The Breakout Hit Outlander Is Finally Attracting Women to Starz

Game of Thrones isn't the only highly anticipated returning premium cable program based on a hugely popular book series with a rabid fan base. Starz has its own budding hit in Outlander, based on Diana Gabaldon's historical/fantasy/romance novels, which will launch the second half of its debut season on April 4. Outlander made an immediate impact when it premiered last August, with the first eight episodes averaging 5.1 million viewers across platforms. Notably, Outlander has finally brought a large female audience to Starz, whose programs, including Black Sails, Magic City and Spartacus, have tended to skew male. Outlander's audience, meanwhile, is 59 percent women, compared to 38 percent for Black Sails and 45 percent for Power, and its last two episodes were the top-ranked cable programs of the week among women. Like Game of Thrones before it, Outlander proved that "if you can get in business on a great book series where you've got a presold audience and there are storylines that have been worked out by an author that have had the test not just of time but of an audience having to read and accept it, then that's a pretty good template for a television series," said Starz CEO Chris Albrecht. Outlander's success with women is just the latest good news for Starz, which has grown to 23.3 million subscribers and, according to SNL Kagan, leapfrogged Showtime to become the No. 2 premium network behind HBO.  A rapt audience is 'the best marketing and promotional arm you... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-30 00:00:00 UTC ]
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A Final Farewell to Susan Kamil

On December 5, New York's trade publishing community packed the TimesCenter in Manhattan to hear a who's who of authors remember the highly regarded Random House publisher Susan Kamil, who died suddenly on September 8 at 69. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-06 05:00:00 UTC ]
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Bettany wins HQ and Gransnet prize for women writers over 40

Jane Bettany has won HQ and Gransnet's writing prize for unpublished women writers aged over 40.  Continue reading at The Bookseller

[ The Bookseller | 2019-12-06 01:51:32 UTC ]
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Naomi Wolf and Sandi Toksvig to headline Women of the World Festival

Naomi Wolf, Shazia Mirza, Scarlett Curtis, Sandi Toksvig and Mary Robinson will headline the 10th Women of the World (WOW) Festival in London in March 2020. Continue reading at The Bookseller

[ The Bookseller | 2019-11-29 02:55:25 UTC ]
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Mantel to reflect on trilogy finale at Royal Festival Hall

Hilary Mantel is appearing at the Southbank Centre's Royal Festival Hall on 6th March to promote her third novel in the Thomas Cromwell trilogy, The Mirror & the Light (4th Estate). Continue reading at The Bookseller

[ The Bookseller | 2019-11-26 03:34:10 UTC ]
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Eight Audiobook Classics Written, and Narrated, by Women

Contemporary recordings breathe new life into such books as “To the Lighthouse,” “Jane Eyre” and “The Handmaid’s Tale.” Continue reading at The New York Times

[ The New York Times | 2019-11-22 17:06:26 UTC ]
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The pioneering women who fought to get in, and fit in, at Yale

Anne Gardiner Perkins tells the story of the school’s early days as a coed campus. Continue reading at The Washington Post

[ The Washington Post | 2019-11-22 01:56:07 UTC ]
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11 Inclusive Children’s Books Written By Women of Color

These inclusive children's books by women of color highlight awesome yet underrepresented communities like Sikh, indigenous, and Dominican. Continue reading at Book Riot

[ Book Riot | 2019-11-21 11:35:59 UTC ]
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Walliams hits £100m earned through BookScan

David Walliams has surpassed the £100m mark through Nielsen BookScan's Total Consumer Market, a week ahead of The Beast of Buckingham Palace (HarperCollins) hitting the charts. Continue reading at The Bookseller

[ The Bookseller | 2019-11-20 22:12:15 UTC ]
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Author hits back after West Virginia library removes LGBT picture book from shelves

‘Gay adults grew up reading straight romances,’ says writer Daniel Haack after US library withdraws Prince & Knight from shelvesThe author of a rhyming picture book removed from the shelves of a West Virginia library has hit back at protesters, suggesting that anyone concerned the book could... Continue reading at The Guardian

[ The Guardian | 2019-11-20 12:31:16 UTC ]
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‘In the Country of Women’: Featured Nonfiction from Susan Straight

In our latest edition of featured nonfiction, we present an excerpt from National Book Award finalist Susan Straight’s new novel, In the Country of Women, out now from Catapult. The post ‘In the Country of Women’: Featured Nonfiction from Susan Straight appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2019-11-19 20:00:11 UTC ]
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Bluemoose launches subscription model for its women-only publishing year

Bluemoose Books is launching a subscription model for the first time, to accompany its year of only publishing female writers over 45 in 2020. Continue reading at The Bookseller

[ The Bookseller | 2019-11-18 08:25:36 UTC ]
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Go Beyond Sally Rooney With These 13 Irish Women Novelists

It’s a confusing thing, being Irish. We’re European with none of the sophistication, and for a tiny island, we have an impressive lack of consistency. That said, we also have an impressive literary output. Our politics, social movements, and religions have born enough conflict to make a canon... Continue reading at Electric Literature

[ Electric Literature | 2019-11-15 12:00:00 UTC ]
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‘Consistent’ T&F likely to hit 2% growth target for 2019

Parent company Informa has said Taylor & Francis "continues to perform consistently", expressing confidence that it will hit its annual target of 2% underlying growth for the full year. Continue reading at The Bookseller

[ The Bookseller | 2019-11-12 06:30:02 UTC ]
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Bumble to fund women entrepreneurs with Austin nonprofit

Female-first social networking company Bumble has partnered with an Austin nonprofit to provide financing for women entrepreneurs. Bumble, which operates legally as Bumble Trading Inc., has announced it will match up to $20,000 in grants through Nov. 6 to The 750 Fund: Somos Poderosas,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-11-08 12:00:00 UTC ]
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The UK’s Comedy Women in Print Prize Adds Graphic Novel Category

Funny women who write, Helen Lederer decided, needed award recognition. So she started a prize program, Comedy Women in Print. This is its second year. The post The UK’s Comedy Women in Print Prize Adds Graphic Novel Category appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-25 05:45:30 UTC ]
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Tattooist of Auschwitz hits million copy milestone

Print sales of The Tattooist of Auschwitz by Heather Morris have surpassed the one million mark in the UK, nearly two years after publication.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-23 19:47:14 UTC ]
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At last, we hear the beautiful — and sometimes bawdy — Persian poems by women

In “The Mirror of My Heart,” Dick Davis gives voice to writers from the 15th century to the present Continue reading at The Washington Post

[ The Washington Post | 2019-10-23 17:04:25 UTC ]
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National Geographic Turns Its Instagram Account Over to Women of Impact

National Geographic is turning its Instagram account over to the women this week. The science, adventure and exploration content publisher is celebrating its Women of Impact month, highlighted by the November issue of its magazine, which debuted Oct. 15. National Geographic director of Instagram... Continue reading at AdWeek

[ AdWeek | 2019-10-23 13:00:11 UTC ]
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Brandi Carlile’s protest set off a backlash against ‘Fortune’ for hosting Kirstjen Nielsen at Most Powerful Women Summit

The former United States Secretary of Homeland Security is attending the event in Washington D.C. and a number of people are not pleased. Power is an intangible commodity with a fluid definition. Among the participants in Fortune’s Most Powerful Women Summit in Washington DC this week are CEO’s... Continue reading at Fast Company

[ Fast Company | 2019-10-22 14:45:41 UTC ]
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Scribner UK pre-empts 'breakout' Paul Yoon novel

Scribner UK has pre-empted a Laos-set novel by US writer Paul Yoon, which follows three orphans in one of the "darkest, but relatively little known, episodes in 20th century history". Continue reading at The Bookseller

[ The Bookseller | 2019-10-20 17:30:09 UTC ]
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