The Economist—the 172-year-old British publication known for its thoughtful perspectives on politics, international affairs and finance—will showcase Economist Films for the first time during this year's Digital Content NewFronts. On May 10 in New York, the publisher will tout video formats including virtual reality, highlight examples of previous films and explain its approach to sponsored content for the video vertical, which launched in June. According to Economist Films president Nicholas Minter-Green, the media company's NewFronts debut will be "a bit of a coming out party" for the project after its first year. "I think it's a chance for people to understand what we're doing," he said. "Almost from an existential point of view, to really show people what we've done in the past for our brand and to understand why we make the content the way we make it, how we partner with brands we work with and what we think our role in all of this online video might be." Since launching, Economist Films has produced a number of 15-minute mini-documentaries inspired by stories in the publication's weekly newspaper. The films have often been paired with sponsored content related to the topics: Its Global Compass social affairs series was sponsored by Virgin Unite, and a tech-business series Futureworks was backed by Salesforce. Economist Films also produced a 30-minute documentary to coincide with The World in 2016, an annual installment of analysis and predictions for the coming... Continue reading at 'AdWeek'
[ AdWeek | 2016-04-08 00:00:00 UTC ]
News tagged with:
#including cnn
#global perspective
As the government's case against Penguin Random House's acquisition of Simon & Schuster winds down, Macmillan CEO Don Weisberg and government economist Nicholas Hill laid out reasons why they are concerned about the impact of the proposed merger. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-09 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#don weisberg
#prh-ss merger
#proposed merger
#macmillan
'This Goes Out to the Underground: A Mother, Her Daughter, and How We All Rise Together,' the debut memoir from Pardis Mahdavi, was canceled by Hachette Book Group shortly before its planned July 26 release. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#debut memoir
#memoir
Shredder's Revenge is great if you want a modern take on Teenage Mutant Ninja Turtles beat-'em-ups, but what if you'd rather stick with the classics? You won't have to wait long to revisit those, either. Digital Eclipse, Konami and Nickelodeon have announced that TMNT: The Cowabunga Collection... Continue reading at Engadget
[ Engadget | 2022-07-22 14:00:16 UTC ]
More news stories like this | News stories tagged with:
#bundle includes
#golden era
#anthology
Casey McQuiston's 'I Kissed Shara Wheeler' will be the first title featured in the Walmart Live Book Club, with McQuiston appearing on the TalkShopLive platform tonight. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-13 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#casey mcquiston
#book club
The American Booksellers Association is launching a Virtual Children’s Institute on July 13; the daylong digital event includes online education sessions, bookseller idea exchanges, and keynote speeches. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-19 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#keynote speeches
#bookseller
#american booksellers association
PW, in partnership with Amazon Publishing, presents this panel— scheduled for May 25, 1:30–2:30 p.m. ET, and moderated by Regina Brooks, the founder and president of Serendipity Literary Agency—in which Cin Fabré, Bria Adimora Godley, Danielle Prescod, and Aomawa Shields discuss their... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#amazon publishing
#black women
#black voices
#regina brooks
#corporate america
#forthcoming books
ZonderKidz will publish U.S. Senate Chaplain Barry Black’s picture book, ‘A Prayer for Our Country: Words to Unite and Inspire Hope,’ on June 7. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-05-10 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#picture book
Welcome to Ad Age’s NewFronts 2022 newsletter. We’ll be sharing a daily roundup of events, interviews and sessions from IAB. You can sign up here to get updates delivered to your inbox.Amy Poehler’s Twitch tutorial Comedian Amy Poehler helped Amazon’s pitch to media buyers on Monday, at the... Continue reading at Advertising Age
[ Advertising Age | 2022-05-03 23:15:06 UTC ]
More news stories like this | News stories tagged with:
#shoppable ads
#multiple platforms
#media companies
#brand-safe inventory
#harry potter
Maia Kobabe’s book “Gender Queer,” about coming out as nonbinary, landed the author at the center of a battle over which books belong in schools, and who gets to make that decision. Continue reading at The New York Times
[ The New York Times | 2022-05-01 23:54:03 UTC ]
More news stories like this | News stories tagged with:
#maia kobabe
#books belong
#banned book
#graphic memoir
Illustrations are what brings a picture book to life. Check out these titles, which all were their illustrator's debut! Continue reading at Book Riot
[ Book Riot | 2022-04-05 10:30:00 UTC ]
More news stories like this | News stories tagged with:
#picture book
Garmus’s novel “Lessons in Chemistry” delivers an assured voice, an indelible heroine and relatable love stories Continue reading at The Washington Post
[ The Washington Post | 2022-04-05 10:00:30 UTC ]
More news stories like this |
Bestselling author Ann Voskamp is celebrating belonging, love, and the difference one person can make in her first children’s book, 'Your Brave Song,' which will be released by Tyndale Kids next February. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#ann voskamp
#bestselling author
His ambitious 1987 novel about the life of Ludwig Wittgenstein and other philosophers was a literary sensation. Continue reading at The Washington Post
[ The Washington Post | 2022-03-11 20:48:27 UTC ]
More news stories like this | News stories tagged with:
#literary sensation
The lives of queer Arab-Australian boys and men are vividly inhabited in award-winning poet Omar Sakr’s darkly comic debut novel, set in Western Sydney. Continue reading at The Conversation
[ The Conversation | 2022-02-28 19:12:38 UTC ]
More news stories like this | News stories tagged with:
#debut novel
Coco Mellors' 'Cleopatra and Frankenstein' evokes a rich universe in multiple senses, but it feels engineered for a Netflix adaptation. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-02-04 14:00:54 UTC ]
More news stories like this | News stories tagged with:
#coco mellors
#netflix adaptation
#debut novel
In this memoir of his early career, Amartya Sen emphasizes the rewards of an open-minded approach to the world. Continue reading at The Washington Post
[ The Washington Post | 2022-02-04 13:00:36 UTC ]
More news stories like this | News stories tagged with:
#early career
#memoir
Julia May Jonas' "Vladimir" is a thrilling "Lolita" update in which the deliciously wicked narrator is not the male abuser but his wife. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-02-01 14:00:41 UTC ]
More news stories like this | News stories tagged with:
#debut novel
Bloomsbury has acquired Peasants, the "extraordinary" non-fiction work by Dr Maryam Aslany, securing the debut in a hotly contested auction for a six-figure sum. Continue reading at The Bookseller
[ The Bookseller | 2022-01-31 15:25:14 UTC ]
More news stories like this | News stories tagged with:
#debut non-fiction
#six-figure deal
#non-fiction work
#six-figure sum
#bloomsbury
Broadway actor Kristin Chenoweth explores the joys of adoption, showing kindness, and sharing love in her debut book for kids, 'What Will I Do With My Love Today?' Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-26 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#debut children
#debut book
Simon & Schuster UK has landed Better the Blood, the "engrossing and exciting" debut thriller by award-winning Māori screenwriter and director Michael Bennett. Continue reading at The Bookseller
[ The Bookseller | 2022-01-24 11:17:04 UTC ]
More news stories like this | News stories tagged with:
#debut thriller