Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage

Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-12-24 00:00:00 UTC ]
News tagged with: #post twitter #center stage

Other news stories related to: "Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage"


Andrew Lloyd Webber theatre to stage Ted Hughes’ The Iron Woman

The Other Palace, a London theatre owned by Andrew Lloyd Webber’s Really Useful Theatres Group, will this autumn stage an adaptation of Ted Hughes’ classic children’s book The Iron Woman (Faber Children’s). Continue reading at The Bookseller

[ The Bookseller | 2018-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #classic children #ted hughes #iron woman


Soft Fiction Sales Continue Into June

Unit sales of print books fell 2% in the week ended June 3, 2018, compared to the similar week in 2017, at outlets that report to NDP BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ndp bookscan


Facebook Users Will Be Able to Add Licensed Music to Their Videos

Sing along with Facebook? The social network announced Tuesday that it is testing the ability for people to include music in the personal videos they create, and it introduced a new feature, Lip Sync Live. Facebook now has licenses through millions of songs through deals with music publishers... Continue reading at AdWeek

[ AdWeek | 2018-06-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #include music #facebook users


BookExpo 2018: Rep. John Lewis, the Saga Continues

In the March trilogy, Congressman John Lewis, a renowned figure in the history of the civil rights movement and American social justice, and congressional staffer Andrew Aydin, Lewis’s digital director and policy adviser, wrote a graphic memoir about the struggle for racial justice. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #graphic memoir #digital director #march trilogy #john lewis


Twitter looks to woo smaller, Facebook-frustrated publishers with new site

Twitter will launch a site to help smaller publishers use its platform through how-to guides and case studies from larger publishers it works with directly. The post Twitter looks to woo smaller, Facebook-frustrated publishers with new site appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #larger publishers #case studies #smaller publishers #site appeared #post twitter


‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook

The Weather Channel is no longer actively publishing videos to Facebook due to a lack of meaningful revenue and Facebook's tendency to routinely shift its priorities. The post ‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #meaningful revenue #weather channel #facebook appeared #facebook due


Publishers’ candid thoughts on video: ‘We’re a bunch of sheep’

At the Digiday Video Summit, publishers discussed the merits (and lack thereof) of Facebook, YouTube, Amazon, Netflix and Twitter. The post Publishers’ candid thoughts on video: ‘We’re a bunch of sheep’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lack thereof #candid thoughts #post publishers #publishers discussed


Magazine publishers with video ambitions see YouTube as safer bet than Facebook

Fast Company and The Atlantic are among other smaller video publishers that are prioritizing YouTube. The post Magazine publishers with video ambitions see YouTube as safer bet than Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fast company #magazine publishers #facebook appeared


Waterstones abandons ‘indie branding’ in Edinburgh following outcry

Waterstones has U-turned on its decision to brand a new branch in Edinburgh "Stockbridge Books", following an outcry from a nearby independent bookseller. Continue reading at The Bookseller

[ The Bookseller | 2018-05-17 00:00:00 UTC ]
More news stories like this |


Nearly Two Years in the Making, The Forward’s Transformation Continues On

We sit down with CEO and publisher Rachel Fishman Feddersen to hear how the 120-year-old Jewish culture publication is embracing the digital age. The post Nearly Two Years in the Making, The Forward’s Transformation Continues On appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital age


Center for Fiction Heads to Brooklyn

After almost 200 years in Manhattan, The Center for Fiction is heading to the borough next door, where it will open a bookstore and café on its new premises. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-08 00:00:00 UTC ]
More news stories like this |


Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter

Apple paid BuzzFeed to release a show first on Apple News, and the publisher was also able to make money through an ad-revenue split. The post Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make money #apple news #twitter appeared


Weekly E-Book Ranking: Eleanor Oliphant continues rampage

Eleanor Oliphant is Completely Fine has rampaged into the Weekly E-Book Ranking top spot for a 11th consecutive week, bringing its tally of number ones to 12 and edging closer to The Girl on the Train’s all-time record of 19. Continue reading at The Bookseller

[ The Bookseller | 2018-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #all-time record #completely fine #eleanor oliphant


Google is revamping Google News with more video and higher speed

Google is revamping Google News with a new design that will incorporate elements of the Newsstand app and YouTube, according to people familiar with the plans.The search giant is expected to unveil the new digital media destination next week at its developer conference, and it has been talking... Continue reading at Advertising Age

[ Advertising Age | 2018-05-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing executive #recent weeks #developer conference #search giant #newsstand app #find news #people familiar


Twitter gets Disney, NBC, Viacom to boost its NewFronts lineup

Credit: Illustration by Tam Nguyen/Ad AgeTwitter showed off more partnerships with publishers and networks at its annual NewFronts pitch to digital ad buyers on Monday night, describing plans with ESPN, Viacom, NBC Universal, Hearst, Major League Baseball and others.The media and messaging... Continue reading at Advertising Age

[ Advertising Age | 2018-05-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad business #key area #messaging service #monday night #nbc universal


Terminally ill British toddler at center of legal battle dies

The parents of a terminally ill British toddler whose case drew attention from Pope Francis and others around the world say they are “heartbroken” that their son has died. Kate James and Tom Evans said on Facebook that 23-month-old Alfie Evans, who had an incurable degenerative brain condition... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pope francis


Trade welcomes Daunt's continued leadership after Waterstones sale

Publishers, authors and agents have welcomed Waterstones’ change of ownership this morning and expressed relief at the news James Daunt is staying on to lead the company. Continue reading at The Bookseller

[ The Bookseller | 2018-04-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #waterstones sale


Why Ecommerce Brands Need to Diversify When They Rely Upon Other Platforms

The recent Facebook and Cambridge Analytica scandal, as well as the looming rollout of GDPR, are sending the marketing world into a speculative tizzy. There are a few early ramifications that have been starting to come to fruition that are having a material impact on the ability of brands,... Continue reading at AdWeek

[ AdWeek | 2018-04-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #conduct business #marketing world


Abu Dhabi International Book Fair Opens, a Professional Program at Its Center

The spaciousness and energy at Abu Dhabi's National Exhibition Center make the just opened book fair there a sprawling, energetic event with a professional program at its heart. The post Abu Dhabi International Book Fair Opens, a Professional Program at Its Center appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #abu dhabi #professional program


Sarah Odedina launches writers’ workshop

Publisher Sarah Odedina is launching a new workshop for aspiring children’s authors and will give away 10% of the tickets to black, Asian and minority ethnic writers. Continue reading at The Bookseller

[ The Bookseller | 2018-04-24 00:00:00 UTC ]
More news stories like this |