Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of traditional video editorial. Ebuzzing has been working with advertisers since 2007, while Teads has been working with online publishers since 2011.Pierre Chappaz, founder of Ebuzzing, and president and CEO of the new group, is a well-known French businessman he also founded comparison site Kelkoo, which he sold to Yahoo for $650 million ten years ago. He said, "There is not enough instream inventory, so we invented outstream to run in social feeds, between paragraphs in articles, and in apps. Twitter is going the same way with video advertising, but we are super premium." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-03-26 00:00:00 UTC ]
News tagged with:
#video advertising
#major players
#online publishers
#social feeds
The Times of India reports that Penguin Random House is demanding that Vikram Seth return his $1.7 million advance for failure to meet his submission deadline. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vikram seth
There's no point to drowning in PDF features you don't want (and really, really don't want to pay for) when you can stock your toolbox with exactly what you require. These five freebies push the boundaries of what you can do with a PDF file. Whether you long to edit, watermark, or otherwise... Continue reading at PC World
[ PC World | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cropped area
#single-column pages
#unnecessary margins
#page numbers
#chapter headings
#epub converter
Instagram today made its three-weeks-old videos feature embeddable, giving publishers and marketers another option to Twitter Vine, YouTube and Vimeo when it comes to making content more multimedia. In other words, anybody can now grab an Instagram video or photo and post it on their own... Continue reading at AdWeek
[ AdWeek | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hit publish
#news organization
As the digital ad market races toward programmatic and native, do advertisers have any use for blog networks like Glam Media and Say Media? Once, such networks were seen as an innovative way to pinpoint thousands of tiny blogs on the Web and roll them up for advertisers. But now, with... Continue reading at AdWeek
[ AdWeek | 2013-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#recently moved
#cautionary tale
#ad pie
Dawn French's Oh Dear Silvia (Penguin) has retained top spot in the official UK book charts... Continue reading at The Bookseller
[ The Bookseller | 2013-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uk number
#dawn french
Perform has hired Martyn Jones, the former publishing director for Stuff and FourFourTwo, as its global brand sponsorship director as part of the company's expansion. Continue reading at Media Week
[ Media Week | 2013-07-05 00:00:00 UTC ]
More news stories like this |
"Why, sometimes I've believed as many as six impossible things before breakfast." ― Lewis Carroll, Alice in Wonderland I've been to see ALICE -- though there was no looking glass to jump through, just a retina scanner and one very long elevator ride down into the earth. I've toured a CMS... Continue reading at Engadget
[ Engadget | 2013-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#impossible things
#online publishing
Paula Deen was supposed to release "Paula Deen's New Testament: 250 Favorite Recipes, All Lightened Up" in October. But Ballantine Books canceled the release, even though it was already No. 1 in pre-orders on Amazon. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#paula deen
Penguin and Random House finalized on Monday morning a merger that brings together two legacy publishers.Calling their union “the world’s first truly global trade book publishing company,” Penguin and Random House finalized on Monday morning a merger that brings together two legacy publishers,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#monday morning
#legacy publishers
Following the completion of the merger between Penguin and Random House, CEO Markus Dohle announces the global senior executive team for the new Penguin Random House, which now controls around 25% of the trade book market in the US. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#press release
#random house
Rupert Murdoch's media empire News Corp is in the process of being split into separate publishing and entertainment companies. Continue reading at BBC World
[ BBC World | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#rupert murdoch
#entertainment companies
Pearson and Bertelsmann have completed the merger of Penguin and Random House to create Penguin... Continue reading at The Bookseller
[ The Bookseller | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
At The Bookseller, publishing insiders in the UK gave their advice to the upcoming management of the soon to be merged Penguin/Random House. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#melville house
The French government announced a plan to introduce a law to stop Amazon from offering discounts and free delivery for books, citing it as "unfair" competitive practice. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fair play
#offering discounts
#free delivery
Magnify, a video distribution and curation startup, has raised $1 million from a group of investors that includes TED conference producer Chris Anderson and Chris Kelly, Facebook's former chief privacy officer. Magnify, which has previously raised $4.2 million over five years, helps publishers... Continue reading at AllThingsD
[ AllThingsD | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video distribution
#york-based company
The merger of Penguin and Random House is expected to close in July, creating—with sales of... Continue reading at The Bookseller
[ The Bookseller | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
British-based publishers topped the world’s global publishing rankings in 2012, making up... Continue reading at The Bookseller
[ The Bookseller | 2013-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uk leads
#global publishing
For all the good native advertising does for brands, a big roadblock the digital ad form faces is its ability to scale, said AOL CEO Tim Armstrong at a breakfast event this morning in New York. "I think it's beneficial, overall, for brands. I think there's a danger, though, that native... Continue reading at AdWeek
[ AdWeek | 2013-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing community
#long run
#online services
#user experience
Reader's Digest Association has long maintained a strong display ad presence, but the group is now turning its focus to video sales. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-12 00:00:00 UTC ]
More news stories like this |
It is "so American": actress Scarlett Johansson is suing French author Gregoire Delacourt for describing a character in his novel as her "doppleganger" -- or exact double. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-11 00:00:00 UTC ]
More news stories like this |