Time Inc. CEO as Sale Talks End: 'This Company Has Largely Under-Exposed Its Brands'

It's official: Time Inc. has not found a buyer -- and is no longer considering offers. In an announcement that put a cap on months of speculation over who would buy the publishing giant and when, Time Inc. said Friday morning that the "Company will continue to pursue its strategic plan."The magazine group, home to brands including Sports Illustrated, People and Time, outlined said strategic plan in corporatespeak that veered from predictable to scary. As any good publisher plan would, it calls for an emphasis on video and "continued growth in digital audiences and digital revenues." It also promised "selective portfolio rationalization" and "continued aggressive reengineering of the cost structure of the Company."These are trying times for magazine publishers. Magazines' print ad revenue, still a crucial source of revenue for the industry, will decline 2% to $12.4 billion this year, according to a recent forecast from eMarketer, and slip another 0.5% next year. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-04-28 00:00:00 UTC ]
News tagged with: #friday morning #strategic plan #magazine group #continued growth #digital audiences #digital revenues #magazine publishers #crucial source

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What Publishers Really Think About Time Spent

Time-based metrics are used by almost every leading publisher to measure themselves, but there's been hesitancy to transact on the basis of numbers like time spent and ad exposure time. That could change soon though as a member  Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-24 00:00:00 UTC ]
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Survey: 80% of Premium Publishers Want to Sell Ads Based on Time

Just weeks after the Financial Times said it would begin selling digital ads based on the time for which they're exposed to readers, a new survey shows other digital publishers are growing bullish about the tactic. The survey, from Digital Content Next, found that 80% of "premium" publishers are... Continue reading at Advertising Age

[ Advertising Age | 2014-10-23 00:00:00 UTC ]
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Bertelsmann buys e-learning company Relias Learning

Bertelmann is to spend "in the mid-hundreds of millions" in US dollars on American e-learning provider Relias Learning, describing it as the company's "biggest purchase in the US since it took over Random House in 1998". The buy, which will have to be approved by antitrust authorities, is... Continue reading at The Bookseller

[ The Bookseller | 2014-10-22 00:00:00 UTC ]
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Religion On-Sale Calendar: November 2014

Coming in November: new books from Deepak Chopra, James Carroll, and John Maxwell. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-21 00:00:00 UTC ]
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Mining a Rich Backlist: PW Talks with Joyce Meyer

Publishing powerhouse Joyce Meyer has written some 100 books and in the past 12 years alone racked up more than 30 million in sales, since FaithWords acquired her backlist in 2002 for more than $10 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-21 00:00:00 UTC ]
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LIMA report reveals top children's brands

Harry Potter, The Gruffalo, and Horrid Henry are the top book brands for children, according to a report commissioned by the Licensing Industry Merchandisers’ Association (LIMA). The report—released at the Brand Licensing Europe (BLE) exhibition, held in London last week—found that books were... Continue reading at The Bookseller

[ The Bookseller | 2014-10-21 00:00:00 UTC ]
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Amazon and Simon & Schuster reach a deal on internet book sales

Amazon just found a way to put further pressure on Hachette in its ongoing pricing war: strike a deal with another publisher. The online retailer has forged a new agreement with Simon & Schuster that will keep the book giant's digital and physical... Continue reading at Engadget

[ Engadget | 2014-10-21 00:00:00 UTC ]
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Book sales 'challenging' at W H Smith

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[ The Bookseller | 2014-10-17 00:00:00 UTC ]
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Bookstore Roundup, Week Ending Oct. 17

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[ Publishers Weekly | 2014-10-17 00:00:00 UTC ]
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International New York Times Enters Publishing Agreement with Republica in Nepal

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[ Editor & Publisher | 2014-10-17 00:00:00 UTC ]
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Baking Like the French: PW Talks With Dorie Greenspan

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[ Publishers Weekly | 2014-10-16 00:00:00 UTC ]
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August Bookstore Sales Rose 3.4%

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[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
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Panel Mania: 'Aama The Invisible Throng' Journeys Through Space And Time

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[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
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The More Things Change, The More They Stay The Same The 2014 Consumer Magazine CEO Survey

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[ Folio Magazine | 2014-10-15 00:00:00 UTC ]
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It's Time to Take a Responsive Approach to Content Marketing

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[ Advertising Age | 2014-10-15 00:00:00 UTC ]
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[ AdWeek | 2014-10-14 00:00:00 UTC ]
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[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
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ICv2 Confab Showcases New Comics Customers, Growing Sales

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[ Publishers Weekly | 2014-10-09 00:00:00 UTC ]
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Minecraft maker talks movies, YouTube and why it's not making birthday cakes

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[ The Guardian | 2014-10-08 00:00:00 UTC ]
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