‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales structure

Conde Nast's latest sales reorg points to the fact that legacy media is still wrestling with what the best approach to go to market is as spending moves digital. The post ‘Struggling with the right solution to a thorny problem’: In a platform era, magazines struggle to right their ad sales structure appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-10-25 00:00:00 UTC ]
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Springer CEO Says "Free Beer" Era for Internet Ending

(Reuters) - Germany's largest newspaper publisher will introduce a paywall for its flagship national daily Die Welt by the end of this year and is confident competitors will follow suit, Axel Springer Chief Executive Mathias Doepfner said. In an ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-18 00:00:00 UTC ]
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Website problems caused Nook delay

The delay to Barnes & Noble's Nook launch is due to problems with its website, which was... Continue reading at The Bookseller

[ The Bookseller | 2012-10-18 00:00:00 UTC ]
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Super Thursday celebs boost HB sector, but PB sales slump

Sales of hardbacks through Nielsen BookScan's top 5,000 chart jumped 11% week on week last... Continue reading at The Bookseller

[ The Bookseller | 2012-10-16 00:00:00 UTC ]
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Amazon: breaking even on popular Kindle sales

In an interview with the BBC, Amazon CEO Jeff Bezos confirmed what many surmised: Amazon is selling the Kindle Paperwhite and Kindle Fire HD at cost. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-13 00:00:00 UTC ]
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Erotica sales surge, but markets continue to fall

Fifty Shades of Grey has sold more than 28 million physical copies around the world, though... Continue reading at The Bookseller

[ The Bookseller | 2012-10-12 00:00:00 UTC ]
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Printed book sales pass £1bn mark

Spending on printed books in 2012 has passed the £1bn mark, but a fortnight later than last... Continue reading at The Bookseller

[ The Bookseller | 2012-10-12 00:00:00 UTC ]
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Creators! Submit! Top Digital Comics Distributor Opens Its Platform To Independent Artists

DC. Marvel. You. ComiXology, digital comics partner to the giants, wants your self-published creations. Continue reading at Fast Company

[ Fast Company | 2012-10-11 00:00:00 UTC ]
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Sharethrough Grabs $5 Million in Funding for Native Ad Push

Sharethrough founder and CEO Dan Greenberg is one of the more vocal evangelists of the native advertising talk that has recently bubbled up. While native advertising isn’t an easy sell to media buyers who typically prefer traditional buying methods, the online video advertising startup has grown... Continue reading at AdWeek

[ AdWeek | 2012-10-11 00:00:00 UTC ]
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'Business as usual' despite Springer sale report

A spokesperson for Springer Science and Business Media has said it is "business as usual... Continue reading at The Bookseller

[ The Bookseller | 2012-10-10 00:00:00 UTC ]
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Frankfurt Book Fair: ‘a new era dawns’

Publishers are looking to move beyond the “smoke screen” of erotica as the Frankfurt... Continue reading at The Bookseller

[ The Bookseller | 2012-10-10 00:00:00 UTC ]
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Retail sales up 1.5% in September

Retail sales values were up 1.5% like-for-like this September from the previous year according to... Continue reading at The Bookseller

[ The Bookseller | 2012-10-09 00:00:00 UTC ]
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Frankfurt: 'agile publishers must find space on new platforms'

Publishers are facing a dystopian future in which they are bit-part players in the ecosystem... Continue reading at The Bookseller

[ The Bookseller | 2012-10-08 00:00:00 UTC ]
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Column: A Tumblr Ad Network? Why Not?

As one bounces from panel to panel during Advertising Week collecting lanyards, it’s hard not to notice that the digital advertising world is a bit defensive. While the medium’s share of the ad revenue pie continues to grow, the Web continues to pull in more than its fair share of direct... Continue reading at AdWeek

[ AdWeek | 2012-10-04 00:00:00 UTC ]
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Sainsbury's boosts book sales by 20%

Sainsbury’s has increased book sales by 20% in its second quarter, considerably above the... Continue reading at The Bookseller

[ The Bookseller | 2012-10-03 00:00:00 UTC ]
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'The Casual Vacancy' ebook suffers technical problems

Some readers were upset by the font size of early releases of the ebook version of 'The Casual Vacancy,' in addition to concerns about its price. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-10-02 00:00:00 UTC ]
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Day sequel is Penguin's top ebook weekly sale

An erotic novel has become Penguin's most successful ever ebook in terms of weekly sales,... Continue reading at The Bookseller

[ The Bookseller | 2012-10-02 00:00:00 UTC ]
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Time Inc senior executive denies IPC is up for sale

Evelyn Webster, executive vice president of Time Inc's lifestyle group, has denied long-running speculation that the company is considering the sale of the UK magazine unit, which houses titles such as NME, Marie Claire and Look, confirming "IPC is not being sold". Continue reading at Media Week

[ Media Week | 2012-10-02 00:00:00 UTC ]
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Easypress Technologies Signs HarperCollins UK to Its Cloud Platform

Easypress Technologies, a book production software developer, is launching Book Publishing in the Cloud, a new technology platform it claims can cut the costs and time required to produce print and digital titles by as much as 50%. The new service is said to allow publishers to produce even more... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #produce print #technology platform #digital titles


Hearst Reboots Mobile Mag Sites in Ad Push

There’s no question about it­—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at AdWeek

[ AdWeek | 2012-10-01 00:00:00 UTC ]
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'Huge' growth in bursary sales for Blackwell's

Blackwell’s has reported a major boost this year from universities spending money on books... Continue reading at The Bookseller

[ The Bookseller | 2012-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major boost