They're singing a new slogan in the London headquarters of the UK's leading magazine publisher: "There's only one IPC."IPC Media's chief executive Marcus Rich has announced an internal restructure that does away with the company's current divisions (connect, inspire and southbank, since you asked) in favour of creating "one IPC.""One IPC means that where we create successful revenue enhancing strategies for one brand, or in one market, we immediately look to scale that thinking and develop it across other brands and markets. It means that where we see well-proven efficiencies in one part of the business, we instigate that learning across other parts of the portfolio. And clients and agency partners will have a single point of access for IPC's valuable audiences and brands." Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2014-06-20 00:00:00 UTC ]
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Some see Amazon's Kindle Worlds fan fiction publishing platform as a great marketing move, while others are wary of Amazon's ownership of ideas. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-05-28 00:00:00 UTC ]
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Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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For the first time in a long time some optimism is returning to the publishing industry. Circulation numbers and revenues were decimated by the rise of the internet and while the future for print still looks shaky, the companies behind newspapers and ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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In this week's PublishNews Brazil, we look at Brasilia's debate on future of digital publishing, FNLIJ's awards for kid's lit, and Brazil's turn as the focus of the Gothenburg Book Fair in 2014. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-25 00:00:00 UTC ]
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E-book distributor INscribe Digital has added a number of new publishing partners, taking on publishers in the university press, Christian publishing, and Spanish-language areas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-05-23 00:00:00 UTC ]
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Amazon's taken a number of steps to bring different types of content to the Kindle Store, and it's now venturing into an area that has a long history with the internet: fan fiction. The company's today announced Kindle Worlds, a new publishing platform that promises to pay writers royalties for... Continue reading at Engadget
[ Engadget | 2013-05-22 00:00:00 UTC ]
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Designed by Huge, the revamped, digital-only Newsweek aims to bring print mag qualities like cohesion and curation to the web. When it was announced last fall that Newsweek, after nearly 80 years as a weekly news magazine, would ditch print and go all digital, it seemed to many like an ill... Continue reading at Fast Company
[ Fast Company | 2013-05-22 00:00:00 UTC ]
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How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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Arthur Attwell, founder of Paperight, explains why his company has leveraged the network of photocopy shops throughout South Africa to cater to hard-to-reach readers. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-21 00:00:00 UTC ]
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Little, Brown's Blackfriars digital-only imprint will publish a novel created by authors... Continue reading at The Bookseller
[ The Bookseller | 2013-05-20 00:00:00 UTC ]
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Universities minister David Willetts this week praised the “genuine added value” of... Continue reading at The Bookseller
[ The Bookseller | 2013-05-17 00:00:00 UTC ]
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Smart publishers are thinking of their business as global instead of local. This may come as a surprise to some who see it as a novelty instead of the norm. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-16 00:00:00 UTC ]
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By negotiating for an agency pricing model with publishers, Apple says, it was simply seeking to enter a new market and offer competitive prices. Continue reading at AllThingsD
[ AllThingsD | 2013-05-16 00:00:00 UTC ]
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Apple has responded to the US Department of Justice's charge that it conspired with... Continue reading at The Bookseller
[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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An anonymous Microsoft source calls talk about Microsoft planning to buy the Nook Media branch of Barnes & Noble 'nothing more than a rumor.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-05-15 00:00:00 UTC ]
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Allegations of stockpiling and best-seller list manipulation have rocked the publishing world in South Korea as publishers combat decreasing book sales. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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Jenkintown, PA (May 14, 2013) — MEI Portico™ version 2.5 has been released today as part of Managing Editor Inc.’s lineup of solutions for digital publishers. MEI's Portico delivers a tailored app experience ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-15 00:00:00 UTC ]
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A self-published author has featured among the regional winners of the Commonwealth Book Prize.... Continue reading at The Bookseller
[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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Concerned about Amazon.com's low pricing of ebooks, publishers had taken measures as early as 2009 such as "windowing," a practice of delaying ebook releases to benefit sales of hardcover editions, Apple said in a filing in an ebook price-fixing lawsuit.The U.S. Department of Justice in an... Continue reading at PC World
[ PC World | 2013-05-15 00:00:00 UTC ]
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Chinese publishing houses, long frustrated by the sale of pirated books in the country, have... Continue reading at The Bookseller
[ The Bookseller | 2013-05-10 00:00:00 UTC ]
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