Sandie Hawkins, a former Adobe executive, joined TikTok as its new advertising chief in the United States. Hawkins, who was named gm of global business solutions for the social video app and parent company ByteDance, previously was vp and head of Americas for Adobe Advertising Cloud and CRO at digital media consultancy Varick. Hawkins, who... Continue reading at 'AdWeek'
[ AdWeek | 2020-07-28 21:26:52 UTC ]
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Mary Glenn, former associate publisher at McGraw-Hill Professional, has been named publisher of Humanix Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-10 00:00:00 UTC ]
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All of the company’s adult imprints will now be published under a new division, Penguin Random House Canada Publishing Group, while the company's children's divisions have been united under Tara Walker. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-09 00:00:00 UTC ]
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With competition from Netflix and a host of new digital video providers, the television industry has undergone seismic changes over the last five years. But one thing has remained constant: TV is still by far the most effective advertising medium. That's the finding of a new study Turner... Continue reading at AdWeek
[ AdWeek | 2015-06-09 00:00:00 UTC ]
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Reynold Levy, former head of Lincoln Center for the Performing Arts, has been elected to the board of the National Book Foundation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-08 00:00:00 UTC ]
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To gin up audiences, an untraditional news publisher is leaning on a very traditional strategy: advertising. Ozy.com -- a slick-looking website that's flush with investor cash but had just 1.2 million unique visitors in April, according to ComScore -- is spending more than a million bucks across... Continue reading at Advertising Age
[ Advertising Age | 2015-06-05 00:00:00 UTC ]
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There is a consensus in advertising that mobile video is the future, but that future is still hazy. Mobile video can run in apps like Facebook, Snapchat and YouTube or be bought through ad networks that serve the mobile Web. There are six-second, 15-second and 30-second formats, and there are... Continue reading at AdWeek
[ AdWeek | 2015-06-05 00:00:00 UTC ]
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Karen Thomas has been named to replace Brenda Knight as publisher of Cleis Press and Viva Editions. Cleis will move from its current California offices to parent company's Start Publishing's Jersey City offices this July. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-04 00:00:00 UTC ]
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Milena Alberti, who most recently held the post of head of global corporate finance, succeeds Coram Williams, who will become CFO of Pearson later this summer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-03 00:00:00 UTC ]
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Following the merger of most of Macmillan’s higher education assets with Springer Science+ Business Media, Macmillan’s trade operations have begun phasing out the use of the Palgrave name. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-03 00:00:00 UTC ]
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In a matter of hours, pre-orders pushed 'Grey: Fifty Shades of Grey as Told by Christian,' to the top of the Barnes & Noble and Amazon bestseller lists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-02 00:00:00 UTC ]
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Last year, the South Dakota Historical Society Press gave away blads and tote bags promoting its fall release, "Pioneer Girl: The Annotated Autobiography of Laura Ingalls Wilder" by Pamela Smith Hill, but no one predicted the success that would come. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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'The Girl on the Train' by Paula Hawkins was, once again, the #1 title on Apple’s bestseller list. 'Luckiest Girl Alive' by Jessica Knoll, released May 12, debuted on the chart at #2, for the week ended May 18. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-20 00:00:00 UTC ]
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Gonzales, currently director of integrated marketing at Simon & Schuster, has been been appointed v-p, associate publisher, trade books at Rodale, effective June 15. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-18 00:00:00 UTC ]
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The $4.4bn purchase by the US telecoms giant will help overcome the ad industry’s biggest problem Verizon buying AOL wasn’t the last deal we in agency land ever expected, but to most it’s come as a bit of a shock. It feels to me more like Apple buying Beats, than Comcast trying to merge with... Continue reading at The Guardian
[ The Guardian | 2015-05-14 00:00:00 UTC ]
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Ruppel, formerly president of McGraw-Hill Education's professional division, has joined Phaidon as chief operating officer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
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Among traditional publishing companies, few have the journalistic heft of The New York Times. The 163-year-old institution has long had a strong moat around its newsroom to protect its journalistic integrity from business influences. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-08 00:00:00 UTC ]
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Bloomsbury has bought world English rights to a book about racism in the UK by 25-year-old activist and freelance journalist Reni Eddo-Lodge. Commissioning editor Alexa von Hirschberg acquired Why I’m No Longer Talking to White People About Race from Rupert Heath of Rupert Heath Literary... Continue reading at The Bookseller
[ The Bookseller | 2015-05-06 00:00:00 UTC ]
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The first president and CEO of Follett Corporation from outside the Follett family in its more than 140-year history is leaving and being replaced by board member Ray Griffith. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-05 00:00:00 UTC ]
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Suzanne Gibbs Taylor, associate publisher and creative director at Gibbs Smith, has been promoted to publisher and COO of the press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-04 00:00:00 UTC ]
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The social network’s results and revenues are failing to impress investors – especially when compared with Facebook’s and Google’sGood news travels fast, but bad news even faster – especially if it’s the release of lacklustre results from Twitter. That’s what happened on Tuesday last week when,... Continue reading at The Guardian
[ The Guardian | 2015-05-02 00:00:00 UTC ]
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