional support t... Continue reading at Engadget

[ Engadget | 2015-04-17 00:00:00 UTC ]
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