With ad revenue challenging, magazine publishers including Time Inc. and Conde Nast are doubling down on brand licensing. The post Why Time, Conde Nast and other magazine publishers are charging into brand licensing appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-06-13 00:00:00 UTC ]
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Cond Nast, once the most glamorous and moneyed player among the big magazine publishing houses, is acknowledging that it needs new leadershipand "outside" leadership at that.In a memo to staff this morning, Steve Newhouse and Jonathan Newhouse, scions of the Newhouse clan that controls the... Continue reading at Advertising Age
[ Advertising Age | 2018-11-27 00:00:00 UTC ]
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Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-16 00:00:00 UTC ]
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Free men's mag with 500,000 circulation ends print edition as publisher focuses on Stylist. Continue reading at BBC News
[ BBC News | 2018-11-16 00:00:00 UTC ]
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#shortlist magazine
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The U.S. publishing house is scrambling to erase $120 million in losses last year; its international arm could offer lessons in cost-savings. The post In a shift, Conde Nast integrates more of US and international arm appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-07 00:00:00 UTC ]
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#international arm
Inception's Bookful app has the advantage of the beloved Beatrix Potter content and other Penguin Random House brands on which to base its first six digital books. The post Inception Announces Bookful, an AR Platform Licensing Penguin Random House Brands appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-07 00:00:00 UTC ]
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It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek
[ AdWeek | 2018-10-15 00:00:00 UTC ]
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Time magazine's current owner has some advice for billionaire Marc Benioff and his wife, who are acquiring the iconic publication: Its days as a weekly should probably be over.Meredith Corp., the publisher that agreed to sell Time for $190 million last month, suggests that the title will need an... Continue reading at Advertising Age
[ Advertising Age | 2018-10-04 00:00:00 UTC ]
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Time’s sales and profits, like those of most print publications, have been shrinking every year, a situation that made it difficult to sell the magazine, even with its storied past. Continue reading at The New York Times
[ The New York Times | 2018-09-18 00:00:00 UTC ]
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#high price
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Marc Benioff, the billionaire co-founder of software maker Salesforce.com Inc., is making a play to project his influence far beyond Silicon Valley with the purchase of Time magazine. The 53-year-old entrepreneur and his wife, Lynne, agreed to pay $190 million in cash to Meredith Corp. for the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-09-17 00:00:00 UTC ]
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After months of searching, Meredith Corporation has finally found a proper suitor for Time magazine. On Sunday, September 16, the company announced it has sold the legacy brand it acquired in January this year for $190 million in cash to Marc and Lynne Benioff. Marc Benioff is the founder,... Continue reading at Folio Magazine
[ Folio Magazine | 2018-09-17 00:00:00 UTC ]
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Marc Benioff, the chief executive of Salesforce. He and his wife, Lynne, have agreed to buy Time magazine from Meredith Corporation for $190 million. Continue reading at The New York Times
[ The New York Times | 2018-09-17 00:00:00 UTC ]
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Salesforce founder Marc Benioff and his wife Lynne agreed to acquire Time magazine from Meredith for $190 million in cash, joining Jeff Bezos among tech billionaires buying venerable print publications.The move thrusts the brash 53-year-old entrepreneur, who helped lead the shift of software to... Continue reading at Advertising Age
[ Advertising Age | 2018-09-17 00:00:00 UTC ]
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Corsair is publishing The 10 Commandments, a "rock star’s guide to life" from Q Magazine. Continue reading at The Bookseller
[ The Bookseller | 2018-08-31 00:00:00 UTC ]
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#rock star
BBC Radio 5 Live presenter Rachael Bland, who has incurable cancer, is in a "race against time" to publish a memoir for her two-year-old son, Freddie. Continue reading at The Bookseller
[ The Bookseller | 2018-08-14 00:00:00 UTC ]
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#publish memoir
The magazine publisher will be competing with entertainment conglomerates, consulting firms and ad agencies for new revenue. The post Conde Nast’s turnaround plan faces hurdles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-14 00:00:00 UTC ]
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Axios, BuzzFeed News, Vox Media and other news publishers are using their brands to land TV real estate. The post News publishers are using their brands to carve out space on TV screens appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-13 00:00:00 UTC ]
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Publishers balance heritage with modern themes to keep their evergreen licensed publishing programs fresh. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-03 00:00:00 UTC ]
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#licensed publishing
Intended 'to expand the boundaries of well-known series,' a new publishing company called Perilous Worlds heads for Frankfurter Buchmesse with game-designing authors on tap and some high-visibility fantasy brands to work with. The post Publisher Perilous Worlds Created To Advance Sci-Fi and... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-24 00:00:00 UTC ]
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Haven't heard of Daquan or Goalslayin? The teens have, and Snapchat wants to work with the companies behind these social publishing accounts. The post Snapchat moves beyond traditional publishing brands with latest partnerships appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-10 00:00:00 UTC ]
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As direct-to-consumer brands wean themselves off of Facebook ads, commerce-focused publishers are stepping in to get their business. The post How commerce publishers cozy up to direct-to-consumer brands appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-29 00:00:00 UTC ]
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