Shoppers appear unfazed by a potential recession, tariff uncertainty and an impeachment inquiry in Washington. The National Retail Federation, which released its annual holiday sales forecast Thursday, says retail sales will increase between 3.8 percent and 4.2 percent during the last two months of the year, compared with the year-earlier period. That’s a total of as much as $730.7 billion for the crucial holiday period. “It’s a strong forecast despite all that uncertainty,” Matthew Shay, president and CEO of the NRF, said on a call with reporters. He noted that last year’s holiday spending was “unusually low” and increased in the low-2-percent range only. At the time, consumers were navigating factors such as the government shutdown and early tariff talks. Whether shoppers spend or not, retailers will be ready with ads. During the first half of 2019, such marketers spent $7 billion, or 4 percent more on advertising than the year-earlier period, according to Kantar data. Kantar executives expect advertising over the holiday to increase. “The holiday season is still a critical period of the year for retailers,” says Jon Swallen, chief research officer at Kantar, noting that advertisers need to keep pace with or out-spend competitors. In a report, Kantar outlined digital media as a key spending area for advertisers, in keeping with the growth of Cyber Monday and online shopping during the Thanksgiving holiday weekend. The NRF predicts online buying, and other non-store... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-03 19:49:51 UTC ]
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Bestsellers including Michelle Obama’s Becoming cited as reasons for success, with industry voices praising sector for fourth consecutive year of growthFormer first lady Michelle Obama’s memoir, Becoming, which sold more than half a million copies in less than two months, has helped the UK book... Continue reading at The Guardian
[ The Guardian | 2019-01-03 00:00:00 UTC ]
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Barnes & Noble will discount more than 100 books at 50% off from today until December 24 in stores and December 25 online, provided supplies last. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-06 00:00:00 UTC ]
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'Becoming' by Michelle Obama was easily the biggest hit at independent bookstores over the Thanksgiving weekend. Indies were also keeping a wary eye on inventory levels amid reports of potential shortages of hot-selling titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-28 00:00:00 UTC ]
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Amazon is taking a bigger piece of ad sales on Fire TV, its connected TV devices, by requiring TV networks and digital publishers to hand over 30 percent of their commercial space for it to sell, according to new terms from the e-commerce giant.Until last month, Amazon let the publishers sell... Continue reading at Advertising Age
[ Advertising Age | 2018-11-20 00:00:00 UTC ]
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After completing another solid quarter, Simon & Schuster CEO Carolyn Reidy said that while business was soft in October because of distractions caused by the upcoming election, she believes sales will rebound after the midterm elections on November 6. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-01 00:00:00 UTC ]
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Conde Nast's latest sales reorg points to the fact that legacy media is still wrestling with what the best approach to go to market is as spending moves digital. The post ‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales... Continue reading at Digiday
[ Digiday | 2018-10-25 00:00:00 UTC ]
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Unit sales of print books rose 2% in the week ended Sept. 16, 2018, over the comparable week in 2017, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-21 00:00:00 UTC ]
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Barnes & Noble’s sales fell 6.9% in the quarter ended July 28, compared to the same period last year. The company did note, however, that the sales trend improved in each month of the quarter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-06 00:00:00 UTC ]
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The author, filmmaker, and restaurateur Zhang Jiajia climbs the charts by cross-platforming his own works, while summertime reading lists for students bolster the classics. The post China Bestsellers for July: Entrepreneurism and School Reading Lists Boost Sales appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-31 00:00:00 UTC ]
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For all the excitement, tourism, and politically tinged analysis that FIFA's 21st World Cup brought to Moscow, the books market seems to have come out cheering, too, with international visitors said to be asking for Russian reads. The post Reports Indicate the World Cup Boosted Book Sales for... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-08 00:00:00 UTC ]
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Book publishing revenue increased 5.5% in the January to April period over the same period in 2017, according to figures released by the AAP as part of its StatShot statistics program. The year-to-date gains include a 4.4% sales increase in April over April 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-07-27 00:00:00 UTC ]
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Total revenues at Bloomsbury were up 3.7% year-on-year for the four months ending 30th June 2018 following a "particularly strong result" from the adult consumer division. Continue reading at The Bookseller
[ The Bookseller | 2018-07-19 00:00:00 UTC ]
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HarperCollins is the first publisher to rush out a book celebrating England’s “Young Lions”, announced hours after the team crashed out of the Fifa World Cup following a heart-breaking defeat to Croatia in extra time. Continue reading at The Bookseller
[ The Bookseller | 2018-07-13 00:00:00 UTC ]
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Horror and ghost stories are rising from the literary grave and seeing a resurgence in sales. Continue reading at The Bookseller
[ The Bookseller | 2018-07-04 00:00:00 UTC ]
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Literature Wales has disputed the BBC's claim that some of the Wales Book of the Year winners have only sold as few as 20 copies, describing the Nielsen data as “misleading”. Continue reading at The Bookseller
[ The Bookseller | 2018-06-29 00:00:00 UTC ]
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Acquisitions offset declines in comparable store sales in the Barnes & Noble College Booksellers division of Barnes & Noble Education, leading to a 17.6% increase in sales at the company for the fiscal year ended April 28, 2018, over fiscal 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-21 00:00:00 UTC ]
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MPA's monthly cross-platform audience reports can now be integrated into publisher profiles for access by media buyers on AAM's platform. The post AAM, MPA Team Up to Help Facilitate Cross-Platform Ad Sales appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-08 00:00:00 UTC ]
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The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. The post Publishers stop Facebook ad spending over policy that treats publishers as political advertisers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-25 00:00:00 UTC ]
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In a joint venture with Mignon Fogarty, better known to her fans as Grammar Girl, Macmillan is producing the QDT podcast network, as well as a series of Quick and Dirty Tips books by Fogarty. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-13 00:00:00 UTC ]
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The sale of Waterstones to hedge fund Elliott Advisors is likely to close at the end of this month, The Bookseller understands. Continue reading at The Bookseller
[ The Bookseller | 2018-04-10 00:00:00 UTC ]
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