Why Time, Conde Nast and other magazine publishers are charging into brand licensing

With ad revenue challenging, magazine publishers including Time Inc. and Conde Nast are doubling down on brand licensing. The post Why Time, Conde Nast and other magazine publishers are charging into brand licensing appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-06-13 00:00:00 UTC ]
News tagged with: #conde nast #magazine publishers #brand licensing

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At Guadalajara: Four Views of International Trade and Publishing in the Time of Trump

Four specialists at Guadalajara Book Fair look at US-Mexican trade in the Trump era and bilingual English-Spanish publishing issues. The post At Guadalajara: Four Views of International Trade and Publishing in the Time of Trump appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trump era #trump appeared


Time Inc. and Meredith Merger Raises Important Questions for Magazine Media

Does a changing industry paradigm mean opportunity or peril for publishers? The post Time Inc. and Meredith Merger Raises Important Questions for Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-28 00:00:00 UTC ]
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Magazine Brands Credit Video for Increased Social Engagement

Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #numbers show


Why Publishers Need to Focus on Audience and Brand as They Step Up Their Video Efforts

The pivot to video came upon the publishing world with a force still being grappled with, even as the video environment continues to evolve. During a panel discussion on the subject during Adweek's first Elevate summit today, Vox general manager Andrew Golis described the experience as "moving... Continue reading at AdWeek

[ AdWeek | 2017-11-02 00:00:00 UTC ]
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Condé Nast Bans Terry Richardson From Working With Its Magazines

The famous photographer has been blacklisted following allegations of sexual harassment and assault. The post Condé Nast Bans Terry Richardson From Working With Its Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-24 00:00:00 UTC ]
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Magazine publishers shift to digital-oriented sales organizations

Legacy publishers have to balance the needs to sell based on ad category and still represent their titles' individuality. The post Magazine publishers shift to digital-oriented sales organizations appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-13 00:00:00 UTC ]
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Time Inc UK, publisher of NME and Marie Claire, to be put up for sale

Parent company Time Inc seeks to sell several assets after revenue from both sales and advertising fell more than expectedThe publisher of magazines including Marie Claire, NME, Wallpaper and TV Times is being put up for sale by its American owner.Time Inc said on Friday it was looking to sell... Continue reading at The Guardian

[ The Guardian | 2017-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #final edition #bob dylan


Major Magazine Publishers Flock to Facebook Watch

A look into the original shows populating Facebook's newest video platform. The post Major Magazine Publishers Flock to Facebook Watch appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-12 00:00:00 UTC ]
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Owner of High Times Acquires LGBT Magazines Out and The Advocate

Oreva Capital has backed a management-led buyout of Here Publishing, rebranding it Pride Media Inc. The post Owner of High Times Acquires LGBT Magazines Out and The Advocate appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-11 00:00:00 UTC ]
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T Magazine, Trusted Media Brands Staff Up | People on the Move

Foreign Policy taps a new editor-in-chief, Refinery29 names a senior fashion editor, and more… The post T Magazine, Trusted Media Brands Staff Up | People on the Move appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #move appeared


Time Out Magazine Rolls Out 8th U.S. Print Edition in Philadelphia

This may well be the best inaugural cover yet for a U.S. quarterly print edition of Time Out magazine. In support of the cheeky retro-Polaroid composition, the editors have layered in captions that feature full-on Philly speak. 'THE ORIGINAL GAYBORHOOD, THANK YOU VERY MUCH,' reads one cover-line... Continue reading at AdWeek

[ AdWeek | 2017-08-23 00:00:00 UTC ]
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‘The app isn’t always brand-safe’: Why Grindr is trying to become a publisher

Grindr hopes its new publishing arm can win over big brands that would otherwise steer clear of hookup apps. The post ‘The app isn’t always brand-safe’: Why Grindr is trying to become a publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher appeared #publishing arm #big brands


Halo Top Ice Cream and FX Are the First Brands to Back Gay Dating App Grindr’s New Digital Magazine

After quietly rolling out a digital publication earlier this year, Grindr is making its push into digital media official today with the launch of lifestyle site Into, which it hopes will attract ad dollars from brands looking to advertise around LGBTQ content. Into launched in March as part of a... Continue reading at AdWeek

[ AdWeek | 2017-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazine #lifestyle site


Multimedia Giant China South Publishing Invests in IPR License

To 'explore new uncharted waters,' China South Publishing takes a stake in Frankfurt Book Fair's global rights and license trading platform, IPR License. The post Multimedia Giant China South Publishing Invests in IPR License appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipr license #uncharted waters #global rights


Zine queens: how women’s magazines found new life via indie publishing

Promoting diversity and representing women on their own terms, female-led, DIY zines are on the rise in the UK. Here, the industry’s rising stars reveal how they’re reshaping the genre on their own termsThe British media has a diversity problem. Research at City University last year found the... Continue reading at The Guardian

[ The Guardian | 2017-07-31 00:00:00 UTC ]
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Why publishers are testing an old Facebook tool originally designed for brands

Publishers are dusting off Facebook Shop, a tool first rolled out to brands, as they look to develop their affiliate commerce revenues. The post Why publishers are testing an old Facebook tool originally designed for brands appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-25 00:00:00 UTC ]
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Bleacher Report poaches Conde Nast’s Howard Mittman to lead sales

The former Conde Nast publisher sees an opportunity to capitalize on disruption taking place in sports media. The post Bleacher Report poaches Conde Nast’s Howard Mittman to lead sales appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-24 00:00:00 UTC ]
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Inside the Facebook team that’s charged with keeping publishers happy

“Their job is so much more difficult than it was two years ago," said one publishing executive. The post Inside the Facebook team that’s charged with keeping publishers happy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-29 00:00:00 UTC ]
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City and Regional Magazine Publishers Still Believe in Print

[Sponsored] A June survey by Folio: and Cummings Printing indicates that confidence in the often-maligned medium remains high. The post City and Regional Magazine Publishers Still Believe in Print appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post city #print appeared


What Publishers Can Learn From the Latest Magazine Shake-Up

Two more publishing companies sent the latest signal about the decline of the print media business this week. On Tuesday, Wenner Media announced the sale of its 25-year-old Men's Journal to American Media Inc. That followed the sale of Wenner's Us Weekly to AMI in March. The next day,... Continue reading at AdWeek

[ AdWeek | 2017-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing companies #latest signal #american media