The Economist—the 172-year-old British publication known for its thoughtful perspectives on politics, international affairs and finance—will showcase Economist Films for the first time during this year's Digital Content NewFronts. On May 10 in New York, the publisher will tout video formats including virtual reality, highlight examples of previous films and explain its approach to sponsored content for the video vertical, which launched in June. According to Economist Films president Nicholas Minter-Green, the media company's NewFronts debut will be "a bit of a coming out party" for the project after its first year. "I think it's a chance for people to understand what we're doing," he said. "Almost from an existential point of view, to really show people what we've done in the past for our brand and to understand why we make the content the way we make it, how we partner with brands we work with and what we think our role in all of this online video might be." Since launching, Economist Films has produced a number of 15-minute mini-documentaries inspired by stories in the publication's weekly newspaper. The films have often been paired with sponsored content related to the topics: Its Global Compass social affairs series was sponsored by Virgin Unite, and a tech-business series Futureworks was backed by Salesforce. Economist Films also produced a 30-minute documentary to coincide with The World in 2016, an annual installment of analysis and predictions for the coming... Continue reading at 'AdWeek'
[ AdWeek | 2016-04-08 00:00:00 UTC ]
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Dolly Parton will headline the audiobook cast of her debut novel Run Rose Run (Century) along with singer and songwriter Kelsea Ballerini in the role of protégée to Parton’s character. Continue reading at The Bookseller
[ The Bookseller | 2021-12-21 02:34:41 UTC ]
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HarperCollins has scooped Why is This Lying Bastard Lying to Me?, an insider account and debut by former BBC political programming editor Rob Burley. Continue reading at The Bookseller
[ The Bookseller | 2021-12-17 14:50:05 UTC ]
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New Frontier Publishing has signed Jump for the Stars, the debut picture book from TV presenter and model Vogue Williams, illustrated by Tilia Rand-Bell. Continue reading at The Bookseller
[ The Bookseller | 2021-12-14 22:35:02 UTC ]
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Juhea Kim's "Beasts of a Little Land" captures the dualities of Korean history but ties up symbols too tightly in the service of grand ambitions. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-12-14 15:00:20 UTC ]
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What happened to the digital media outfit with the green dress? To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2021-12-10 16:36:06 UTC ]
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Independent Publisher Out-Spoken Press has acquired Fran Lock's "arresting" debut essay collection. Continue reading at The Bookseller
[ The Bookseller | 2021-12-08 15:58:14 UTC ]
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Little, Brown imprint Atom has netted the debut YA novel from crime writer and Guardian critic Laura Wilson, writing under the name Jamie Costello. Continue reading at The Bookseller
[ The Bookseller | 2021-12-08 11:37:41 UTC ]
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The shortlist for the Portico Prize for Literature has been revealed, featuring four debuts as well as titles from Andrew Hagan and Jenn Ashworth. Continue reading at The Bookseller
[ The Bookseller | 2021-12-06 04:59:56 UTC ]
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Yesterday, a footnote to an op-ed in the LA Times revealed that Red Badge Films is now producing a documentary about Anthony Broadwater’s conviction and then exoneration of Alice Sebold’s rape, called Unlucky. Red Badge Films is helmed by Tim Mucciante, previously the executive producer for the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-12-03 17:48:54 UTC ]
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Charo Press is to publish Jeferson Tenório's "forceful and timely" novel The Flipside of Skin, which has just been named the 2021 winner of Brazil's most prestigious literary prize, the Jabuti. Continue reading at The Bookseller
[ The Bookseller | 2021-12-03 03:05:12 UTC ]
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The translation of Deceit by ‘groundbreaking’ author Yuri Felsen, who died in Auschwitz in 1943, is set to come out next MayThe debut novel by Yuri Felsen, an author once regarded as the “Russian Proust” whose work has been forgotten since he died in Auschwitz in 1943, is set to be published in... Continue reading at The Guardian
[ The Guardian | 2021-12-01 14:12:48 UTC ]
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Nosy Crow has landed a "stunning, vibrant" illustrated gift book of ancient Indian fables, retold by poet Nikita Gill in her debut book for younger children, illustrated by Chaaya Prabhat. Continue reading at The Bookseller
[ The Bookseller | 2021-11-30 22:50:19 UTC ]
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Presenter Kate Lawler’s "brave and important" debut about motherhood has been snapped up by Seven Dials. Continue reading at The Bookseller
[ The Bookseller | 2021-11-30 19:58:31 UTC ]
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Independent press Rough Trade Books has landed Sheena Patel's "imaginative, vital" debut novel I'm a Fan. Continue reading at The Bookseller
[ The Bookseller | 2021-11-30 18:13:31 UTC ]
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Canelo has landed a historical fiction saga which navigates the fall out of the Great Sheffield Flood, by debut author Joanne Clague. Continue reading at The Bookseller
[ The Bookseller | 2021-11-26 10:12:45 UTC ]
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Liz Nugent’s psychological thriller Lying In Wait (Penguin Books) is to be developed as a mini-series. Continue reading at The Bookseller
[ The Bookseller | 2021-11-24 22:34:54 UTC ]
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Usborne has snapped up YA author David Owen’s first foray into middle-grade fiction, billed as “an irresistibly funny, high-octane” adventure series with eco themes. Continue reading at The Bookseller
[ The Bookseller | 2021-11-21 20:50:48 UTC ]
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Macmillan Children's Publishing Group has swooped for Promise Boys, the debut YA thriller by award-winning filmmaker Nick Brooks, in a seven-figure pre-empt. Continue reading at The Bookseller
[ The Bookseller | 2021-11-18 02:50:43 UTC ]
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Nikki May’s hotly anticipated Wahala and Bonnie Garmus’ Lessons in Chemistry were among the key titles at Doubleday’s spring showcase on 17th November. Continue reading at The Bookseller
[ The Bookseller | 2021-11-18 02:13:49 UTC ]
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