Shoppers appear unfazed by a potential recession, tariff uncertainty and an impeachment inquiry in Washington. The National Retail Federation, which released its annual holiday sales forecast Thursday, says retail sales will increase between 3.8 percent and 4.2 percent during the last two months of the year, compared with the year-earlier period. That’s a total of as much as $730.7 billion for the crucial holiday period. “It’s a strong forecast despite all that uncertainty,” Matthew Shay, president and CEO of the NRF, said on a call with reporters. He noted that last year’s holiday spending was “unusually low” and increased in the low-2-percent range only. At the time, consumers were navigating factors such as the government shutdown and early tariff talks. Whether shoppers spend or not, retailers will be ready with ads. During the first half of 2019, such marketers spent $7 billion, or 4 percent more on advertising than the year-earlier period, according to Kantar data. Kantar executives expect advertising over the holiday to increase. “The holiday season is still a critical period of the year for retailers,” says Jon Swallen, chief research officer at Kantar, noting that advertisers need to keep pace with or out-spend competitors. In a report, Kantar outlined digital media as a key spending area for advertisers, in keeping with the growth of Cyber Monday and online shopping during the Thanksgiving holiday weekend. The NRF predicts online buying, and other non-store... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-03 19:49:51 UTC ]
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Revenue at Simon & Schuster rose 11% in the first quarter ended March 31, 2017 over the comparable period a year ago, while operating income increased 8%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-04 00:00:00 UTC ]
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Continued strong sales of 'March' helped to drive a 19% increase in revenue in the first quarter ended January 31, 2017, in IDW Media's publishing division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-22 00:00:00 UTC ]
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The effect of ebooks on sales of paper books has not been as drastic as expected – it seems that other, more unpredictable factors have a greater influence on how and what we readNielsen, which tracks book sales in several countries, released 2016 figures to coincide with this week’s London Book... Continue reading at The Guardian
[ The Guardian | 2017-03-18 00:00:00 UTC ]
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Decline of reality TV and soap star memoirs greeted with glee, but publishers say it is time to turn the page on Gone Girl-style ‘grip-lit’On the eve of the London book fair, publishers were excited by news that sales of physical books were up for the second year in a row – 7% more than in 2015.... Continue reading at The Guardian
[ The Guardian | 2017-03-17 00:00:00 UTC ]
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The British high street saw a 4% rise in book volume purchases through physical stores last year, while online sales flatlined. However, online retailers continued to grow their market share of the print market with a 1% rise to 32% of volume purchases in 2016. Continue reading at The Bookseller
[ The Bookseller | 2017-03-14 00:00:00 UTC ]
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Barnes & Noble reported an 8.0% decline in third quarter sales. The retailer said that, with trends softening, it was lowering its revenue and earnings projections for the fiscal year ending in April. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-02 00:00:00 UTC ]
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A Q&A with the Folio: Association Media Summit panelist on the nuances of selling ads and event sponsorships for the non-profit association's for-profit magazine, The Crisis. The post How the NAACP’s Reggie Thomas Navigates Ad Sales and Event Sponsorships appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-02-24 00:00:00 UTC ]
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A 4.5% increase in revenue for the quarter ended December 31, 2016 at Indigo Books & Music was led by a 3.8% gain in same store sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-02-08 00:00:00 UTC ]
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Sainsbury’s has revealed its book sales grew 7.5% year on year in the fourth quarter of 2016, The Bookseller can reveal, with its growth in total retail sales a more modest 0.8%. Continue reading at The Bookseller
[ The Bookseller | 2017-01-23 00:00:00 UTC ]
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Look out, YouTube. Facebook is trialing mid-roll ads for videos that are viewed for at least 20 seconds, according to a report today by Recode, which cited unnamed industry sources. The digital giant declined to comment on the report. Simply put, Facebook wants to generate cash from the clips... Continue reading at AdWeek
[ AdWeek | 2017-01-10 00:00:00 UTC ]
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Waterstones, Blackwell’s, Stanfords and independent booksellers have all reported strong Christmas book sales, with titles such as Five on Brexit Island and the GCHQ Puzzle Book proving hits with customers. Continue reading at The Bookseller
[ The Bookseller | 2017-01-05 00:00:00 UTC ]
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With store traffic failing to significantly improve after the election, Barnes & Noble's sales did not meet expectations over the holiday period. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-05 00:00:00 UTC ]
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The July publication of 'Harry Potter and the Cursed Child' helped raise sales in the children's/young adult segment 31.1% in July over a year ago. July sales of adult books fell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-20 00:00:00 UTC ]
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Both of Sarah Young’s devotionals—‘Jesus Always’ and ‘Jesus Calling’— took top spots on PW’s Religion Nonfiction list for November. Plus, Karen Kingsbury came in at #1 in Religion Fiction with ‘A Baxter Family Christmas.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
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As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek
[ AdWeek | 2016-12-03 00:00:00 UTC ]
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Books featuring licensed characters have seen a boom in recent years, and this holiday season looks to be a lucrative one. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-02 00:00:00 UTC ]
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The BBC has joined the growing throng of publishers to embrace vertical video on its mobile apps. And it plans to monetize its international app with vertical video ads. The format, made popular due to Snapchat, is becoming a larger part of other publisher video plans including The Sun, Mail... Continue reading at Digiday
[ Digiday | 2016-12-01 00:00:00 UTC ]
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In a consistent German book market, the Boersenverein reports rising ebook sales by volume, but lower prices are driving down revenue from digital products. The post In Germany: Report Finds Ebook Sales Rising, Revenue Down, in 2016 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-23 00:00:00 UTC ]
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The release of the Harry Potter and the Cursed Child playscript, published by Little, Brown, has helped Hachette UK to grow its sales by 30.1% in the third quarter, according to results issued by its parent company Lagardere. Continue reading at The Bookseller
[ The Bookseller | 2016-11-11 00:00:00 UTC ]
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With revenue up 5.4% in the quarter ended Oct. 1, 2016 over the same period a year ago, Indigo CEO Heather Reisman said she is feeling confident about prospects for the holiday season. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-10 00:00:00 UTC ]
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