Subscriptions will help drive digital growth, says FutureBook Survey

E-books are continuing to provide the strongest growth in digital, according to early results of the FutureBook Digital Census, with a majority of respondents expecting the subscriptions model to become the most viable new model to emerge in the marketplace. So far more than 1,000 respondents have completed the survey about the digital book industry, with close to 60% indicating that plain vanilla ebooks are still leading the transition. In terms of this growth, 9% said subscriptions were now starting to help push sales, ahead of both enhanced ebooks and apps. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
News tagged with: #early results #enhanced ebooks

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Will a new editor find an audience for his 'religiously digital' newspaper?

In pre-Kindle days I once weighed myself down with more than dozen books after spending half a day in Powell's "city of books" in Portland, Oregon.People still enjoy cruising the miles of shelves in that wonderful monument to the era of print. By contrast, readers have been deserting the print... Continue reading at The Guardian

[ The Guardian | 2014-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #spending half #print version #dozen books


Check it Out with Michael Kelley: The Rise in Digital Pricing

Pricing has always been a sensitive topic for publishers and libraries, dating back to the advent of “big deal” style e-journal packages and the so-called serials crisis. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #dating back #michael kelley #digital pricing


How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #studies show #digital marketing


Will digital eat the children's media world? 'It's totally going to happen!'

But that doesn't necessarily mean printed books and linear television will die out by 2020, suggest expertsAre these the best of times or the worst of times for the children's entertainment industry? A panel session at the Children's Media Conference explored the question, concluding... well, it... Continue reading at The Guardian

[ The Guardian | 2014-07-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishers #panel session #entertainment industry #printed books


Digital Video Ads That Make You Want to Click

Kraft, Nike, Target and Walmart are trialing new video technology that makes ads interactive. In the case of Kraft, a 15-second clip comes with pop-up information on the brand and its products. As the video runs, a click over one of the frames pulls up a pastry recipe or product details for... Continue reading at AdWeek

[ AdWeek | 2014-07-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ben barokas #michael lazerow #digital advertising #growing segment #raised $2 #santa monica


How Hearst learned to play with emotions to drive Facebook traffic game

The publisher, which has seen its Facebook traffic grow more than 500 percent in the past year, shares the secrets to its success. The post How Hearst learned to play with emotions to drive Facebook traffic game appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-03 00:00:00 UTC ]
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Digital sales outstrip bricks and mortar in US

The US book and journal publishing industry sold $27.01bn of books in 2013, with ebooks hitting... Continue reading at The Bookseller

[ The Bookseller | 2014-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebooks hitting


Post Digital Share a Boon to Partners

At least one local newspaper publisher piloting a digital content-sharing program with The Washington Post has seen a deluge of interest from subscribers after less than a week. The Minneapolis Star Tribune reports that 7,000 of its subscribers sig ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-26 00:00:00 UTC ]
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A Kickstarter Drive to Fund AEON and ‘Black Jack’

The comics character Aaron Day, better known as Black Jack, is an African American adventurer created by comics writer, playwright and educator Alex Simmons. A Kickstarter campaign has been started to support Black Jack and the launch of AEON, a new online gaming, comics and animation platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online gaming #kickstarter campaign


Lessons From the Leaders: What it Takes to Make Digital Video a Success

  Video is on the tip of every publisher's tongue these days. And for good reason: Advertisers want it. Still, video is complex and not necessarily for everyone-at least not right away. That is, there's no disputing that the medium has arrived but what's still debatable is the value proposition... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good reason


The 2014 Sales Salary Survey

  Factors like experience played a bigger role, while others like company size took a back seat, but pay is staying consistent for advertising sales directors in publishing. Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #back seat #company size


Direct-to-Digital Christian Fiction Picks Up Steam

Since digital publishing is perfect for serializing fiction almost as fast as authors can finish their latest installment, it makes sense that Christian publishers exploring that developing space are also making things up as they go along. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #making things #makes sense #latest installment #digital publishing


Infographic: More Magazines Using Digital Watermarks

 According to a study released by Digimarc Corporation, magazines are increasing their use of digital watermarks to drive mobile engagement.The second annual Digital Watermarks in Magazines: Traction Report showed a continued growth in the number of magazine using Digimarc Discover to connect... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile content #connect readers #digimarc discover #continued growth #study released #digital watermarks


Are Digital Distractions Monopolizing Reading Time?

Books do furnish a room, but according to many in the publishing industry, the fear is that emails, online video texts and tweets will prevent them being read. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry


Google's Acquisition Shows It's Hungry for More Digital Video Advertising

Google is buying a mDialog, a small player in the digital video ad space to add to the search giant's DoubleClick collection. Canada-based mDialog provides technology to major media companies such as broadcasters, who use it to serve ads against their shows wherever they run digitally—across... Continue reading at AdWeek

[ AdWeek | 2014-06-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #apple tv #moving forward


Audio innovation wins FutureBook Hack prize

The UK publishing industry’s first hackathon resulted in a host of fresh ideas in the... Continue reading at The Bookseller

[ The Bookseller | 2014-06-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fresh ideas


Oyster Brings Subscription Service to Android

Its library of more than 500,000 titles is now available on all Android devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-17 00:00:00 UTC ]
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Market Growth: PW Talks with Gabrielle Langholtz

In "The New Greenmarket Cookbook," Gabrielle Langholtz combines the history of New York City's Greenmarket with profiles of its farmers and recipes from chefs and food writers inspired by its offerings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #market growth


FutureBook Hack: "You can make the world a better place"

Hackers at the first ever FutureBook Hack need to come up with ideas that will work in the real... Continue reading at The Bookseller

[ The Bookseller | 2014-06-14 00:00:00 UTC ]
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A digital renaissance for the science fiction short story

Sci-fi and fantasy fiction is entering a golden age of short fiction thanks to social media, crowdfunding and a loyal community of ardent fansA man wakes up from a car crash to find that he is an "electric ant": an android programmed to believe it is human. At home he uses micro-tools to open... Continue reading at The Guardian

[ The Guardian | 2014-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online magazines