Hearst is joining the experiential marketing world with an installation created for Netflix and its hit teen show "13 Reasons Why."The publisher is erecting a wall of actual high school-like lockers on both coasts where people can take Polaroids, write confessionals on the snapshots, and post them IRL (in real life). The idea is to "own your truth," says Todd Haskell, chief revenue officer at Hearst Magazines Digital Media.This is the first time the publisher's marketing team is executing an experiential marketing campaign. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-05-18 00:00:00 UTC ]
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Scandal and despair hit the romance community when Susan Meachen was purportedly bullied into suicide. Was it a hoax?In 2020 the tightly knit and passionate world of self-published romance literature was shocked by the news that the novelist Susan Meachen, following bullying by other writers,... Continue reading at The Guardian
[ The Guardian | 2023-01-14 10:00:06 UTC ]
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The Lying Life of Adults, Dune: Part Two, The Color Purple, and more of the literary film and TV premiering in 2023. | Lit Hub Film & TV “Professional relationships as close and supportive as that between Caro and Gottlieb have always been rare, in book publishing as everywhere else, and... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-13 11:30:29 UTC ]
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Among this week's headlines: A new study looks at the chilling effect of book bans on new book purchases; author George M. Johnson reflects on being targeted by book banners; new state bills are again targeting the freedom to read; and a look at the early numbers from the newly operational... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-13 05:00:00 UTC ]
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In one of my favorite pages of The Keeper, Kelcey Ervick‘s graphic memoir about her time as a goalie in the early days of Title IX, Ervick is, at this point, no longer a teenage soccer player. Time has passed, and she’s now a wife and a mother trying to take herself seriously as a … The post... Continue reading at The Millions
[ The Millions | 2023-01-11 11:00:04 UTC ]
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JR Moehringer, biographer to stars such as Andre Agassi and a doyen of the genre, was an obvious choice for the Duke of SussexWhen Prince Harry chose to work with ghostwriter JR Moehringer on his institution-shaking memoir, Spare, he was not taking half measures. The American writer and Pulitzer... Continue reading at The Guardian
[ The Guardian | 2023-01-07 18:42:05 UTC ]
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‘Life Doesn’t Frighten Me’ is a well-known poem by Maya Angelou (1928-2014). It is the title poem from Angelou’s 1993 collection Life Doesn’t Frighten Me, which was marketed as a children’s book although Angelou did not originally conceive the poems as being specifically for children. A brave,... Continue reading at Interesting Literature
[ Interesting Literature | 2023-01-07 15:00:10 UTC ]
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Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age
[ Advertising Age | 2023-01-04 12:00:00 UTC ]
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Netflix's penchant for live-action manga remakes isn't going away any time soon. The streaming service has revealed that it's partnering with Legendary Entertainment on a live action My Hero Academia movie. Anime and manga adaptation veteran Shinsuke Sato (Alice in Borderland, Bleach) will both... Continue reading at Engadget
[ Engadget | 2022-12-12 20:16:38 UTC ]
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The Hollywood Foreign Press Association announced the 2023 Golden Globes nominations today. Streaming services dominated television categories, while direct-to-streaming films were recognized as well. Netflix and HBO Max had the best showings among streamers, tallying 14 television... Continue reading at Engadget
[ Engadget | 2022-12-12 19:51:09 UTC ]
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The victory of Kim de l’Horizon, a nonbinary writer, in a top literary prize stirred a debate about how the German language can accommodate people who don’t identify as male or female. Continue reading at The New York Times
[ The New York Times | 2022-11-30 11:35:52 UTC ]
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The Passenger, Cormac McCarthy’s first novel since The Road in 2006, shows him at the peak of his powers even as he nears his ninetieth year. Continue reading at The Conversation
[ The Conversation | 2022-11-24 13:19:55 UTC ]
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Seriously. They already have too many. They also have too many totes, “old book” candles, library card socks, custom bookmarks, LED book lights. Any number of these is basically too many, except the totes, which don’t count because usually they’re free. I know, this isn’t what you’ve been told.... Continue reading at Literrary Hub
[ Literrary Hub | 2022-11-21 17:03:41 UTC ]
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Ethan Chatagnier, author of the novel 'Singer Distance,' recommends 10 mind-blowing stories about encountering alien life. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-21 05:00:00 UTC ]
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Amazon's Black Friday deals have started going live, and its Echo Show displays, Fire tablets and Fire TV devices are already being sold at a discount. Also on sale? Its Kindle e-readers, some of which are now listed for the lowest prices we've seen for them on the website. The Kindle Paperwhite... Continue reading at Engadget
[ Engadget | 2022-11-18 13:13:24 UTC ]
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As guests lined up to walk the red carpet at the 73rd National Book Awards Celebration, many were greeted by HC union employees offering information about worker rights and fair wages. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-16 05:00:00 UTC ]
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And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company
[ Fast Company | 2022-11-15 05:00:00 UTC ]
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Berserk, the long-running manga that married fantasy and, well, violence, is coming back to the small screen. The original 25-episode 1997 anime series based on the manga and directed by Naohito Takahashi is coming to Netflix on December 1st, according to ComicBook.com.As is clear from the... Continue reading at Engadget
[ Engadget | 2022-11-14 11:27:38 UTC ]
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To mark the passing of Queen Elizabeth II and the coronation of King Charles III, we highlight some vital books that explore the queen’s legacy and look to the future. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-14 05:00:00 UTC ]
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If you've avoided picking up manga out of genre/format snobbery, you're missing out. Manga has reminded me of just how fun reading can be. Continue reading at Book Riot
[ Book Riot | 2022-10-25 10:37:00 UTC ]
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Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget
[ Engadget | 2022-10-13 17:45:26 UTC ]
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