Waterstone's branches roll out "bespoke offer"

Written By: Lisa Campbell Publication Date: Fri, 14/10/2011 - 14:30 Waterstone's branches have begun implementing a promotional strategy based on "local insight and curiosity" rather than central dictates in the wake of the ending of the chain's decade-long three-for-two offer last week. Last Thursday (6th October) booksellers in Waterstone's up and down the country began tearing three-for-two stickers off books and selecting new titles to place either percentage-off or money-off offers on. read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-10-14 00:00:00 UTC ]
News tagged with: #begun implementing

Other Publishing stories related to: 'Waterstone's branches roll out "bespoke offer"'


Firm Offers Insight into Tablet Mag Sales

Publishers have big hopes that tablet editions will help offset what have been soft sales of their ink on paper magazines. But digital magazine sales have been slow to take off. Some are testing a new service that could help them get more out of their sales efforts, though. A New Jersey-based... Continue reading at AdWeek

[ AdWeek | 2011-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital device #apples ipad #beta test #consumer habits #dominant player #itunes store


Amazon Rolls Out Kindle Library Lending

Amazon has launched its long-promised library lending program for its Kindle e-reader, and says more than 11,000 libraries are participating. E-book competitors -- like Barnes & Nobles' Nook, and Sony's Reader -- already offer something comparable. Continue reading at AllThingsD

[ AllThingsD | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon rolls #kindle e-reader #barnes nobles


Amazon rolls out Appstore worldwide

Written By: Bookseller Staff Publication Date: Tue, 20/09/2011 - 10:00 Amazon has begun rolling out its Appstore worldwide, with a selection of customers across western Europe, India and Australia getting early access. The store offers apps for Android-enabled devices, such as Samsung or HTC... Continue reading at The Bookseller

[ The Bookseller | 2011-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon rolls #early access #western europe


Google Rolls Out New Tools for Publishers

Today on the official Google blog, VP of display advertising Neal Mohan announced the launch of two new tools aimed at helping publishers manage ads and maximize revenue. “Before now, it’s been difficult for publishers to manage all their video and mobile ad space from a single ad server—the... Continue reading at AdWeek

[ AdWeek | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publisher #ad space #select group


Waterstone's considers differential pricing

Written By: Lisa Campbell and Benedicte Page Publication Date: Fri, 16/09/2011 - 08:40 Waterstone's has floated the idea of introducing differential book pricing across stores in the UK in its discussions with some publishers. The chain is considering marketing books at different prices across... Continue reading at The Bookseller

[ The Bookseller | 2011-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa campbell #marketing books #hmv group #james daunt


Twitter Rolling Out Analytics Tool

On Tuesday Twitter announced that it's launching a new analytics tool that will initially be available to a select group of partners as a pilot program, but will be made available to everyone in the "next few weeks." Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select group #pilot program


Waterstone's add new categories to children's book prize

Written By: Caroline Horn Publication Date: Wed, 14/09/2011 - 09:28 Waterstone’s has extended its children’s book prize to include teen fiction and picture books, in addition to books for five to 12 year olds. Waterstone’s spokesman Jon Howells said: “The children’s award had done very well... Continue reading at The Bookseller

[ The Bookseller | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #book prize #childrens award #childrens publishing


Condé Nast college to offer Vogue-branded fashion course

Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at Media Week

[ Media Week | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central london #magazine brands


Miranda Hart to offer advice with Hodder

Written By: Graeme Neill Publication Date: Wed, 14/09/2011 - 09:25 Hodder has bought a book by the comedian Miranda Hart, looking at "the unexpected pitfalls and horrors of growing up". Publisher Hannah Black bought world rights in a deal with Gordon Wise at Curtis Brown. Is it Just Me? will... Continue reading at The Bookseller

[ The Bookseller | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #miranda hart #offer advice #gordon wise #curtis brown


Waterstone's adds new categories to kid's book prize

Written By: Caroline Horn Publication Date: Wed, 14/09/2011 - 09:28 Waterstone’s has extended its children’s book prize to include teen fiction and picture books, in addition to books for five to 12 year olds. Waterstone’s spokesman Jon Howells said: “The children’s award had done very well... Continue reading at The Bookseller

[ The Bookseller | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books #book prize #childrens award #childrens publishing


"Daunt model" to be applied to Waterstone's

Written By: Lisa Campbell Publication Date: Mon, 12/09/2011 - 09:06 Waterstone's is thought to be organising the management of its stores into groups of bookshops with similar profiles, following a structure akin to that of Daunt Books. M.d. James Daunt is thought to be splitting Waterstone's... Continue reading at The Bookseller

[ The Bookseller | 2011-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daunt books #james daunt #physical location


Waterstone's moves to end promo fees

Written By: Lisa Campbell, Benedicte Page and Charlotte Williams Publication Date: Fri, 09/09/2011 - 09:00 Publishers have reacted broadly positively to Waterstone's requests for a higher flat rate discount on books in return for a scrapping of major promotion charges, calling the system... Continue reading at The Bookseller

[ The Bookseller | 2011-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie publishers #lisa campbell #benedicte page


Waterstone's to launch own e-reader

Written By: Lisa Campbell Publication Date: Fri, 09/09/2011 - 09:30 Waterstone's is to launch its own e-reader in 2012 inspired by Barnes & Noble's Nook device. Waterstone's m.d. James Daunt has spoken to BBC Radio 4's "You & Yours" programme, on the edition to be broadcast today at 12... Continue reading at The Bookseller

[ The Bookseller | 2011-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #nook device #james daunt #rival amazon


New publisher liaison team for Waterstone's

Written By: Lisa Campbell Publication Date: Thu, 08/09/2011 - 16:15 Waterstone’s is understood to be setting up a publisher liaison team to manage its relationship with publishers. The team will be separate from the buying team and is thought to consist of around eight people. The Bookseller... Continue reading at The Bookseller

[ The Bookseller | 2011-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buying team #bookseller understands #pan macmillan


Quark Offers Upgraded QuarkXPress 9, Includes App Studio

Quark is now offering current users a free upgrade to QuarkXPress to version 9.1. Included with this upgrade is the App Studio, a standalone Mac OS X software for app creation. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app creation


Waterstone's in pay row with 'legacy' staff

Written By: Lisa Campbell Publication Date: Fri, 02/09/2011 - 08:00 Waterstone's has refused 100 of its longest-serving staff a pay rise given to the rest of the company. The bookselling chain wrote to 100 staff on a "legacy contract" last Friday (26th August) informing them that they would... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pay row #pay rise


Sony offers first Harry Potter book free with new reader

Written By: Graeme Neill Publication Date: Thu, 01/09/2011 - 08:51 Readers will be able to download the ebook of Harry Potter and the Philosopher's Stone for free with the limited edition model of the new Sony Reader. Further details have emerged about the Reader, which is set to go on sale in... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sony reader #harry potter


Penguin to offer personalised kids books with new app

Written By: Caroline Horn Publication Date: Wed, 31/08/2011 - 08:05 Penguin is aiming to bring traditional family storytelling into the digital arena with a new picture book reader app, Me Books, which enables parents and carers to personalise stories by selecting parts they want to record... Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipod touch


Waterstone's to end 3 for 2 next month

Written By: Graeme Neill and Lisa Campbell Publication Date: Wed, 31/08/2011 - 10:27 Waterstone's is bringing its iconic 3 for 2 offer to an end, with plans to implement money-off deals across individual books. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graeme neill #individual books


Trade greets end of Waterstone's 3 for 2

Written By: Lisa Campbell, Graeme Neill and Charlotte Williams Publication Date: Wed, 31/08/2011 - 18:15 Publishers and trade figures have broadly reacted positively towards the scrapping of Waterstone’s 3-for-2 promotion. As The Bookseller revealed earlier today [31st August], the offer is... Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa campbell #graeme neill #trade figures #individual books