Vice Media Urges Marketers to Reassess ‘Antiquated’ Blocklists  

In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to those ongoing nationwide protests was monetized at a rate 57% lower... Continue reading at 'AdWeek'

[ AdWeek | 2020-06-24 17:00:52 UTC ]
News tagged with: #police brutality #racial injustice #vice media #black people

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What Media Buyers Think About Print Cuts at O, The Oprah Magazine

After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for... Continue reading at AdWeek

[ AdWeek | 2020-07-28 19:52:06 UTC ]
More news stories like this | News stories tagged with: #oprah winfrey #oprah magazine #media buyers #hearst magazines #hearst


Italian book market shows signs of recovery

The Italian book market is on the road to recovery, according to fresh figures from the Italian Publishers Association (AIE), which state that its book trade's year-on-year revenue losses almost halved in the space of a few months, improving from –20% in April to –11% in July. Continue reading at The Bookseller

[ The Bookseller | 2020-07-28 17:19:03 UTC ]
More news stories like this | News stories tagged with: #book trade #publishers association #book market


Chelsea Green Publishing outlines its plan for UK market expansion

Though several publishers have been hit hard by the economic impact of coronavirus, one that has been thriving during this period is Chelsea Green Publishing (CGP), which specialises in non-fiction books on the politics and practice of sustainable living. CGP was launched by American... Continue reading at The Bookseller

[ The Bookseller | 2020-07-26 22:38:39 UTC ]
More news stories like this | News stories tagged with: #hit hard #economic impact #non-fiction books #sustainable living


Troy Young Resigns; Inside the Rebirth of Halo Marketing: Friday’s First Things First

Welcome to First Things First, Adweek's daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. Hearst Magazines President Resigns... Continue reading at AdWeek

[ AdWeek | 2020-07-24 10:45:52 UTC ]
More news stories like this | News stories tagged with: #daily resource #inappropriate behavior #hearst


Wave.tv Secures $32 Million to License, Acquire Sports Media Brands

With most live sports on hold for the past several months, sports media publishers have had to stretch their imaginations to find interesting stories to show and tell. Wave.tv, a digital media company built around working with license holders to repackage archival sports, hopes to invest more in... Continue reading at AdWeek

[ AdWeek | 2020-07-22 14:00:38 UTC ]
More news stories like this | News stories tagged with: #digital media


Spain’s Book Market: 40 Percent More Online Buying During Lockdown

A new study of the book market in Spain shows consumers are reading more during the pandemic lockdown, buying more books online, and still prefer print over digital. The post Spain’s Book Market: 40 Percent More Online Buying During Lockdown appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-21 14:30:43 UTC ]
More news stories like this | News stories tagged with: #post spain #pandemic lockdown #lockdown appeared #books online #prefer print #book market


US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2

Politically related biography and memoir gained, and children's print gained 12 percent over the second quarter of 2019 in unit sales. The post US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 17:15:16 UTC ]
More news stories like this | News stories tagged with: #book market #memoir


Staff Union, Lifehacker EIC Rebuke G/O Media Over Firing of Travel Writer

The editor-in-chief of Lifehacker and a union representing staffers at the site each blasted parent company G/O Media on Friday over the abrupt firing of the site's travel writer—the latest in a long string of public disputes between management and staff at the one-year-old digital media... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-20 16:06:59 UTC ]
More news stories like this | News stories tagged with: #black woman #hr department #public criticism #notable episode #editorial direction #totally avoidable #jason schreier #primary motivation #awesome thread #free time #tiny handful #garbage people #@gmgunion #✊🏾 https #digital media


Staff Union, Lifehacker EIC Rebuke G/O Media Over Firing of Travel Writer

The editor-in-chief of Lifehacker and a union representing staffers at the site each blasted parent company G/O Media on Friday for firing the site's travel writer, Imani Bashir, without severance pay after finding that it was unable to continue employing her as a non-U.S. resident. In a... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-20 16:06:59 UTC ]
More news stories like this | News stories tagged with: #police custody #health insurance #global pandemic #notable episode #editorial direction #totally avoidable #jason schreier #primary motivation #awesome thread #tiny handful #garbage people #@gmgunion #✊🏾 https


Coronavirus Impact: Russian Book Market Struggling Despite Reopenings

Eased restrictions in Russia have yet to result in a return of sales for the publishing industry. Some 40 percent of bookstores remain closed. The post Coronavirus Impact: Russian Book Market Struggling Despite Reopenings appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 15:49:57 UTC ]
More news stories like this | News stories tagged with: #coronavirus impact #publishing industry #russian book


One of Tampa Bay's largest marketing firms is officially public

Digital Media Solutions, a Clearwater-based technology marketing firm and one of the largest marketing firms in Tampa Bay, is officially public. This marks the completion of its reverse merger valued at $757 million with Leo Holdings Corp. Leo changed its name Digital Media Solutions Inc.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-07-17 16:47:40 UTC ]
More news stories like this | News stories tagged with: #friday morning #combined company #digital media


Print market volumes up 18% year on year since bookshops reopened

Bookshops reopening since lockdown restrictions eased have boosted the market 18% in volume against the same period in 2019, with 14.6 million books sold since shop doors opened. Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 09:17:49 UTC ]
More news stories like this | News stories tagged with: #bookshops reopened #bookshops reopening #books sold


Library Supporters Urge Action on Bill to Provide Relief Funding for Public Libraries

With the August recess looming and a second round of coronavirus relief in the works, $2 billion in funding for libraries hangs in the balance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #$2 billion #libraries


Vox Media Announces Layoffs for 6% of Its Staff

Vox Media has confirmed what CNBC reported earlier this week, that it is indeed about to undergo a round of layoffs that will eliminate 72 positions, which accounts for 6% of its total staff of 1,200. In a letter to staff, CEO Jim Bankoff, broke the difficult news to his employees candidly,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-16 14:53:51 UTC ]
More news stories like this | News stories tagged with: #deeply affected #uniquely positioned #renewed growth #digital publishing


IPA, PEN America Blast Vietnam’s ‘Crackdown on Independent Media’

With the 2020 Prix Voltaire winner losing a key author under safety concerns, the International Publishers Association appeals to Hanoi for restraint. The post IPA, PEN America Blast Vietnam’s ‘Crackdown on Independent Media’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-16 13:45:34 UTC ]
More news stories like this | News stories tagged with: #post ipa #independent media #publishers association


Why Marketers and Publishers Struggle With Messaging

There have never been so many extremely personal ways to communicate with your user base. Social media, email, push notifications—we’ve never had more options, and the ability to personalize based on medium and preferences.  But it’s hard to manage all these messaging platforms and then... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-15 16:27:23 UTC ]
More news stories like this | News stories tagged with: #key elements #good job #holy grail


Shafak translated in 54 international markets

Elif Shafak, author of 2019 Booker-shortlisted 10 Minutes 38 Seconds in this Strange World (Penguin), has now been sold in 54 international markets in translation, with a 55th under negotiation. Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 07:55:23 UTC ]
More news stories like this | News stories tagged with: #elif shafak


Coronavirus Impact: The Börsenverein’ Report on the German Market

A report on the German publishing industry is focused on effects of the COVID-19 pandemic on continental Europe's largest book market. The post Coronavirus Impact: The Börsenverein’ Report on the German Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-09 14:42:48 UTC ]
More news stories like this | News stories tagged with: #coronavirus impact #german market #covid-19 pandemic #continental europe #largest book #german publishing


'Know your audience and be direct,' Black Girls Book Club founders urge M&P delegates

Marketers and publicists have been encouraged to know their audience and be "direct" and "transparent" in their approach, in a keynote at The Bookseller's marketing and publicity virtual conference. Continue reading at The Bookseller

[ The Bookseller | 2020-07-08 06:40:23 UTC ]
More news stories like this | News stories tagged with: #book club


Trump Family Doubles Down, Urges Court to Block S&S from Publishing Mary Trump’s Tell-All

In an unusually massive reply brief, Trump family attorney Charles B. Harder ripped publisher Simon & Schuster for rushing ahead with the publication of Mary L. Trump’s explosive tell-all. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #explosive tell-