Time Inc UK’s Marcus Rich: ‘We are a magazine brand business’

The publisher’s chief executive on taking his titles on to fresh platforms, the future for a free NME – and why he has been poring over vintage comicsMarcus Rich, the chief executive of Marie Claire publisher Time Inc UK, has been spending a lot of time buried in the company’s vast archives looking through comics. His rummaging isn’t driven by nostalgia, but by a belief that the key to Time Inc’s future could lie at least partly in the past.“Downstairs we have this unbelievable archive of titles, some dating back to the 1800s. I’ve been down there on numerous occasions,” he says, before chuckling and adding: “It’s not a case of going down and sitting in the dark reading comics.” Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-08-16 00:00:00 UTC ]
News tagged with: #marcus rich #dating back #numerous occasions

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HQ has the time of its life with Katy Brand publicity stunt

London Bridge station was brought to a standstill at lunchtime today when a professional dancer dressed as "Dirty Dancing's" Johnny Castle performed the iconic ‘(I’ve Had) The Time of My Life” lift from the finale of the 1987 classic film with a London office worker, in a HQ publicity stunt to... Continue reading at The Bookseller

[ The Bookseller | 2019-10-10 16:41:08 UTC ]
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Apple News+ Launches in the UK with The Times and Hearst on Board

Apple has rolled out its publisher subscription service, Apple News+, to the U.K. some six months after announcing it in the Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 19:00:00 UTC ]
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Apple News+ launches in the UK with The Times and Hearst on board

As with all publisher relationships with platforms, there are trade-offs to be made, depending on how far advanced publishers' subscription businesses are. The post Apple News+ launches in the UK with The Times and Hearst on board appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-09-30 18:05:44 UTC ]
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Meredith’s Time-Management Problem: The Largest Magazine Publisher Has Some Explaining To Do

Tom Harty sounds like a guy who thought he’d bought a shiny new car, only to find out the engine had been removed right before he wrote the check. And who then failed to report the theft to his insurance company in a timely manner. Earlier this month, the Meredith CEO made some revealing... Continue reading at Publishing Executive

[ Publishing Executive | 2019-09-16 13:41:06 UTC ]
More news stories like this | News stories tagged with: #timely manner #magazine publisher


BA and retailers demand business rate reform to save UK high street

The Booksellers Association has joined forces with more than 50 UK retailers to demand changes to the business rates system in a bid to save the high street.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-12 17:07:43 UTC ]
More news stories like this | News stories tagged with: #joined forces #high street #booksellers association


Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
More news stories like this | News stories tagged with: #increasing sales #sales pitch #ad revenues #print publication #hearst #printed word #print titles


F+W Media's UK books business sold in management buyout

F&W Media International is acquiring the UK books business of parent firm F+W Media Inc in a management buyout, forming a new company called David and Charles. Continue reading at The Bookseller

[ The Bookseller | 2019-07-18 01:11:47 UTC ]
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How Yankee Magazine Turned Loyalty Into Brand Equity

Known as a gateway into the lifestyle and culture of New England, Yankee magazine has established itself as much more than just a publication for those living in the region it covers. Now a digital publisher that labels itself as the “leading authority on New England foliage” with a reach of... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-15 18:58:36 UTC ]
More news stories like this | News stories tagged with: #user experience #strategic initiatives #taking place #hilton midtown #digital publisher


Quartz lays off business-side employees for second time this year

The business news publisher has laid off 11 commercial-side employees over two stints in 2019. Some of those roles remain unfilled, as Quartz pours more resources into its nascent membership program. The post Quartz lays off business-side employees for second time this year appeared first on... Continue reading at Digiday

[ Digiday | 2019-06-28 04:01:26 UTC ]
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WPP and iHeartMedia join forces to lure more audio branding business

WPP is hooking up with IHeartMedia on a new partnership aimed at luring more audio business from marketers. The venture, called “Project Listen,” will offer creative consulting and media planning covering multiple platforms, including broadcast radio, digital streaming, podcasts, smart speakers... Continue reading at Advertising Age

[ Advertising Age | 2019-06-17 10:00:00 UTC ]
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Reflections From My Not-So-Romantic Stint in the Magazine Business

Yeah, I was in the magazine business before you were. Probably. This was from 1973 to 1977, a gentler time when baseball uniforms were double-knit and Nazis had the decency to cower in South America and Good & Plenty was a household name. It was a time, dear reader, before Photoshop. Before... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 14:46:31 UTC ]
More news stories like this | News stories tagged with: #fair number #sports illustrated #deep roots


Life After Print: How 3 Magazines Are Navigating Their New Business Models

As consumers and advertisers continue to shift their attention to digital media platforms, traditional print publishers are increasingly coming to the difficult decision that their future doesn’t include a print publication at all—or at least not one with a regular frequency. In the last month... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-21 14:39:41 UTC ]
More news stories like this | News stories tagged with: #lead generation


“Brand Power” Is Not a Myth for Magazine Publishers

Last week was an interesting one for me. Not only because I attended two very different conferences in two cities, but because of the theme I saw play out between each conference and in the days following. First was The Social Shake-Up, a sister brand of Folio:’s for social media practitioners.... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-16 16:54:43 UTC ]
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New Booker Prize sponsors make Sunday Times Rich List top 50

Husband and wife Sir Michael Moritz and Harriet Heyman are among the 50 wealthiest individuals or families in the UK, worth £3bn, according to the Sunday Times Rich List. Continue reading at The Bookseller

[ The Bookseller | 2019-05-14 00:00:00 UTC ]
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Bloomsbury Business lands Springer guide to building a female brand

Bloomsbury Business has landed a guide by UK marketing specialist Kubi Springer on how to build a powerful female brand. Continue reading at The Bookseller

[ The Bookseller | 2019-04-04 00:00:00 UTC ]
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Bodley Head praises 'rich time' for non-fiction

Five Bodley Head authors discussed their upcoming books at a dinner in London’s Balthazar, with publishing director Stuart Williams praising the “rich time” for non-fiction books. Continue reading at The Bookseller

[ The Bookseller | 2019-03-21 00:00:00 UTC ]
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All the Magazine Brands That Moved Away From Print This Year

It's a tumultuous time in the media industry, and this year saw multiple publications change ownership and some--including, most recently, conservative magazine The Weekly Standard--shutter operations entirely. So it perhaps came as no surprise when a number of brands across three leading... Continue reading at AdWeek

[ AdWeek | 2018-12-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine brands #print products #tumultuous time #media industry #conservative magazine


It's Time the Book Business Took Music Lessons

What can book publishers learn from the music industry? A lot, says Digital Perspectives columnist Bill Rosenblatt. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business #music industry


Time's editor-CEO shares his vision for a magazine under new ownership

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!When Meredith Corp. put Time magazine on the block following its purchase of Time Inc. in Nov. 2017, it tapped editor-in-chief Edward Felsenthal to... Continue reading at Advertising Age

[ Advertising Age | 2018-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rss feed #meredith corp #unorthodox role #daily beast #investment banking #latest episode


Time's editor and CEO shares his vision for a magazine under new ownership

When Meredith Corp. put Time magazine on the block following its purchase of Time Inc. in Nov. 2017, it tapped editor-in-chief Edward Felsenthal to spearhead the process. Perhaps an unorthodox role... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2018-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith corp #unorthodox role