Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting its first test from major news outlets. The feature groups similar clips together, much like Facebook's suggested video feature. The videos autoplay silently in Twitter newsfeeds. When users click on a clip, the sound comes on and a landing page appears with more videos at the bottom. Here's what clicking on a clip from ABC News looked like this morning: The move underscores the growing importance of social video in covering—and learning about—national tragedies. Recommended videos are only running in Twitter's iPhone app, and only appear when users click on clips directly from the newsfeed. They look similar to a feature Facebook rolled out last year called suggested video that bundles clips and ads into a stream. Similar to YouTube's revenue sharing program, Facebook gives publishers 55 percent of the revenue made from those ads. At the time of press, ads were not appearing in Twitter's recommended video player. Continue reading at 'AdWeek'
[ AdWeek | 2016-07-08 00:00:00 UTC ]
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Every day, digital publishers are challenged by the fragmentation of media. Third-party and social platforms appropriating content, mobile "snacking," low-quality "clickbait" competition and content recommendation services that drive visitors off-site are just some of the factors depressing... Continue reading at Advertising Age
[ Advertising Age | 2017-03-29 00:00:00 UTC ]
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New Internationalist, a worker-owned publisher based in the U.K., launched a crowdfunding campaign that allows contributors to get a stake in the company. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-27 00:00:00 UTC ]
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An originally self-published book, The Little Book of Big Weightloss by Bernadette Fisers, has been snapped up by Transworld UK and Penguin Australia after a three-way auction Continue reading at The Bookseller
[ The Bookseller | 2017-03-24 00:00:00 UTC ]
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Author adventurer Alastair Humphreys, who recently became the pioneer of "microadventures" - a movement encouraging people to seek out short local adventures - has signed a two-book deal with Big Picture Press, an imprint of Templar. Continue reading at The Bookseller
[ The Bookseller | 2017-03-23 00:00:00 UTC ]
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Baroness Sayeeda Warsi is publishing a book with Allen Lane, The Enemy Within: A Tale of Muslim Britain, which she will be promoting through a Twitter serialisation to engage more diverse audiences. Continue reading at The Bookseller
[ The Bookseller | 2017-03-22 00:00:00 UTC ]
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One year after opening up livestreaming to the masses, publishers are stepping up their efforts to make money from their Facebook clips. Today, Hearst-owned Elle is running its first branded Facebook Live video for jewelry brand David Yurman. At 2 p.m. Eastern time, the publisher will stream a... Continue reading at AdWeek
[ AdWeek | 2017-03-17 00:00:00 UTC ]
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The popularity of psychological thrillers shows little sign of abating, with commissioning editors at the London Book Fair signing up many such titles. Continue reading at The Bookseller
[ The Bookseller | 2017-03-15 00:00:00 UTC ]
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A Facebook office in Berlin. A report published on Tuesday found that Facebook and Twitter had failed to meet a German target for removing hate speech from their platforms. Continue reading at The New York Times
[ The New York Times | 2017-03-14 00:00:00 UTC ]
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As the number of independent campus stores dwindles precipitously, NACS is making the preservation of indies its top priority. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-10 00:00:00 UTC ]
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Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox... Continue reading at Advertising Age
[ Advertising Age | 2017-03-09 00:00:00 UTC ]
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Crowdsourced news site Blasting News has built big numbers by paying 1,000 Facebook closed-group owners to distribute content within their groups. The post How one viral publisher uses Facebook groups to grow big numbers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-08 00:00:00 UTC ]
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The HBO series Big Little Lies is a soap opera slathered in a thick coating of California gloss, and it’s impressively addictive. It might even, like Game of Thrones, introduce hordes of new readers to the author of the book on which it is based, Liane Moriarty, although hundreds of thousands of... Continue reading at Slate
[ Slate | 2017-03-07 00:00:00 UTC ]
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Dave Eggers, Valeria Luiselli, Jacqueline Woodson and Nick Flynn are among those who will be judging the 2017 National Book Awards. The National Book Foundation announced the new roster of 20 judges Monday. They include authors, some whom are previous National Book Award winners and finalists,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-03-07 00:00:00 UTC ]
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The college store association is redefining its indiCo subsidiary to offer full and custom services to institutions that need help with running their campus stores. And it is partnering with Amazon, RedShelf, and VitalSource, among other service providers, to keep campus stores independent. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-04 00:00:00 UTC ]
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Twitter personality Hrtbps, who has almost 50k followers, is crowdfunding a photo book about Britain with Unbound. Continue reading at The Bookseller
[ The Bookseller | 2017-03-02 00:00:00 UTC ]
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The publishing giant plans to produce six to eight short videos a day for Facebook, Instagram, Snapchat and Twitter with its first social-only launch, Well Done. The post Time Inc. is hungry for social food videos, too appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
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Uber Chief Executive Travis Kalanick has apologized, saying he admits he needs “leadership help,” after a video showed him berating one of the company’s drivers. The dashcam video obtained by Bloomberg News and released Tuesday shows Kalanick arguing with driver Fawzi Kamel over Uber’s fares,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-03-02 00:00:00 UTC ]
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The role of public libraries is "crucial to sustaining and building engagement in literature", the Royal Society of Literature has concluded from a survey conducted with Ipsos MORI. Continue reading at The Bookseller
[ The Bookseller | 2017-03-02 00:00:00 UTC ]
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Facebook’s 2017 plans include buying original shows and rolling out a mid-roll ad product for media partners. But some news publishers feel like these initiatives won’t help them. The post Facebook’s latest video shift irks news publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
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The sports publisher is still holding on to a sneaky traffic-boosting tactic. The post ESPN drops false play buttons on Facebook, maintains them on Twitter appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-03-02 00:00:00 UTC ]
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