Keep up 'authentic' social media engagement, says Carrie Hope Fletcher

West End performer and author Carrie Hope Fletcher has advised industry professionals to mobilise their social media platforms and create "engaging, authentic" content to increase audiences.  Continue reading at 'The Bookseller'

[ The Bookseller | 2020-09-30 13:54:26 UTC ]

Other Publishing stories related to: 'Keep up 'authentic' social media engagement, says Carrie Hope Fletcher'


Keep up 'authentic' social media engagement, says Carrie Hope Fletcher

West End performer and author Carrie Hope Fletcher has advised industry professionals to mobilise their social media platforms and create "engaging, authentic" content to increase audiences.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 13:54:26 UTC ]
More news stories like this |


Carrie Hope Fletcher reunites with Grewal at HQ in two-book deal

Actress, singer and writer Carrie Hope Fletcher is joining HQ in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 03:31:29 UTC ]
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LinkedIn Engagement Tactics from Forbes’s Social Media Director

Long maligned as the domain of headhunters and contrived self-promoters, LinkedIn has a tendency to serve as an afterthought in publishers' social strategies, a platform familiar enough to be acknowledged but far less important than Facebook, Instagram or Twitter. Yet unlike those platforms,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-12 17:31:13 UTC ]
More news stories like this | News stories tagged with: #social networks


Sphere signs novels from Carrie Hope Fletcher

YouTube star Carrie Hope Fletcher is to write two novels for Sphere, including a “high-concept love story like no other”. Fletcher’s non-fiction book All I Know Now was published by Sphere earlier this year. Sphere commissioning editor Manpreet Grewal acquired UK and Commonwealth rights to... Continue reading at The Bookseller

[ The Bookseller | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #non-fiction book #hannah ferguson #hardman swainson


Publishers stress authenticity is key to social media success

Publishers should help authors to identify their digital skills, but social media is “not the most important thing”, writers and industry insiders have told The Bookseller. Authors should feel comfortable with any digital activity they are asked to undertake, using tweeting, blogging and other... Continue reading at The Bookseller

[ The Bookseller | 2015-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital skills #important thing #industry insiders #feel comfortable #digital activity #online platforms #sell books


Should Book Editors Be Involved in Social Media Engagement?

The cry has gone out that publishers need to engage more with readers. Who is the right person for the job? Editors? Marketers? Or should it be the authors? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book editors


MPA Study: Social Media Enhances Magazine Consumption, Engagement for Millennials

  In a new study produced by the MPA, the Association of Magazine Media, and research firm GfK MRI, data reveals that Millennial magazine media readers aged 18 to 34 believe that technology has improved their experience of accessing various media—including magazines. Continue reading at Folio Magazine

[ Folio Magazine | 2012-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data reveals #magazine media


High court casts doubt on media companies’ claim of not being responsible for defamatory comments on social media posts

News Corp and Fairfax Media challenge ruling they are liable for defamatory comments on their Facebook postsThe high court has cast doubt on media companies’ claims that they are not responsible for defamatory comments on their social media posts. Fairfax Media and News Corp have taken the... Continue reading at The Guardian

[ The Guardian | 2021-05-18 07:19:27 UTC ]
More news stories like this | News stories tagged with: #media companies #fairfax media #high court #defamatory material #facebook comments #northern territory #royal commission #fairfax #news corp


Why Vox Media makes content just for social media

Facebook isn't sharing native-video revenue with publishers yet. But when it does, Vox Media plans to be ready, with content that’s designed to live only on social platforms. The post Why Vox Media makes content just for social media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook isn #social platforms


Profiles in Social Media: Has Your Brand Found Its Social Soul Mate?

Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishing #increasing number


comScore Partners with Buddy Media to Offer Social Media Analytics

Digital analytics provider comScore and social media marketing software company Buddy Media have entered into a strategic partnership that aims to offer marketers a more quantifiable way to evaluate their social media efforts. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic partnership


Social Media Reacts To Melania Trump's 'My Body, My Choice' Video

Many people wondered if the clip to promote the former first lady's upcoming memoir was actually a campaign ad for her husband's opponent. Continue reading at HuffPost

[ HuffPost | 2024-10-03 17:00:08 UTC ]
More news stories like this | News stories tagged with: #memoir #upcoming memoir #melania trump


The Morning After: Supreme Court rejects rulings on social media moderation

Two state laws from Texas and Florida, that could upend the way social media companies handle content moderation are still up in the air. The Supreme Court sent the challenges back to lower courts, which vacates previous rulings. In a 9 - 0 decision in Moody v. NetChoice and NetChoice v. Paxton,... Continue reading at Engadget

[ Engadget | 2024-07-02 11:15:27 UTC ]
More news stories like this | News stories tagged with: #kindle #biggest stories #full range


Social media bosses are ‘the largest dictators’, says Nobel peace prize winner

Journalist Maria Ressa named Mark Zuckerberg and Elon Musk in speech at Hay literary festival in Powys“Tech bros” such as Mark Zuckerberg and Elon Musk are “the largest dictators”, Maria Ressa, who won the Nobel peace prize in 2021 for her defence of media freedom, has said.The American-Filipina... Continue reading at The Guardian

[ The Guardian | 2024-05-27 15:11:47 UTC ]
More news stories like this | News stories tagged with: #elon musk #mark zuckerberg #literary festival


This Times Square breastfeeding ad for lactation cookies was taken down, sparking a social media debate

The campaign, featuring pregnant and near-nude celebrity cookbook author Molly Baz, was deemed indecent by a billboard company ahead of Mother’s Day. In case you missed it, last week, Times Square was the home of a 45-foot billboard featuring an image of pregnant celebrity cookbook author Molly... Continue reading at Fast Company

[ Fast Company | 2024-05-14 22:45:00 UTC ]
More news stories like this | News stories tagged with: #times square #cookbook


‘I have my iPhone, X and a brain in my head’: Ukrainian journalist and social media star Illia Ponomarenko

Ahead of the publication of his raw account of the Russian invasion, the reporter talks about capturing the conflict in real time – and when the war will come to an endIllia Ponomarenko was mulling over the idea of writing a book about the war in his home country, Ukraine. He decided to ask his... Continue reading at The Guardian

[ The Guardian | 2024-05-11 10:00:23 UTC ]
More news stories like this | News stories tagged with: #real time #home country #twitter followers #wonderful work #pivotal moment #bloomsbury


The Morning After: Senate tells social media CEOs they have ‘blood on their hands’

The CEOs of Meta, Snap, Discord, X and TikTok testified at a high-stakes Senate Judiciary Committee hearing on child exploitation online. During the hearing, Mark Zuckerberg, Evan Spiegel, Jason Citron, Linda Yaccarino and Shou Chew spent nearly four hours being grilled by lawmakers about their... Continue reading at Engadget

[ Engadget | 2024-02-01 13:31:01 UTC ]
More news stories like this | News stories tagged with: #publishing companies


A Brief History of Social Media Platforms, from LiveJournal to Meme Warriors

The internet did not cause the insurrection. But it enabled it. The technology of any age in human history shapes the culture of that time. With the advent of agriculture and farming tools, humans developed stationary civilizations and abandoned thousands of years of itinerancy. The printing... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-07 08:59:43 UTC ]
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Media measurement uncertainty—tracking TV, social and digital

How Nielsen and other media companies are navigating the measurement upheaval, plus industry reactions. Continue reading at Advertising Age

[ Advertising Age | 2022-08-10 12:08:43 UTC ]
More news stories like this | News stories tagged with: #media companies #nielsen