Veteran consultant Howard Rauch produces a surprisingly contemporary book of best practices. The post The Original Evangelist for B2B Content Analytics appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2017-08-09 00:00:00 UTC ]
Amid a declining demand for display advertising and a rise in the use of ad blockers, many publishers turned to Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-20 16:09:39 UTC ]
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Now more than ever, the publishing industry finds itself on a quest for more effective ways to make money. For the past few years, the industry has been working through a regular cycle of taglines and keywords: ‘metered models,’ ‘memberships,’ ‘registration paywalls,’ dynamic paywalls,’ and so... Continue reading at Publishing Executive
[ Publishing Executive | 2019-12-11 16:35:15 UTC ]
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#sell content
#effective ways
#make money
#publishing industry
A year after its sale to private equity firm MidOcean Partners, Questex's path forward continues to take shape. The global B2B media and events firm revealed Tuesday that it has acquired a handful of events and digital brands from Informa plc—a move that CEO Paul Miller says aligns with the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-05 19:51:20 UTC ]
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At Endeavor Business Media—the Nashville-based company founded by former SouthComm CEO Chris Ferrell just two years ago—2019 is ending the same way it began: with a significant, acquisition-fueled expansion. Nine months after doubling its portfolio by acquiring more than 20 former PennWell... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-11 18:34:39 UTC ]
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#full list
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The Washington Post has revealed the anonymous author behind forthcoming tell-all A Warning has claimed the US president is so unfit for office that a number of fellow administration officials contemplated resigning together in "a midnight self-massacre" but ultimately decided against it. Continue reading at The Bookseller
[ The Bookseller | 2019-11-08 09:05:26 UTC ]
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When DreamWorks founder Jeffrey Katzenberg and former Hewlett-Packard and eBay CEO Meg Whitman announced the idea for Quibi last year, there was debate over whether millennials and Gen Zers would cash in on a mobile-only platform streaming shows lasting for 10 minutes or less. One thing is for... Continue reading at Advertising Age
[ Advertising Age | 2019-10-11 22:09:18 UTC ]
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#anthology
Video is a big part of growth opportunities for publishers. At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN Internation, Vox and Inquisitr the role that video plays in their content and monetization strategies. The post Digiday Video: How publishers are... Continue reading at Digiday
[ Digiday | 2019-10-04 04:00:07 UTC ]
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The Nielsen Social Content Ratings measure talent's promotion of television shows across Instagram, Facebook and Twitter, and its data from Instagram just became more robust. Nielsen said in a release that the improvement was made possible by Instagram's recent enabling of creator account... Continue reading at AdWeek
[ AdWeek | 2019-09-19 13:30:21 UTC ]
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#television shows
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Hulu is at last ready to offer a glimpse at Castle Rock's second season, and it's evident this won't be the feel-good hit of the year. A newly posted teaser for the Stephen King-based anthology focuses on the arrival of a younger version of Misery v... Continue reading at Engadget
[ Engadget | 2019-09-15 02:50:00 UTC ]
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The National Football League announced a new partnership with TikTok, including plans to sell ads together so brands can sponsor the league’s content and hashtags on the Chinese-made mobile video app. On Tuesday, the NFL unveiled an official TikTok account that accumulated almost 260,000 fans... Continue reading at Advertising Age
[ Advertising Age | 2019-09-03 17:42:40 UTC ]
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The full terms and conditions for FutureBook's Audio Originals writing competition. Continue reading at The Bookseller
[ The Bookseller | 2019-09-02 01:30:35 UTC ]
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This time last year, we asked writers to imagine the future of the book, as part of FutureBook's first ever writing competition—this year we are turning the dial louder. Continue reading at The Bookseller
[ The Bookseller | 2019-09-01 22:06:37 UTC ]
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In a world of companies competing to make phones that all look the same, I miss products that truly feel innovative. “Are they completely nuts?” read the review from the New York Times of Amazon’s original Kindle e-reader back in 2007.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-08-14 09:00:37 UTC ]
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Audible's push into original content now includes a team-up with a company best-known for its comic books and TV shows. The Amazon-owned audiobook service has struck a deal with Skybound, the team behind The Walking Dead, to create multiple Audible... Continue reading at Engadget
[ Engadget | 2019-08-13 18:43:00 UTC ]
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Audible Originals has added Lydia Shamah and Matthew Campbell to its commissioning team. Continue reading at The Bookseller
[ The Bookseller | 2019-08-07 21:21:35 UTC ]
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Content is everywhere. In fact, there is an overabundance of content out there at the click of a button or the swipe of the screen. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-02 04:00:00 UTC ]
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Cambridge University Press is launching an early and open content platform to publish research outputs such as preprint papers, abstracts, conference proceedings and open data. Continue reading at The Bookseller
[ The Bookseller | 2019-07-30 08:03:04 UTC ]
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With over 2,000 ADA website lawsuits filed last year, digital publishers should consider whether their digital content needs to comply with the Web Content Accessibility Guidelines (WCAG). Designed to make digital content more accessible to a wider range of people with disabilities, WCAG... Continue reading at Publishing Executive
[ Publishing Executive | 2019-07-19 15:07:09 UTC ]
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#wider range
#digital publishers
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Among the early announcements at Comic-Con, Comixology marked its 10th anniversary with a new slate of original titles, and Sunday Press Books has been acquired by IDW. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-19 04:00:00 UTC ]
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#comixology originals
#early announcements
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Croatia’s largest news publisher was an old-school newspaper organisation where “mad men” pulled all the decision strings, relying on “senior Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-18 18:30:52 UTC ]
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#news publisher