Focus on Data Analytics Wins Over Gut Feeling Management at Croatia’s 24sata

Croatia’s largest news publisher was an old-school newspaper organisation where “mad men” pulled all the decision strings, relying on “senior Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2019-07-18 18:30:52 UTC ]
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Other Publishing stories related to: 'Focus on Data Analytics Wins Over Gut Feeling Management at Croatia’s 24sata'


Focus on Data Analytics Wins Over Gut Feeling Management at Croatia’s 24sata

Croatia’s largest news publisher was an old-school newspaper organisation where “mad men” pulled all the decision strings, relying on “senior Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-18 18:30:52 UTC ]
More news stories like this | News stories tagged with: #news publisher


Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #recent explosion #bertelsmann


Data Giant Acxiom Launches Data Management Platform

It's a day for launching advertiser tools: not just Tremor Video but data leviathan Acxiom, as well, is bringing a new tool to the digital marketplace, and where Tremor has extensive publisher relationships to leverage its new DSP, Acxiom has all the information anyone could ever want about more... Continue reading at AdWeek

[ AdWeek | 2013-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketplace #told adweek #big retailers #loyalty programs


When a Book Deal Feels Like ‘Winning the Middle-Age Lottery’

Dann McDorman, the executive producer of “The Beat With Ari Melber,” gave up writing fiction in his 20s. Now, he’s publishing his first novel at age 47. Continue reading at The New York Times

[ The New York Times | 2023-10-24 09:02:04 UTC ]
More news stories like this | News stories tagged with: #dann mcdorman #executive producer #ari melber #writing fiction #first novel #book deal


Digital Book World Focuses on Data and Accessibility

Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #data collection #conference focused #accessible books #publishers association #digital book #book world


Digital Book World Focuses on Data and Accessibility

Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #data collection #conference focused #accessible books #publishers association #digital book #book world


Media.Monks Strengthens Data Capabilities With 4 Mile Analytics Merger

Media.Monks has completed its first merger deal of the year with 4 Mile Analytics as it expands its data and digital media capabilities. The merger will see the Californian-based data consultancy join the holding company S4 Capital's fold to bring in its analytics capabilities--as well as data... Continue reading at AdWeek

[ AdWeek | 2022-01-12 10:53:08 UTC ]
More news stories like this | News stories tagged with: #software engineering #digital media


Croatia’s Pula Book Fair 2018: Focusing on Freedom

Just short of its 25th anniversary, Pula’s book fair in Croatia will draw some 50,000 people and 200 publishers to its program of debate and open discussion. By Olivia Snaije | @OliviaSnaije ‘We Wanted a Place for Freedom’ n a brilliantly sunny morning on the Istrian peninsula in Croatia, the... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #freedom appeared #25th anniversary #book fair


It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge

In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user ids


Facebook always wins: Data shows publishers are buying far more Facebook traffic

Even with publishers grousing about Facebook's shortcomings as a source of revenue and organic traffic, publishers are putting a lot more resources into dark posts, according to Keywee data. The post Facebook always wins: Data shows publishers are buying far more Facebook traffic appeared first... Continue reading at Digiday

[ Digiday | 2017-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook traffic #post facebook


BookExpo Opens With Data for the Industry and a Focus on Consumers

As BookExpo's conference programming looks at the new centricity of consumer data, ReedPOP hits 'reset' on mission priorities and approach. The post BookExpo Opens With Data for the Industry and a Focus on Consumers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer data #bookexpo opens


Ebury Press's Adam Grant wins CMI Management Book of the Year

Originals by Adam Grant, published by Ebury Press imprint W H Allen, has won the Chartered Management Institute’s Management Book of the Year Awards 2017. Continue reading at The Bookseller

[ The Bookseller | 2017-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebury press #management book


Frugal Innovation wins Management Book of the Year

Frugal Innovation by Navi Radjou and Jaideep Prabhu (Profile/Economist Books) has been named the Chartered Management Institute’s Management Book of the Year 2016. Continue reading at The Bookseller

[ The Bookseller | 2016-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #management book


Is YP's Search Data Strong Enough to Win More Local Digital Ad Dollars?

A few years ago, Foursquare, Yelp and Groupon seemed to be booming with brands and consumers, painting a pretty lucrative picture of the future of local advertising. Fast-forward to today—Yelp is reportedly up for sale, Foursquare's growth has stalled, and the daily-deal market has burned out. ... Continue reading at AdWeek

[ AdWeek | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #location-based ads #forrester research #drive sales


You’re using analytics wrong: five mistakes publishers make with their data

What do most people think of when they think of analytics? Metrics and measurement, mostly. Limiting analytics to just metrics and measurement limits what you can do. How does a publisher make the leap from metrics to action? Sponsor content by Parse.ly. The post You’re using analytics wrong:... Continue reading at Digiday

[ Digiday | 2014-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data appeared #sponsor content


Newton on management wins CMI award

Richard Newton's The Management Book: How to Manage Your Team to Deliver Outstanding Results... Continue reading at The Bookseller

[ The Bookseller | 2013-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #management book


Cult of the Leader wins CMI Management Book award

The Cult of the Leader (Wiley), written by Christopher Bones, has been named as the CMI... Continue reading at The Bookseller

[ The Bookseller | 2012-02-08 00:00:00 UTC ]
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UK content producers to focus on data and audience profiling

Audience profiling and driving content across mobile platforms will be the main focus of the UK publishing industry over the next 12 months, according to a new survey. Continue reading at Media Week

[ Media Week | 2011-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #main focus #mobile platforms


Paris Lees | 'I grew up feeling like I wasn’t good enough, so to feel respected for my writing is really moving'

A contributing editor for British Vogue, Paris Lees made her name as the UKs first high-profile transgender woman to break into the mainstream when she was named top of the Pink List of the most influential LGBT people in Britain, and became the first “out” transgender woman to appear on BBC... Continue reading at The Bookseller

[ The Bookseller | 2021-05-01 02:56:30 UTC ]
More news stories like this | News stories tagged with: #contributing editor #british vogue #transgender woman #memoir


British writers can’t win the big US prizes, so why can Americans win the Booker? | Tibor Fischer

Opening the prize to global competition has been good for its profile, good for US writers - and a problem for novelists here and from the CommonwealthTonight the five judges of the Man Booker prize will announce this year’s winner. It was also the votes of five judges that chose the winners at... Continue reading at The Guardian

[ The Guardian | 2017-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british writers