The Breakout Hit Outlander Is Finally Attracting Women to Starz

Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO.  A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-30 00:00:00 UTC ]
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Pour one out for Pacific Standard and its final book recommendations.

Abruptly-shuttered Pacific Standard is, in its final breaths, recommending some fall reading material in a list from contributing editor Maris Kreizman along with other contributors to the magazine. Senior editor Ted Scheinman writes, “While Pacific Standard won’t be around in the fall, these... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-14 18:09:20 UTC ]
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Piatkus lands 'ground-breaking' Jackson polemic on women's healthcare

Piatkus has signed journalist Gabrielle Jackson’s “ground-breaking” polemic on the state of women’s healthcare. Continue reading at The Bookseller

[ The Bookseller | 2019-08-13 21:57:17 UTC ]
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JD Salinger estate finally agrees to ebook editions

Author’s son explains that wish for accessibility has persuaded trustees to look past his father’s dislike of digital mediaAfter years of refusing to allow publishers to digitise his works, the estate of JD Salinger has announced that the author’s famously small body of work will be published as... Continue reading at The Guardian

[ The Guardian | 2019-08-12 15:49:19 UTC ]
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‘Catcher in the Rye’ is finally going to be an e-book. Here’s why it took so long

All of J.D. Salinger’s works will be available as e-books starting this week. Disaffected youth can finally read Catcher in the Rye on their Kindle Paperwhites, just like J.D. Salinger intended.Read Full Story Continue reading at Fast Company

[ Fast Company | 2019-08-12 10:34:36 UTC ]
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J.D. Salinger novels will finally be released as e-books

It's not just musicians giving in to demand to go digital. J.D. Salinger's son Matt has agreed to publish e-book versions of the famed author's novels, including The Catcher in the Rye and Franny and Zooey, later this week. Salinger had generally be... Continue reading at Engadget

[ Engadget | 2019-08-12 00:41:00 UTC ]
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DHH agents to hit Liverpool for author pitch event

DHH Literary Agency will host an event in Liverpool allowing aspiring authors to pitch their work direct to its team.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-08 21:14:50 UTC ]
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Finally, some Proust short enough to finish. (New novellas discovered!)

French publisher Editions de Fallois has announced that it will publish a collection of novellas and short stories by Marcel Proust, who you might remember from his very long, seven-volume À la recherche du temps perdu (In Search of Lost Time). Smithsonian.com reports: Agence... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-06 19:34:36 UTC ]
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Hillary and Chelsea Clinton co-write The Book of Gutsy Women

Their book profiles more than 100 path-breaking women down the centuries, from a 17th-century radical nun to Greta ThunbergHillary Clinton is set to publish a new book about the women who have inspired her, from Mary Beard to Chimamanda Ngozi Adichie – “leaders with the courage to stand up to... Continue reading at The Guardian

[ The Guardian | 2019-08-06 12:45:53 UTC ]
More news stories like this | News stories tagged with: #long haul #gutsy women #mary beard #status quo #hard questions #simon schuster #memoir


Hillary and Chelsea Clinton write 'Gutsy Women' book for S&S

Hillary Clinton and Chelsea Clinton will publish The Book of Gutsy Women: Favourite Stories of Courage and Resilience on 1st October 2019, with Simon & Schuster. Continue reading at The Bookseller

[ The Bookseller | 2019-08-06 01:15:31 UTC ]
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Emma Watson just launched a legal-advice hotline for women who are harassed at work

TimesUp! Not all heroes wear capes—or carry wands. Emma Watson, the actress and activist who is still best known as resident Harry Potter smarty-pants Hermione Granger, is taking on a new role. She has launched a free legal-advice hotline with Time’s Up for women in England and Wales who are... Continue reading at Fast Company

[ Fast Company | 2019-08-05 12:57:34 UTC ]
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Panel Mania: ‘Drawing Power: Women’s Stories of Sexual Violence, Harassment, and Survival’

Featuring a foreword by Roxane Gay, the comic anthology is a powerful and instructive collection of short stories by 60 female artists. The post Panel Mania: ‘Drawing Power: Women’s Stories of Sexual Violence, Harassment, and Survival’ appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2019-08-02 10:00:17 UTC ]
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Greta Thunberg hits back at Andrew Bolt for 'deeply disturbing' column

Campaigner calls out ‘hate and conspiracy campaigns’ after Australian’s attackThe teenage climate activist Greta Thunberg has hit back at the Australian News Corp columnist Andrew Bolt for writing a deeply offensive column that mocked her autism diagnosis.The Swedish schoolgirl posted a tweet... Continue reading at The Guardian

[ The Guardian | 2019-08-01 20:43:04 UTC ]
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Women dominate Goldsboro Glass Bell Award shortlist

Women dominate the Goldsboro Glass Bell Award this year, making up five of the six-strong shortlist, which also features three debuts. Continue reading at The Bookseller

[ The Bookseller | 2019-07-31 14:32:44 UTC ]
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Review: Susan Straight's new memoir amplifies stories of strong women who survive and thrive

Susan Straight's new memoir, "In the Country of Women," depicts the tough, trauma-burdened women who have populated her life. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-07-30 19:40:36 UTC ]
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Women Rewriting the Rules of Reporting in the Arab World

In “Our Women on the Ground,” an anthology edited by the Lebanese-British journalist Zahra Hankir, 19 female journalists recount their experiences. Continue reading at The New York Times

[ The New York Times | 2019-07-29 15:37:53 UTC ]
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Women and desire: It’s about so much more than sex

Lisa Taddeo’s “Three Women” shows us what some women really want (and rarely get). Continue reading at The Washington Post

[ The Washington Post | 2019-07-26 15:59:44 UTC ]
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Is this all-ages coloring book the thing that will finally mobilize society in the climate crisis?

Remember a few years ago when adults discovered coloring books and a wave of new pieces hailed them as a tool for mindfulness and dealing with anxiety? In a move both educational and depressingly efficient, this coloring book on climate change and renewable energy covers the topic that is... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-26 15:06:44 UTC ]
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Only 37% of Scottish books written by women, research shows

Only 37% of books published in Scotland over the course of 2017 were written by women, showing gender inequality is still “structural and persistent”, according to new research shared by pressure group ROAR. Continue reading at The Bookseller

[ The Bookseller | 2019-07-26 05:14:33 UTC ]
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Scholastic's Earnings Take Big Hit in Fiscal 2019

Scholastic cited a host of factors for a 55% decline in operating income in the fiscal year ended May 31, 2019. Revenue rose 2% in the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
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Why Are So Many Women Rewriting Fairy Tales?

Peg Alford Pursell’s second book, A Girl Goes Into the Forest, contains a collection of 67 short stories exploring moments in the lives of women. Pursell’s first book, Show Her a Flower, a Bird, a Shadow, was recognized as a 2017 Indies finalist and a finalist and honorable mention in fiction... Continue reading at Electric Literature

[ Electric Literature | 2019-07-25 11:00:57 UTC ]
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