Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO. A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'
[ AdWeek | 2015-03-30 00:00:00 UTC ]
News tagged with:
#similar results
#core group
#powerful tool
The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that direction. The social network has long resisted the "media" label. But with its new Journalism Project, it just took a big step in that... Continue reading at Fast Company
[ Fast Company | 2017-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#journalism project
#big step
Romance ebook distributor is proposing to slash writers’ royalties after falling victim to downturn in digital reading marketOne of the biggest genre ebook distributors in the US has closed suddenly, leaving thousands of authors in the UK and US out of pocket. AllRomance.com and its sister... Continue reading at The Guardian
[ The Guardian | 2017-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital books
#face losing
#mills boon
Small and independent houses share the books they enjoyed and envied this yearThe annual Guardian “hits and misses” feature, canvassing publishers about their high points and regrets of the year, always makes me wonder about what my friends and allies in the small-press world think about their... Continue reading at The Guardian
[ The Guardian | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#misses feature
#high points
HarperCollins imprint 4th Estate is to publish Little Black Book: A Toolkit for Working Women by Otegha Uwagba. Continue reading at The Bookseller
[ The Bookseller | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#working women
#4th estate
Hodder & Stoughton imprint Coronet has acquired a book telling the story of women in Westminster authored by Sky News presenter Sophy Ridge, formerly senior political correspondent for the channel. Continue reading at The Bookseller
[ The Bookseller | 2016-12-14 00:00:00 UTC ]
More news stories like this |
Kate Wilson, founder and m.d. of Nosy Crow, is the winner of this year’s Women in Publishing Pandora Award. Continue reading at The Bookseller
[ The Bookseller | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nosy crow
#publishing award
#kate wilson
Bonnie Greer, Tessa Jowell and Valerie Amos demand to know why government blocked Althea Efunshile from boardA dozen of the most respected female figures in the arts and creative industries, including Bonnie Greer, the former culture secretary Tessa Jowell, Valerie Amos and Gail Rebuck, the... Continue reading at The Guardian
[ The Guardian | 2016-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#creative industries
#gail rebuck
#althea efunshile
#culture secretary
#karen bradley
David Baldacci's 'No Man's Land' pulls back up to the top of the iBooks bestseller list this week, sending James Patterson's 'Cross the Line' tumbling down to #4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ibooks bestsellers
#david baldacci
Women's health magazine Self is ending its print edition after nearly four decades to focus on its website and video on social-media sites Continue reading at ABC News
[ ABC News | 2016-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#live online
#health magazine
Two-thirds of the shortlisted candidates in the UK's Costa Book Awards are women. And three in one category are former winners. The post Women Lead The Five Costa Book Award Shortlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#shortlisted candidates
Many Arab book fairs have been a free space for publishers to sell titles banned in shops, but Kuwait has seen raised levels of censorship – turning the book trade into a risky businessArab book fairs are like a giant travelling circus; no sooner does one end than publishers are boxing up books,... Continue reading at The Guardian
[ The Guardian | 2016-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#make reading
#daily habit
#abu dhabi
The anchor of Fox News's top-rated cable news program 'The Kelly File' will take her show on the road for the first time, beginning November 28, in support of her memoir, 'Settle for More.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fox news
Following the BBC documentary on Virago, Kathy Gale looks at another successful feminist publisher, The Women's Press. Continue reading at The Bookseller
[ The Bookseller | 2016-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#successful women
#bbc documentary
#kathy gale
William Collins has acquired the "free-wheeling history of the women who made modern Britain" by Channel 4 News anchor Cathy Newman after a "hotly contested" auction. Continue reading at The Bookseller
[ The Bookseller | 2016-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#william collins
#hotly contested
Two different sets of spoof titles hit shelves tomorrow (3rd November) hoping to cash in on a slice of the success the Ladybird Books for Adults series achieved last Christmas, which racked up sales of a million copies. Continue reading at The Bookseller
[ The Bookseller | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ladybird books
#million copies
Virago has been praised as "brave" and "inspiring" from people in the trade after a BBC documentary traced the history of the women's publisher from its early-1970s roots to the present day. Continue reading at The Bookseller
[ The Bookseller | 2016-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#present day
The 2016 presidential election has ushered in many "firsts," from the nomination of the first female major party candidate to the first time (at least in memory) that a presidential nominee has been recorded saying that he likes to "grab women by the pussy." In light of these firsts—and many,... Continue reading at AdWeek
[ AdWeek | 2016-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ivanka trump
#cut short
#huge opportunity
#political situation
Fourth Estate is to publish Slay in Your Lane, a guide to life for a generation of black British women by Yomi Adegoke and Elizabeth Uviebinene. Continue reading at The Bookseller
[ The Bookseller | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fourth estate
#publish slay
#yomi adegoke
Attended by 300 Southern California booksellers, teachers and librarians, authors, and publishing professionals, the show gave attendees what John Evans, co-owner of Diesel Bookstores, called “a sense of solidarity.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#upbeat show
#publishing professionals
Actors Gal Gadot and Lynda Carter on Friday made appearances at the Hall of Justice to commemorate the naming of the DC Comics character they've both portrayed as the ambassador for the empowerment of women and girls worldwide.Er sorry did I say Hall of Justice? Silly me. I meant the United... Continue reading at Advertising Age
[ Advertising Age | 2016-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#united nations
#economic development