T.C. Boyle captures the intersection of folly and progress. This time, it’s the ill-fated Project Nim.

‘Talk to Me,’ by T.C. Boyle, was inspired by a 1970s experiment in which researchers tried to teach a young chimpanzee American Sign Language. Continue reading at 'The Washington Post'

[ The Washington Post | 2021-09-20 12:00:00 UTC ]

Other Publishing stories related to: 'T.C. Boyle captures the intersection of folly and progress. This time, it’s the ill-fated Project Nim.'


Brief History of Time app from Transworld

Transworld is launching an interactive app for Professor Stephen Hawking’s 1988 book A Brief History of Time, including new updates from its author. Continue reading at The Bookseller

[ The Bookseller | 2016-07-28 00:00:00 UTC ]
More news stories like this |


Time Inc. Unifies Sales Force, Eliminates Publishers

Latest reorganization focuses on category, brand and digital sales, to make Time Inc. a "one-stop shop" for advertisers. The post Time Inc. Unifies Sales Force, Eliminates Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post time #digital sales #one-stop shop


‘We were wasting time churning out tweets’: The Economist guide to quality over quantity

The Economist has spent a year finessing its social media team, growing its writers from two to 10, mostly based in the U.K. Last year, for each article published, 15 separate tweets were written, now it’s more like three. The publisher has taken resource away from its posting to its lesser... Continue reading at Digiday

[ Digiday | 2016-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quantity appeared #article published


Weekly E-Book Ranking: Night's Time

The most interesting début on the Weekly E-Book Ranking is perhaps human rights activist and 1986 Nobel Peace Prize-winner Elie Wiesel’s Night (Penguin Modern Classics). Continue reading at The Bookseller

[ The Bookseller | 2016-07-22 00:00:00 UTC ]
More news stories like this |


Ads on Premium Publishers' Sites Are 3 Times More Effective at Boosting Brand Favorability

Advertising on the websites of premium publishers, such as The New York Times and Hearst properties, is three times as effective as it is on those of nonpremium publishers at boosting brand favorability and making users more likely to recommend products or services, according to a study by... Continue reading at AdWeek

[ AdWeek | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #halo effect #subject matter #online spending


Ursula K Le Guin to publish Earthsea story in print for first time

The Daughter of Odren will be published in new omnibus edition of the much-loved fantasy sequence to mark the 50th anniversary of The Wizard of EarthseaA story from Ursula K Le Guin’s world of Earthsea that has never been published in print before is due to be released to mark the 50th... Continue reading at The Guardian

[ The Guardian | 2016-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short stories #david mitchell


Time Inc. Names New President of Brands, CCO to Drive 'Historic Transformation'

Rich Battista's rise at Time Inc. continues. Fifteen months after joining the company, CEO Joe Ripp has named him evp of Time Inc. and president of brands, overseeing all of the company's storied titles.  Battista joined Time in April 2015 as president of People and Entertainment... Continue reading at AdWeek

[ AdWeek | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entrepreneurial spirit #coming days #feel free


June Religion Bestsellers: A Bible Study Boosts Sales for ‘The Husband Project’; Jan Karon Stays #1

Sales shot up for Kathi Lipp’s 2009 ‘The Husband Project’ with the launch of an online Bible. Plus, Jan Karon maintained the top perch in Religion Fiction for the second month in a row. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religion fiction


Good News for Dark Times: Lisa Sharon Harper’s ‘Very Good’ Gospel

In her new book ‘The Very Good Gospel,’ Harper examines the first three chapters of Genesis to reveal readings from the gospel that speak to today’s anxious minds, racial divisions, and threats of violence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dark times


Why Time Out has prioritized Facebook Live, Tumblr and Snapchat on social

Time Out is building out its social content distribution strategy, pinpointing Tumblr video, Facebook Live and Snapchat as priorities for growth. The publisher's internal mantra of "Discover, Look, Share," which it applies to all its online content, translates well to tools like Facebook's... Continue reading at Digiday

[ Digiday | 2016-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #online content


South Africa’s Sunday Times Literary Awards Go to Gqola, Sithole

The 'overt threat of toxic masculinity' and 'the vapid promises of politicians and religion' in the other: South Africa's Sunday Times Literature Awards. The post South Africa’s Sunday Times Literary Awards Go to Gqola, Sithole appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #south africa #toxic masculinity


Spare Room Project tackles regional diversity

A pilot scheme to help regional diversity in publishing has launched to offer accommodation to those who live outside of London and don’t have somewhere to stay during an internship or work experience placement. Continue reading at The Bookseller

[ The Bookseller | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot scheme #regional diversity


One-Time Charges Lead to Drop in Earnings at Barnes & Noble Education

Revenue at the college store operator rose 1.7% in fiscal 2016, but restructuring charges tied to outsourcing its digital education platform led to a decline in earnings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-28 00:00:00 UTC ]
More news stories like this |


Boyle joins Pickled Ink agency

Helen Boyle, a literary scout and magazine editor, is joining Pickled Ink as an agent. Continue reading at The Bookseller

[ The Bookseller | 2016-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen boyle #magazine editor


Student Projects for Ikea, Amazon and Lego Win Future Lions at Cannes

A food container for Ikea that warns when its contents are about to spoil, an AI voice interface for Amazon designed for seniors and an app that reads books to children via Facebook Messenger were among the winning student work of this year's Future Lions awards at the Cannes Lions International... Continue reading at Advertising Age

[ Advertising Age | 2016-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real time


Mankell play published in English for first time

An extract from a "taboo" play by late Scandinavian crime writer, Henning Mankell, never before translated into English, has been published by quarterly freedom-of-expression magazine Index on Censorship in its latest issue. Continue reading at The Bookseller

[ The Bookseller | 2016-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #henning mankell #latest issue


Sunday Times 'got it wrong' on White

The Sunday Times has moved Oli White's Generation Next (Hodder & Stoughton) to its Children's and Young Adult bestseller chart for this forthcoming Sunday's issue (19th June), after it topped the adult fiction list in last Sunday's edition (12th). Continue reading at The Bookseller

[ The Bookseller | 2016-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sunday times #hodder stoughton


Report: Teachers lack time to share books in classrooms

More than half of primary school pupils in the UK don’t have enough time to talk about books in the classroom, according to research released by Oxford University Press. Continue reading at The Bookseller

[ The Bookseller | 2016-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #share books #uk don #research released


'Reclassified' Oli White tops Sunday Times adult fiction chart

Sunday Times literary editor Andrew Holgate has said it is "worth thinking about" introducing a Young Adult bestseller chart into the paper, after taking the decision to make vlogger Oli White's Generation Next (Hodder & Stoughton) number one on the upcoming Sunday Times adult fiction... Continue reading at The Bookseller

[ The Bookseller | 2016-06-13 00:00:00 UTC ]
More news stories like this |


Rubicon Project Is Helping Publishers Win the Second-Screen With Programmatic Olympic Ads

For the 2016 Summer Olympics in Rio de Janeiro, one programmatic advertising company wants to help brands that aren't paying the big bucks for an official sponsorship or major TV spot still have a "second chance for gold" by winning the race for the second-screen. Online advertising... Continue reading at AdWeek

[ AdWeek | 2016-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make purchases #mobile devices #weekly basis #financial services #usa today #$1 million #high impact