The Daily's Cook: Subscribers Wanted!

Christine Cook, head of sales and advertising at The Daily, used a panel discussion at Internet Week to hawk subscriptions—making one wonder just how much the outsized attention News Corp. is getting for its daring iPad-based newspaper experiment is translating into paid circulation. When it came time for Cook and her fellow panelists to offer parting thoughts on tablet publishing, Cook used the opportunity instead to urge the audience: “Download The Daily and read it for two weeks, enjoy, and pay for it!” The panel was called Publishers Get Real About Next Screen Expectations, and it was part of the all-day OMMA Tablet Revolution event at the Altman Building on West 18th Street in Manhattan. Cook was joined on stage by Sheila Buckley, head of digital ad sales for the Weather Channel Interactive; Matt Jones, vice president of model strategy and operations at Gannett; James Smith, chief revenue officer of Flixter; and Mark Johnson, CEO of Zite. For roughly 45 minutes they discussed publishers’ difficulties in getting people to discover and use their apps; the question of whether tablets should be bought and sold by print, digital, or TV executives; and the need for publishers to keep their apps current. But as closely as News Corp. has guarded news about The Daily, any information its executives have dribbled out about the tablet paper has been of particular interest. One of the issues The Daily has faced is giving potential subscribers an easy way to find... Continue reading at 'AdWeek'

[ AdWeek | 2011-06-07 00:00:00 UTC ]
News tagged with: #social networks #app store #double digits #raw data #conversion rate #told adweek

Other Publishing stories related to: 'The Daily's Cook: Subscribers Wanted!'


'American Horror Story: Hotel' recap: 'She Wants Revenge'

Aren’t we all kind of relieved this episode of "American Horror Story: Hotel" isn’t a flashback? After two consecutive backstory-heavy installments, the prospect of some small amount of forward momentum on existing storylines feels great. There’s probably not a self-help book for this. The... Continue reading at Baltimore Sun

[ Baltimore Sun | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small amount #forward momentum


Facebook wants to make your breakup less awkward

Facebook wants to help ease the burn of a breakup.The social media giant introduced new tools Thursday on its mobile app to help users see less of their exes.Now when you change your relationship status to “single,” Facebook will ask if you want to “take a break” from seeing pictures and posts... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app


Apple CEO Tim Cook says Microsoft's first-ever laptop is 'deluded'

Apple's new "iPad Pro" might be remarkably similar to Microsoft's Surface tablet, but if Apple (Nasdaq: AAPL) CEO Tim Cook's takedown of the Redmond company's first-ever laptop is any indication, that's where the comparisons will stop. "It's a product that tries too hard to do too much," Cook... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-11-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad pro #surface book


Futurebook Conference launches a week of daily deals

The Bookseller is to launch a week of FutureBook offers in the run-up to the FutureBook Conference on 4th December. Continue reading at The Bookseller

[ The Bookseller | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily deals #futurebook conference #4th december


Snapchat getting 6 billion video views daily, but how does it compare to Facebook's 8 billion?

Days after Facebook announced that its users watched videos 8 billion times a day,  Snapchat told the Financial Times on Sunday that its smaller set of users opened videos 6 billion times a day. See the most-read stories this hour >> The statistics reveal fast growth: Since the spring,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook announced


What we want to discuss

I am delighted to have been asked to chair this year’s FutureBook Conference, and look forward to working with the team to curate a line-up of impressive speakers who will help us all to learn more about where the industry is heading and give us ideas to share, challenge and build on. I come to... Continue reading at The Bookseller

[ The Bookseller | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #futurebook conference #partnership development #lifelong passion


Download our Frankfurt 2015 Show Daily Magazines

Get the Frankfurt Show Daily magazines from Publishing Perspectives with the latest Fair news, event highlights, and international publishing trends. The post Download our Frankfurt 2015 Show Daily Magazines appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post download


Download: Friday’s Frankfurt Book Fair 2015 Show Daily

Publishing Perspectives spoke with global CEOs, small startups and publishers from around the world to get the latest buzz from the Frankfurt Book Fair. The post Download: Friday’s Frankfurt Book Fair 2015 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post download


Download: Thursday’s Frankfurt Book Fair 2015 Show Daily

From CEO talks to discussions about translation, licensing and education of the future, the first official day of the Frankfurt Book Fair 2015 was buzzing. The post Download: Thursday’s Frankfurt Book Fair 2015 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post download #ceo talks #official day


Download: Wednesday’s Frankfurt Book Fair 2015 Show Daily

Read about Salman Rushdie, Iranian publishers, The Markets conference, the Rights Directors Meeting and more in our Frankfurt Book Fair show daily for Wednesday. The post Download: Wednesday’s Frankfurt Book Fair 2015 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post download #salman rushdie #iranian publishers #markets conference


FBF 2015: Cooking the books

Edouard Cointreau talks about moving the World Cookbook Fair from Paris to Frankfurt. Continue reading at The Bookseller

[ The Bookseller | 2015-10-09 00:00:00 UTC ]
More news stories like this |


Author James Patterson wants to give holiday bonuses to booksellers

Patterson says he got the idea of offering holiday bonuses from applications he receives for bookstore grants. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-10-09 00:00:00 UTC ]
More news stories like this |


Paul Prudhomme, Louisiana chef who popularized Cajun cooking, dies at 75

Paul Prudhomme, the Louisiana chef who made jambalaya, crawfish pie and gumbo part of the national vocabulary through his French Quarter restaurant, cookbooks and seasonings, died Thursday in New Orleans. He was 75. His death was confirmed by a spokeswoman for K-Paul's Kitchen, through which the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #died thursday


Did Ben Bernanke really want to put bankers in jail? His book says no.

In an interview published in connection with Monday's release of his memoirs, former Federal Reserve Chairman Ben Bernanke casts his vote--retrospectively--for the prosecution of bankers and executives responsible for the recent financial meltdown. Although this wasn't within the Fed's... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-05 00:00:00 UTC ]
More news stories like this |


Nuzzel, With a New Batch of News-Savvy Investors, Wants to Bring Social Curation to Publishers

If you live in certain media and technology circles, there’s a very good chance you’re already using Nuzzel. It’s an app that combs through your Twitter or Facebook feeds, identifying the links being shared the most by y ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook feeds


Our First Frankfurt Show Daily Issue is Out Early!

We couldn't wait until the Frankfurt Book Fair to release our first show daily issue this year! Read our event lists, interviews and need-to-know info. The post Our First Frankfurt Show Daily Issue is Out Early! appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-29 00:00:00 UTC ]
More news stories like this |


Director Nicholas Winding Refn Wants to Teach You About Movie Marketing

The director's first foray into book publishing is a deep-dive into the art of exploitation cinema marketing. The post Director Nicholas Winding Refn Wants to Teach You About Movie Marketing appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishing


Axel Springer Wants to Buy Business Insider for Around $560 Million

German publishing giant Axel Springer is closing in on a deal to buy Business Insider, in a deal that would value the Web publisher at around $560 million.      Sources familiar with the two companies think a transaction could close w ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #business insider #sources familiar


Startup Serial Box Wants To Be the 'HBO for Readers'

A new company founded by a former Penguin Random House digital exec is making a big bet on original, serialized digital fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company founded #big bet


Graphic Novel, Comics Reporting Moves to PW Daily

This is the last issue of PW Comics World. PW’s coverage of graphic novel and comics publishing will be moved to PW Daily. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pw daily #comics publishing