Trinity Mirror Local Titles to Increase Focus on Metrics with New Digital Strategy

Trinity Mirror's new digital strategy for its regional titles will see an increased focus on analytics and a drive to boost audience engagement, the publisher announced yesterday. Neil Benson, editorial director for regionals at Trinity Mi ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-09-10 00:00:00 UTC ]
News tagged with: #digital strategy #trinity mirror #regional titles #increased focus

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Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content

'Black Mirror' returns in June with its 'most unpredictable season yet'

Following a three-year hiatus, Netflix revealed on Wednesday that Black Mirror’s latest season will begin streaming in June. In an interview on the Tudum blog, series creator Charlie Brooker claimed Black Mirror’s latest episodes would surprise fans. “Partly as a challenge, and partly to keep... Continue reading at Engadget

[ Engadget | 2023-04-26 16:27:40 UTC ]
More news stories like this | News stories tagged with: #black mirror #three-year hiatus #begin streaming #things fresh #anthology

Nick Johnson, influential digital media ad leader, dies at 55

Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age

[ Advertising Age | 2023-04-20 18:45:34 UTC ]
More news stories like this | News stories tagged with: #creator economy #online publishing #digital media

HarperCollins Creates New Font for Non-English Titles

HC Arc will improve the reading experience and contribute to the publisher's sustainability efforts by reducing page counts, the publisher contends. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reading experience

OverDrive Max Titles Now Top 400,000

OverDrive Max, which enables libraries to buy bundles of up to 100 loans for specific titles for concurrent use based on library users’ demands and with no expiration dates, has more than 400,000 titles available in the program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #specific titles #library users #libraries

Ingram U.K. Wholesale Division Adds Titles from IPS UK

The addition of titles from Ingram's U.K. distribution arm to its newly launched wholesale business will expand the number of titles available through IW UK and give titles carried by IPS access to IW UK’s customer base. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution arm #customer base

Digital conglomerate buys right-wing app Parler

The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News

[ ABC News | 2023-04-14 20:47:19 UTC ]
More news stories like this | News stories tagged with: #digital media

Brittney Griner’s memoir will be a spring 2024 title.

Olympian and WNBA star Brittney Griner will co-write a memoir about her experience being detained by Russia in 2022 while headed over to play for UMMC Ekaterinburg, Deadline reports. Griner was behind bars for 10 months as the diplomatic debacle played out, and will recount: the harrowing... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-11 18:23:05 UTC ]
More news stories like this | News stories tagged with: #brittney griner #harrowing experience #deadline reports #memoir

7 Manga Titles Perfect for Any Young Adult Reading List

Harmony Becker, author of “Himawari House,” shares her recommendations of manga that teens will enjoy. Continue reading at The New York Times

[ The New York Times | 2023-04-08 09:00:31 UTC ]
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Print Book Sales Rose 2.7% Last Week, Driven by Early Easter, New Dog Man Title

An early Easter and sales of more than 225,000 copies of the newest edition in Dav Pilkey’s Dog Man series combined to increase unit sales of print books by 2.7% last week over the comparable week in 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #dav pilkey #print books

German Book Prize: 172 Titles Submitted for the 2023 Competition

The 2023 German Book Prize program has drawn submissions from 111 publishers based in Germany, Switzerland, and Austria. The post German Book Prize: 172 Titles Submitted for the 2023 Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-04 18:54:52 UTC ]
More news stories like this | News stories tagged with: #german book

Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
More news stories like this | News stories tagged with: #programmatic ads #open market #significant portion #publishers make

Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at Advertising Age

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #arm hammer #digital media

Are Literary Agents Seeing Changes in Publishing with Increased Book Bans (A Survey): Book Censorship News, March 24, 2023

Are publishers acquiring fewer LGBTQ+ and diverse books in the wake of rising censorship? This week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2023-03-24 10:40:00 UTC ]
More news stories like this | News stories tagged with: #diverse books #literary agents

Is Controlled Digital Lending on Borrowed Time?

At a long-awaited hearing last week, a federal judge sounded skeptical of the Internet Archive’s program to scan and lend library books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #borrowed time #internet archive

ALA Reports Shocking Increase in Attempted Book Bans in 2022

With book banning and legislative attacks on the freedom to read continuing to surge across the country, the American Library Association tracked a stunning 1,269 demands to censor library books and resources in 2022, nearly double the record-shattering 729 challenges recorded in 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book banning #legislative attacks #library association

Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation

[ The Conversation | 2023-03-21 02:59:12 UTC ]
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Regalo Press Announces 15 New Titles Coming September 2023

Notable authors with upcoming works include current affairs commentator Nancy Grace, Pulitzer Prize-winner Dale Maharidge and TV writer and producer Tom Straw. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-14 04:00:00 UTC ]
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Print Book Sales Slipped Last Week as DeSantis Title Topped the Charts

A small decline in print book sales last week came despite a 6.7% increase in adult fiction sales and a strong showing for 'The Courage to Be Free' by Florida governor Ron DeSantis, which was the top-selling book for the week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-09 05:00:00 UTC ]
More news stories like this | News stories tagged with: #small decline #7% increase #strong showing #top-selling book #print book