Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of Advertising Week If you skipped the first day of Advertising Week New York, you missed some hassles (long lines of attendees snaking down stairwells) and high points (the opening concert with girl group TLC, who sang “No Scrubs" and allowed everyone to relive 1999). The mega-conference also played host to some spirited discussion about the future of advertising. Ad Age’s Lindsay Rittenhouse reports that veteran magazine editor Joanna Coles had tough words for the industry: “People hate advertising, they fucking hate it, and it’s all advertising’s fault,” said Coles, the former Hearst chief content officer who is at work on a new platform called Boudica for women in the corporate world. She spoke on a panel with Procter & Gamble Chief Brand Officer Marc Pritchard and RadicalMedia Chairman-CEO Jon Kamen. Coles said, speaking directly to Pritchard and Kamen, that consumers take every opportunity to skip ads or subscribe to ad-free streaming platforms because “you oversaturated” them. Pritchard and Kamen think branded entertainment is an answer; they just worked on a P&G docuseries in partnership with Global Citizen and National Geographic. “We need to move the ad world out... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
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#all-time low
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#northern hemisphere
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Ecco nabs a posthumous work by filmmaker/playwright Kathleen Collins; SMP gets supernatural with debut author Stephanie Gangi; another debut, this one from a working actor, lands at Little, Brown; and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
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YA author Marissa Meyer has the #8 book in the country overall, with ‘Winter,’ the conclusion of her Lunar Chronicles series. Plus Harry Potter joins the coloring-book craze, QVC’s Blue Jean Chef lands on the trade paperback list, and much more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
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##8 book
September bookstore sales rose 6.7% and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
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The French Culture Ministry is illuminating the façade of its main courtyard in the red, white and blue colours of the national flag between 5.30pm and 8.30pm local time every evening for a week in homage to the victims of last Friday’s terrorist attacks in Paris. Continue reading at The Bookseller
[ The Bookseller | 2015-11-19 00:00:00 UTC ]
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Publisher sees digital advertising growth halve and print advertising worsen with employment and property ads in steep declineJohnston Press has seen digital advertising growth halve and print advertising worsen as employment and property ads suffered steep declines.The regional newspaper... Continue reading at The Guardian
[ The Guardian | 2015-11-19 00:00:00 UTC ]
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Sylvia Day’s fifth and final novel in the Crossfire series, One with You, is to be published by Michael Joseph on 5th April next year. Continue reading at The Bookseller
[ The Bookseller | 2015-11-19 00:00:00 UTC ]
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#sylvia day
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Major imprints ‘confident’ they can meet schools minister Nick Gibb’s challenge to inspire children with sets of canonical novels at ‘minimal cost’Classic novels such as Great Expectations, Pride and Prejudice and Jane Eyre should be available in secondary schools for all pupils to read,... Continue reading at The Guardian
[ The Guardian | 2015-11-19 00:00:00 UTC ]
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#classic novels
#great expectations
#jane eyre
#low prices
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#secondary school
Beyond Belief, a new book by Charles Saatchi, brings together the most shocking advertising campaigns of the last century. From racism and sexism to dodgy health claims, nothing was out of bounds for the real-life Mad MenBeyond Belief: Racist, Sexist, Rude, Crude and Dishonest, The Golden Age of... Continue reading at The Guardian
[ The Guardian | 2015-11-19 00:00:00 UTC ]
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#charles saatchi
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Perhaps the sky isn't falling after all when it comes to television advertising. Robust TV ad sales in October, as the new television season kicked off, drove the U.S. ad market to its best month this year, according to new data from Standard Media Index (SMI). In the findings from SMI, which... Continue reading at AdWeek
[ AdWeek | 2015-11-18 00:00:00 UTC ]
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A koala and a clumsy CG cat have defeated the Force, at least temporarily.Ladies and gentlemen, meet superstar koala joey Imogen! With 24 million views already for her videos from Australia.com and Symbio Wildlife Park, actually, it's likely that you have done so already. Her charisma and... Continue reading at Advertising Age
[ Advertising Age | 2015-11-17 00:00:00 UTC ]
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#star wars
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The focus was on deal-making on the second day of the Shanghai International Children's Book Fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-17 00:00:00 UTC ]
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St. Martin's Press will publish 'One With You' on April 5 in the U.S., taking the series over from Penguin's Berkley imprint, which released the previous four books in the series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-17 00:00:00 UTC ]
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This week marked the grand opening of a new store in Michigan, with two other stores--in Washington and Florida--prepping to open new locations before the end of the month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
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Jeff Kinney’s 10th Wimpy Kid installment, ‘Old School,’ is the number one book in the country. Plus Leah Remini writes a Scientology tell-all, YouTube baker Rosanna Pansino cooks up her first book, and much more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
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This week: John Lennon's secret island, a philosophical mind-bender, and why we believe conspiracy theories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
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John Waters sells his debut novel, a senior adviser to John Kerry delves into the “Muslim mafia,” and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-13 00:00:00 UTC ]
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#book deals
World Book Day will host its first live Teen Fest as part of next year’s celebrations, featuring authors James Dawson and Rainbow Rowell, and will also attempt to break its first Guinness World Record. Continue reading at The Bookseller
[ The Bookseller | 2015-11-12 00:00:00 UTC ]
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Facebook wants to become a one-stop shop for breaking news while giving media brands more mobile channels to reach viewers. The social media giant today launched Notify, an app curating push notifications from dozens of publishers and other media sources all into one place: your iPhone's lock... Continue reading at AdWeek
[ AdWeek | 2015-11-11 00:00:00 UTC ]
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Among the books generating interest across the globe are a nonfiction account of a photographer who was held captive by ISIS, and a book by a German forestry expert which posits that trees can communicate. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-10 00:00:00 UTC ]
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The past week of digital marketing data involved everything from serious stats on Facebook's diminishing referrals for some publishers to the a goofy clip-on man bun going viral on Groupon. 1. Snapchat video views have tripled since May and now total 6 billion every day, according to a... Continue reading at AdWeek
[ AdWeek | 2015-11-10 00:00:00 UTC ]
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#display ad
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