Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Tinder’s ‘Project X’ Tinder, arguably, is one extended choose-your-own-adventure game; you swipe left or right to follow different paths. So it’s fitting that the dating app is making a choose-your-own-adventure streaming series. Variety reports that the show, kept secret during production and known as “Project X,” is set as the apocalypse nears, forcing characters to choose who they want to spend their last night with. It's reportedly set to debut next month. “The show will upload directly to the Tinder app, and users will be able to swipe right or left (the service’s basic function of approving or denying a potential love match) and advance the plot as they see fit,” Variety writes. Agency 72andSunny was a producer, Variety says. Tinder hired its chief marketing officer, Jenny Campbell, away from the agency last year. But this project seems like a good consolation prize. ‘Peacock’ There’s a lot of streaming-related news today: NBCUniversal revealed that it will call its subscription- and ad-supported service Peacock, a nod to NBC’s classic logo. “For us, it’s the perfect nod to the legacy without being too on the nose,” Bonnie Hammer, the streaming service’s chairwoman, said, as quoted by... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-18 10:00:00 UTC ]
News tagged with:
#special projects
#ad network
#ad dollars
#special advisor
#hearst magazines
#cream cheese
#anonymous tip
#hearst
Michael Joseph has acquired a new crime series by Howard Linskey. Editor Emad Akhtar bought... Continue reading at The Bookseller
[ The Bookseller | 2014-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#michael joseph
#crime series
Parthian Books, Faber and Jonathan Cape all have English-language titles in the shortlist for the... Continue reading at The Bookseller
[ The Bookseller | 2014-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#year shortlist
#jonathan cape
#english-language titles
With second-screen viewing on the rise and the lines between platforms continuing to merge, Spanfeller Media Group is looking to capitalize on its digital presence and enter the world of television. The publisher's largest site, The Daily Meal, is launching a television series at the end of this... Continue reading at Folio Magazine
[ Folio Magazine | 2014-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#television series
#television producer
#digital presence
#daily meal
USC Press has announced Nikky Finney will take over as editor of its Palmetto Poetry Series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-30 00:00:00 UTC ]
More news stories like this |
The Authors Guild is offering legal assistance to any MacAdam Cage author who wishes to mount a legal challenge to the agreement giving control of their ebook rights to MP Publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#authors guild
#legal challenge
#ebook rights
#mp publishing
German publisher Bastei Lubbe is the latest overseas publisher to use digital distribution to enter the U.S. market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital distribution
Corvus has acquired two novels, including a “sweeping historical fiction”. The... Continue reading at The Bookseller
[ The Bookseller | 2014-04-23 00:00:00 UTC ]
More news stories like this |
New England is home not only to some of the oldest and largest university presses in the U.S. but to one of the most unique ones—University Press of New England, which represents a consortium of four colleges and universities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this |
Abrams has bought world rights to make-up artist Lisa Eldridge's history of make-up,... Continue reading at The Bookseller
[ The Bookseller | 2014-04-15 00:00:00 UTC ]
More news stories like this |
Michael Smerconish's "Talk" is the first novel acquired by the Kennebunkport, Maine-based publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-15 00:00:00 UTC ]
More news stories like this |
A music publisher is venturing into religion/spirituality with a line of books about the spiritual thoughts of celebrities. Now the company just needs to figure out where it can sell them. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-09 00:00:00 UTC ]
More news stories like this |
The publisher and nonprofit have agreed to co-publish a 12-book collection of TED books, with a new title to be released every one-to-two months, beginning in September 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#12-book collection
For Cenveo Publisher Services, 2014 is the year digital strategies must deliver in terms of profits for its publisher clients. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publisher clients
Aperture, a photography book and magazine publisher, gallery, and nonprofit photography resource center based in New York City, is launching a series of educational photography titles, and is releasing its first children’s book, "This Equals That," by Jason Fulford and Tamara Shopsin. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#photography book
#magazine publisher
Everyone knows that publishing is changing more than at any time since Gutenberg. But is it? I’ve always believed ebooks are much less of a disruption than was supposed. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
More news stories like this |
Reed Exhibitions has made no secret about its interest in drawing more members of the general reading public to BookExpo America and, today, released details about its new consumer-focused event at the trade show. BookCon is set for the final day of BEA and promises to be, Reed said, a "show... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#trade show
#reed exhibitions
#bookexpo america
#released details
#final day
One of the ongoing challenges for publishers is the sense of instability that arises from the never-ending changes in technology and audience behavior. From sales to marketing and even publishing’s most fundamental service—content creation—market dynamics are constantly evolving. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ongoing challenges
#constantly evolving
Owner Richard Desmond agrees to officially audited figures for monthly visitors to dailystar.co.uk and express.co.ukOfficially audited traffic figures for the Daily Star and Daily Express websites have been published for the first time – ranking them bottom in the national newspaper online... Continue reading at The Guardian
[ The Guardian | 2014-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#david pemsel
#digital growth
#global brand
#held steady
Editors from Algonquin Books, Oxford University Press and Dalkey Archive discuss the first books they acquired, in an interview with Matt Seidel for The Millions. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#algonquin books
Last summer, Opus publisher Glenn Young went to London to meet with Faber & Faber, which releases many of Opus’s titles in the U.K. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#faber faber